/* ==========================================================
Franchise-City — lean, consolidated stylesheet
========================================================== */
/* ---------- 0) Design tokens ---------- */
:root{
--fc-primary:#C6AA58; /* gold */
--fc-primary-dk:#1e40af; /* deep blue (for gold→blue gradient) */
--fc-secondary:#10b981; /* emerald */
--fc-secondary-dk:#059669;
--fc-card:#ffffff;
--fc-muted:#f8fafc;
--fc-text:#0f172a;
--fc-radius:18px;
--fc-shadow:0 6px 22px rgba(0,0,0,.08);
--fc-shadow-lg:0 12px 28px rgba(0,0,0,.12);
/* Card sizing */
--card-img-h: 230px; /* hero image area on each card */
--card-cta-h: 56px; /* min height of CTA button */
--card-cta-gap: 1rem; /* gap from CTA to card edge/content */
/* Hero knobs (set both to 0px to disable overhang) */
--hero-overhang-left: 0px; /* e.g. 150px to hang copy left */
--hero-overhang-right: 0px; /* e.g. 160px to hang video right */
--hero-video-height: 520px; /* desktop video height */
}
@media (min-width:768px){
:root{ --card-img-h: 240px; }
}
/* ---------- 1) Page shell ---------- */
.single-franchise-city main.wrap.franchise-city{
max-width:1280px;
margin-inline:auto;
padding:0 1.25rem 5rem;
color:var(--fc-text);
}
/* ---------- 2) HERO (full-bleed bg, grid content) ---------- */
.single-franchise-city .city-hero{
position:relative;
/* content aligned to the same width as cards */
max-width:1280px;
margin-inline:auto;
padding:4rem max(1.25rem, env(safe-area-inset-left))
2rem max(1.25rem, env(safe-area-inset-right));
display:grid;
gap:2rem;
grid-template-areas:
"copy"
"cta"
"media"; /* mobile order */
color:#fff;
overflow:visible; /* allow bg + overhangs */
margin-bottom:3rem;
}
/* Paint a truly full-bleed background (edge-to-edge) */
.single-franchise-city .city-hero::before,
.single-franchise-city .city-hero::after{
content:"";
position:absolute;
top:0;
left:50%;
width:100vw; /* full viewport width */
height:100%;
transform:translateX(-50%) scale(1.05); /* center + hide blur edges */
pointer-events:none;
}
.single-franchise-city .city-hero::before{
z-index:-2;
background:url("http://franchise-opportunities.org/wp-content/uploads/2026/03/metaeditor_heroheader.jpg")
center/cover no-repeat;
filter:blur(7px);
}
.single-franchise-city .city-hero::after{
z-index:-1;
background:rgba(0,0,0,.55);
}
/* Map areas */
.single-franchise-city .hero-copy{ grid-area:copy; }
.single-franchise-city .hero-buttons{ grid-area:cta; }
.single-franchise-city .hero-media{ grid-area:media;}
@media (min-width:1000px){
.single-franchise-city .city-hero{
grid-template-columns:1fr 1fr; /* mirrors the 2-up card grid */
grid-template-areas:
"copy media"
"cta media";
column-gap:2rem;
align-items:start;
padding-bottom:4rem;
}
/* Optional editorial “overhang” look */
.single-franchise-city .hero-copy{
margin-left:calc(-1 * var(--hero-overhang-left));
}
.single-franchise-city .hero-buttons{
margin-left:calc(-1 * var(--hero-overhang-left));
}
.single-franchise-city .hero-media iframe{
width:calc(100% + var(--hero-overhang-right)) !important;
margin-right:calc(-1 * var(--hero-overhang-right)) !important;
}
}
/* Hero text */
.single-franchise-city .hero-copy h1{
margin:0 0 1rem;
line-height:1.1;
font-weight:800;
font-size:clamp(2rem,4vw,3.25rem);
}
.single-franchise-city .hero-copy .city-desc{
margin:0;
max-width:65ch;
line-height:1.6;
font-size:1.0625rem;
}
/* Hero buttons (modern pills) */
.single-franchise-city .hero-buttons{
display:flex; gap:1rem; flex-wrap:wrap; max-width:28rem; margin-top:.9rem;
}
.single-franchise-city .hero-btn{
flex:1; padding:1rem 1.25rem; border-radius:999px;
font:700 1.05rem/1.2 system-ui, -apple-system, Segoe UI, Roboto, sans-serif;
text-decoration:none; text-align:center; color:#fff;
background:linear-gradient(135deg,var(--fc-primary),var(--fc-primary-dk));
border:1px solid rgba(255,255,255,.18);
box-shadow:0 12px 28px rgba(0,0,0,.25), inset 0 1px 0 rgba(255,255,255,.25);
transition:transform .18s ease, box-shadow .18s ease, filter .18s ease;
}
.single-franchise-city .hero-btn.secondary{
background:linear-gradient(135deg,var(--fc-secondary),var(--fc-secondary-dk));
box-shadow:0 12px 28px rgba(0,0,0,.22), inset 0 1px 0 rgba(255,255,255,.25);
}
.single-franchise-city .hero-btn:hover{ transform:translateY(-3px); filter:saturate(1.06); box-shadow:var(--fc-shadow-lg); }
/* Hero media (video) */
.single-franchise-city .hero-media iframe{
width:100%; height:240px; border:0; border-radius:16px; display:block;
}
@media (min-width:900px){
.single-franchise-city .hero-media iframe{ height:var(--hero-video-height); }
}
/* ---------- 3) Franchise grid (2 per row on desktop) ---------- */
.single-franchise-city .franchise-grid{
max-width:1280px; margin:2rem auto 4rem;
display:grid; gap:2rem; grid-template-columns:1fr;
}
@media (min-width:768px){
.single-franchise-city .franchise-grid{ grid-template-columns:repeat(2,1fr); }
}
/* ---------- 4) Franchise card ---------- */
.single-franchise-city .franchise-card{
position:relative;
background:var(--fc-card);
border-radius:var(--fc-radius);
box-shadow:var(--fc-shadow);
overflow:hidden;
display:flex; flex-direction:column;
transition:transform .2s ease, box-shadow .2s ease;
/* reserve room so the pinned CTA never covers content */
padding-bottom:calc(var(--card-cta-h) + var(--card-cta-gap) + .5rem);
}
.single-franchise-city .franchise-card:hover{
transform:translateY(-6px); box-shadow:var(--fc-shadow-lg);
}
/* Card image (full-bleed at top) */
.single-franchise-city .franchise-logo{
width:100%; height:var(--card-img-h) !important; object-fit:cover; display:block;
}
/* Dark overlay only if image exists (supports :has or .has-image) */
.single-franchise-city .franchise-card:has(.franchise-logo)::before,
.single-franchise-city .franchise-card.has-image::before{
content:""; position:absolute; left:0; right:0; top:0; height:var(--card-img-h);
background:linear-gradient(to bottom, rgba(0,0,0,.66) 0%, rgba(0,0,0,.40) 38%, rgba(0,0,0,0) 80%);
border-top-left-radius:var(--fc-radius); border-top-right-radius:var(--fc-radius);
pointer-events:none; z-index:1;
}
/* Name centered on the photo when image exists */
.single-franchise-city .franchise-card:has(.franchise-logo) .franchise-name,
.single-franchise-city .franchise-card.has-image .franchise-name{
position:absolute; z-index:2; top:18px; left:50%; transform:translateX(-50%);
margin:0; max-width:calc(100% - 32px); text-align:center; color:#fff;
font-weight:800; line-height:1.1; text-shadow:0 3px 14px rgba(0,0,0,.55);
font-size:clamp(1.9rem, 2.4vw, 2.6rem);
}
/* Name in normal flow (no image case) */
.single-franchise-city .franchise-card:not(:has(.franchise-logo)) .franchise-name{
position:static; transform:none; margin:1rem 1.5rem .5rem; color:var(--fc-text);
text-shadow:none; font-weight:800; font-size:1.6rem; text-align:left;
}
/* Inner spacing for dynamic content */
.single-franchise-city .franchise-card > *:not(.franchise-logo):not(.franchise-name){
padding-inline:1.5rem;
}
.single-franchise-city .franchise-card p.franchise-blurb{
margin-top:1.25rem; margin-bottom:1rem; line-height:1.55; font-size:1.05rem;
}
/* Metrics mini-table (pill rows) */
.single-franchise-city .fr-metrics{
width:100%; border-collapse:separate; border-spacing:0 .5rem; font-size:.95rem;
margin-bottom:max(4rem, calc(var(--card-cta-h) + var(--card-cta-gap)));
}
.single-franchise-city .fr-metrics thead td{ font-weight:700; color:#475569; padding:.5rem .75rem; border:none; }
.single-franchise-city .fr-metrics tr{ background:var(--fc-muted); border-radius:12px; }
.single-franchise-city .fr-metrics td{ border:none; padding:.65rem .85rem; }
.single-franchise-city .fr-metrics td.label{ font-weight:600; color:#334155; width:48%; }
/* Pinned CTA (matches the reserved space so it never overlaps) */
.single-franchise-city .franchise-cta{
position:absolute; left:1.5rem; right:1.5rem; bottom:var(--card-cta-gap);
min-height:var(--card-cta-h); display:block; padding:.9rem 1.25rem;
border-radius:12px; text-align:center; text-decoration:none;
color:#fff; font-weight:700; font-size:1.05rem;
background:linear-gradient(135deg,var(--fc-primary),var(--fc-primary-dk));
box-shadow:0 10px 22px rgba(0,0,0,.18);
transition:transform .18s ease, box-shadow .18s ease, filter .18s ease;
}
.single-franchise-city .franchise-cta:hover{ transform:translateY(-2px); filter:saturate(1.05); box-shadow:0 14px 28px rgba(0,0,0,.2); }
/* ---------- 5) Injected CTA block (spans both columns) ---------- */
.single-franchise-city .cta-grid-block{
grid-column:1/-1; background:var(--fc-muted); border-radius:var(--fc-radius);
box-shadow:var(--fc-shadow); padding:2.5rem 2rem; text-align:center;
display:flex; flex-direction:column; gap:1.25rem; align-items:center;
}
.single-franchise-city .cta-grid-block h2{ margin:0; font-size:2rem; font-weight:800; }
.single-franchise-city .cta-grid-block .subtitle{ margin:0; font-size:1.1rem; color:#334155; }
.single-franchise-city .cta-grid-block .cta-btns{ display:flex; flex-direction:column; gap:1rem; width:100%; max-width:24rem; }
.single-franchise-city .cta-grid-block .cta-btns .btn{
padding:1rem 1.25rem; border-radius:999px; font-weight:700; text-decoration:none; text-align:center; color:#fff;
background:linear-gradient(135deg,var(--fc-primary),var(--fc-primary-dk));
}
.single-franchise-city .cta-grid-block .cta-btns .btn.secondary{
background:linear-gradient(135deg,var(--fc-secondary),var(--fc-secondary-dk));
}
/* ---------- 6) Factors & tables (unchanged) ---------- */
.single-franchise-city .factors-heading{ font-size:1.75rem; font-weight:800; margin:0 auto 1.25rem; text-align:center; }
.single-franchise-city .factors-desc{ max-width:60ch; margin:0 auto 3rem; line-height:1.65; font-size:1.0625rem; }
.single-franchise-city .dual-tables{
display:flex; flex-wrap:wrap; gap:2.5rem; justify-content:center;
max-width:1280px; margin:3rem auto 0;
}
.single-franchise-city .data-table{
flex:1 1 320px; max-width:520px; border-collapse:collapse; background:#fff; border:1px solid #000;
}
.single-franchise-city .data-table thead{ background:#f5f5f7; }
.single-franchise-city .data-table th,
.single-franchise-city .data-table td{ border:1px solid #000; padding:.9rem 1rem; }
.single-franchise-city .data-table tr:nth-child(even) td{ background:#fafafa; }
/* ---------- 7) Disclaimer ---------- */
.single-franchise-city .disclaimer{ font-size:.9rem; color:#666; text-align:center; max-width:72ch; margin:2rem auto 0; }
/* ================== PATCH: hero overhang + buttons + card title ================== */
/* 1) Desktop overhang amounts (set to taste). Mobile stays normal. */
@media (min-width:1000px){
:root{
--hero-overhang-left: 150px; /* copy & buttons hang this far to the left */
--hero-overhang-right: 160px; /* video hangs this far to the right */
}
}
/* 2) Buttons belong under the description even if they’re inside .hero-media */
.single-franchise-city .hero-buttons{ grid-area: cta; } /* always the CTA area */
.single-franchise-city .hero-media{ display: contents; } /* flatten wrapper */
.single-franchise-city .hero-media iframe{
grid-area: media; /* keep video on the right */
}
/* Re-assert the “overhang right” video sizing (so left edge stays on col 2) */
@media (min-width:1000px){
.single-franchise-city .hero-media iframe{
width: calc(100% + var(--hero-overhang-right)) !important;
margin-right: calc(-1 * var(--hero-overhang-right)) !important;
height: var(--hero-video-height);
border-radius: 16px;
align-self: start;
}
}
/* === Franchise title: lower it ~30px from the previous spot === */
:root{ --card-title-top: 48px; } /* was ~18px; 18+30 = 48px */
/* With image */
.single-franchise-city
.franchise-card:has(.franchise-logo) .franchise-name,
.single-franchise-city
.franchise-card.has-image .franchise-name{
top: var(--card-title-top) !important; /* lower */
bottom: auto !important;
left: 50%;
transform: translateX(-50%) !important; /* stay horizontally centered */
}
/* If you use the CSS fallback image (no ![]()
): match the same position */
.single-franchise-city
.franchise-card:not(:has(.franchise-logo)) .franchise-name{
position: absolute;
z-index: 2;
top: var(--card-title-top) !important;
left: 50%;
transform: translateX(-50%) !important;
margin: 0;
color: #fff;
text-shadow: 0 3px 14px rgba(0,0,0,.55);
}
/* ===== Bridge CTA (between hero and grid) ===== */
.bridge-cta{
max-width:1280px;
margin: 1.75rem auto 1.25rem;
padding: 0.7rem 0.55rem;
display:flex; align-items:center; justify-content:center;
text-align:center;
background: linear-gradient(90deg, #ffffff 0%, #ffffff 40%, #f7f7ff 100%);
border-radius: 16px;
box-shadow: 0 8px 24px rgba(0,0,0,.08);
}
.bridge-line{
margin:0;
line-height:1.25;
display:flex; flex-wrap:wrap; gap:.6ch;
align-items: center; justify-content: center;
}
/* “Book a free call” — bold block text with red marker highlight */
.marker-word{
position: relative;
display: inline; /* lets the highlight wrap naturally */
padding: .1em .4em; /* space inside the highlight */
font-weight: 900;
font-size: clamp(1.2rem, 2.4vw, 1.75rem);
letter-spacing: .2px;
color: #111;
z-index: 0;
/* keep the highlight on each wrapped line */
-webkit-box-decoration-break: clone;
box-decoration-break: clone;
}
.marker-word::before{
content: "";
position: absolute;
inset: .15em -.3em .15em -.3em; /* marker thickness & width */
background: #ff4b4b; /* red marker */
border-radius: 8px;
transform: rotate(-2deg); /* hand-drawn feel */
box-shadow: 0 2px 0 rgba(0,0,0,.04) inset, 0 3px 12px rgba(0,0,0,.12);
z-index: -1; /* behind the text */
}
/* The rest of the sentence — readable “handwritten-ish” without loading fonts */
.script-rest{
font-family: ui-rounded, system-ui, -apple-system, "Segoe UI", Roboto, Arial, sans-serif;
/* If you later load a script font, put it first in this list */
font-weight: 600;
font-size: clamp(1.1rem, 2.1vw, 1.55rem);
color: #111;
letter-spacing: .15px;
}
/* Small-screen tweaks */
@media (max-width: 560px){
.bridge-cta{ padding: .9rem .9rem; border-radius: 12px; }
.marker-word{ display: inline; } /* no forced line break */
}
.sticky-cta{
position: fixed; left: 0; right: 0; bottom: 0;
padding: .75rem max(1rem, env(safe-area-inset-left))
calc(.75rem + env(safe-area-inset-bottom))
max(1rem, env(safe-area-inset-right));
background: #0f172a; /* dark bar */
display: flex; justify-content: center;
z-index: 1000; box-shadow: 0 -8px 20px rgba(0,0,0,.15);
}
/* Red-marker “pen” highlight style */
.sticky-cta__btn{
position: relative;
display: inline; /* lets marker wrap across lines if needed */
padding: .2em .6em; /* tap area + space inside highlight */
font-weight: 900;
font-size: clamp(1rem, 4.5vw, 1.25rem);
letter-spacing: .2px;
color: #111; /* dark text on red highlight */
text-decoration: none;
background: none; border: 0; border-radius: 0; /* remove pill look */
cursor: pointer;
/* keep the highlight on each wrapped line */
-webkit-box-decoration-break: clone;
box-decoration-break: clone;
}
/* the “marker” behind the text */
.sticky-cta__btn::before{
content: "";
position: absolute;
inset: .18em -.35em .18em -.35em; /* marker thickness & width */
background: #ff4b4b; /* red pen */
border-radius: 10px;
transform: rotate(-2deg); /* hand-drawn feel */
box-shadow: 0 2px 0 rgba(0,0,0,.05) inset, 0 6px 18px rgba(0,0,0,.18);
z-index: -1; /* behind the text */
}
/* micro-interactions */
.sticky-cta__btn:active{ transform: translateY(1px); }
.sticky-cta__btn:focus-visible{
outline: 2px solid #fff; outline-offset: 3px; border-radius: 6px;
}
@media (min-width: 900px){
.sticky-cta{ display: none; } /* mobile-only (optional) */
}
/* Author byline box (inserted after the 2nd franchise card) */
.cta-box-with-image {
display: flex;
align-items: flex-start;
justify-content: space-between;
background-color: #f0f4f8;
border-left: 5px solid #0073aa;
padding: 20px;
margin: 40px 0;
border-radius: 6px;
font-family: Arial, sans-serif;
flex-wrap: wrap;
position: relative;
}
/* FORCE the author box to occupy a full row inside the franchise grid */
.franchise-grid > .franchise-insert {
/* If the container is CSS Grid */
grid-column: 1 / -1;
/* If the container is Flexbox */
flex: 0 0 100%;
max-width: 100%;
width: 100%;
}
.cta-content { flex: 1 1 60%; min-width: 260px; }
.cta-title { font-size: 20px; font-weight: bold; color: #0073aa; margin-bottom: 6px; }
.cta-subtitle { font-size: 14px; color: #556070; margin-bottom: 6px; line-height: 1.3; }
/* Press mentions */
.cta-press { font-size: 13px; color: #475569; margin-bottom: 12px; }
.cta-press a { color: #0f5e86; text-decoration: none; border-bottom: 1px dotted #0f5e86; }
.cta-press a:hover { border-bottom-style: solid; }
.cta-press .dot { margin: 0 6px; color: #94a3b8; }
.cta-text { font-size: 16px; color: #333; margin-bottom: 20px; }
.cta-buttons { display: flex; gap: 12px; flex-wrap: wrap; }
.cta-button {
display: inline-block;
background-color: #0073aa;
color: #fff;
padding: 10px 20px;
text-decoration: none;
border-radius: 4px;
font-weight: bold;
transition: background-color 0.3s;
}
.cta-button:hover { background-color: #005177; }
.cta-button.secondary { background-color: #444; }
.cta-button.secondary:hover { background-color: #222; }
.cta-image-wrapper { flex: 1 1 30%; text-align: right; position: relative; min-width: 120px; }
.cta-image-wrapper img {
max-width: 220px;
height: auto;
border-radius: 50%;
object-fit: cover;
position: relative;
top: -50px;
box-shadow: 0 4px 10px rgba(0,0,0,0.1);
}
@media (max-width: 640px) {
.cta-image-wrapper img { top: -20px; max-width: 180px; }
}
/* Broker disclosure directly under the bridge CTA */
.single-franchise-city .bridge-cta + .disclosure-note{
/* match CTA block width + centering */
max-width:1280px;
margin:.6rem auto 1rem;
padding:0 1.25rem; /* aligns text with CTA’s inner padding */
text-align:center;
/* slightly smaller type */
font-size:.95rem;
line-height:1.55;
color:#334155;
}
.single-franchise-city .bridge-cta + .disclosure-note a{
text-decoration:underline;
color:inherit;
}
@media (min-width:1024px){
.single-franchise-city .bridge-cta + .disclosure-note{ font-size:.92rem; }
}
/* ===== City Highlights (scoped styles) ===== */
.city-highlights-wrap {
--ch-bg: #fff;
--ch-text: #111;
--ch-muted: #667085;
--ch-border: rgba(0,0,0,.08);
--ch-shadow: 0 4px 18px rgba(0,0,0,.05);
--ch-shadow-hover: 0 10px 28px rgba(0,0,0,.10);
--ch-radius: 16px;
--ch-gap: clamp(12px, 2vw, 20px);
--ch-pad: 16px 18px;
margin: 28px 0 36px;
color: var(--ch-text);
}
.city-highlights-wrap .city-highlights-heading{
margin: 0 0 10px;
font-size: clamp(20px, 2.4vw, 26px);
line-height: 1.2;
}
/* Grid */
.city-highlights-wrap .city-highlights{
display: grid;
grid-template-columns: repeat(12, 1fr);
gap: var(--ch-gap);
}
/* Card */
.city-highlights-wrap .city-card{
grid-column: span 6;
background: var(--ch-bg);
border: 1px solid var(--ch-border);
border-radius: var(--ch-radius);
padding: var(--ch-pad);
box-shadow: var(--ch-shadow);
transition: transform .18s ease, box-shadow .18s ease, border-color .18s ease;
}
.city-highlights-wrap .city-card:hover{
transform: translateY(-2px);
box-shadow: var(--ch-shadow-hover);
border-color: rgba(0,0,0,.12);
}
/* Header row */
.city-highlights-wrap .city-heading{
display:flex; align-items:center; gap:10px;
margin: 0 0 6px; font-weight: 650;
}
.city-highlights-wrap .city-emoji{
font-size: 18px; line-height: 1;
display:inline-flex; width:22px; justify-content:center;
}
.city-highlights-wrap .city-title{ font-size: 1rem; }
/* Badge */
.city-highlights-wrap .badge{
margin-left: auto; /* pushes badge to the end on wide screens */
display:inline-flex; align-items:center; gap:6px;
font-size:.75rem; padding:4px 8px; border-radius:999px;
background:#f3f4f6; color:#374151; border:1px solid #e5e7eb;
white-space: nowrap;
}
/* Body + meta */
.city-highlights-wrap .city-insight{
color:#333; font-size:.98rem; line-height:1.4; margin: 0;
}
.city-highlights-wrap .city-meta{
margin-top:10px; font-size:.85rem; color: var(--ch-muted);
display:flex; gap:12px; flex-wrap:wrap;
}
/* Responsive */
@media (max-width: 900px){
.city-highlights-wrap .city-card{ grid-column: span 12; }
.city-highlights-wrap .badge{ margin-left: 0; }
}
/* Optional: subtle left accents per type (data-type set in PHP) */
.city-highlights-wrap .city-card[data-type="retail-corridor"]{ border-left: 4px solid #7c3aed; }
.city-highlights-wrap .city-card[data-type="major-corridor-access"]{ border-left: 4px solid #2563eb; }
.city-highlights-wrap .city-card[data-type="university"]{ border-left: 4px solid #059669; }
.city-highlights-wrap .city-card[data-type="industry-snapshot"]{ border-left: 4px solid #ea580c; }
/* Dark mode */
@media (prefers-color-scheme: dark){
.city-highlights-wrap{
--ch-bg: #111418;
--ch-text: #e8eaed;
--ch-muted: #a1a7b3;
--ch-border: rgba(255,255,255,.12);
--ch-shadow: 0 4px 18px rgba(0,0,0,.4);
--ch-shadow-hover: 0 10px 28px rgba(0,0,0,.55);
}
.city-highlights-wrap .badge{
background: #1f242b; color:#d5d9e1; border-color: rgba(255,255,255,.14);
}
.city-highlights-wrap .city-insight{ color:#d8dbe0; }
}
/* Reduced motion */
@media (prefers-reduced-motion: reduce){
.city-highlights-wrap .city-card{ transition: none; }
}
/* Print (flatten) */
@media print{
.city-highlights-wrap .city-card{
box-shadow: none; transform: none; border-color: #cfd4dc;
}
}
/* --- METHODOLOGY SECTION CSS (E-E-A-T Step Cards) --- */
/* 1. Variables for Consistency */
:root {
--primary-color: #0056b3; /* Deep Blue (Authority Color) */
--secondary-bg: #f9f9f9; /* Light grey background for the steps */
--text-color: #333; /* Dark grey for readability */
--shadow-color: rgba(0, 0, 0, 0.05);
}
/* 2. Container and Grid Layout */
.methodology-container {
padding: 40px 0;
margin: 40px 0;
}
.methodology-list {
display: grid;
/* Adjust minmax() for your site's specific breakpoints, 280px is a good minimum */
grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
gap: 30px;
list-style: none;
padding: 0;
margin: 0;
}
/* 3. The Step Cards */
.methodology-step {
background-color: var(--secondary-bg);
border-radius: 8px;
/* Top padding is increased to account for the number element being pulled up */
padding: 30px 20px 20px 20px;
box-shadow: 0 4px 12px var(--shadow-color);
border-top: 5px solid var(--primary-color);
position: relative; /* Essential for positioning the step number */
transition: transform 0.2s;
height: 100%; /* Ensures all cards stretch to the same height */
}
.methodology-step:hover {
transform: translateY(-5px);
box-shadow: 0 8px 20px rgba(0, 0, 0, 0.1);
}
/* 4. Step Numbering */
.step-number {
position: absolute;
top: 0;
left: 20px;
transform: translateY(-50%);
font-size: 1.8rem;
font-weight: 700;
color: #ffffff;
background-color: var(--primary-color);
width: 40px;
height: 40px;
line-height: 40px;
text-align: center;
border-radius: 50%;
border: 4px solid #ffffff;
}
/* 5. Headings (Visual only, using DIV) */
.step-heading {
font-size: 1.2rem;
font-weight: 600;
color: var(--text-color);
margin-top: 15px; /* Space below the number/top border */
margin-bottom: 10px;
}
.methodology-step p {
font-size: 1rem;
line-height: 1.6;
color: var(--text-color);
}
/* Consultant note styles */
.thomas-take-note-container {
background-color: #eaf6fa;
border: 2px dashed #a7d9ee;
padding: 20px;
margin: 20px 0;
border-radius: 8px;
font-family: Arial, sans-serif;
color: #333;
}
.thomas-take-note-container h3 {
font-size: 1.3em;
color: #2c3e50;
margin-top: 0;
margin-bottom: 10px;
display: flex;
align-items: center;
}
.thomas-take-note-container h3::before {
content: "\1F50D"; /* magnifying glass */
font-size: 1.2em;
margin-right: 10px;
color: #3498db;
}
.thomas-take-note-container p {
font-size: 1em;
line-height: 1.6;
margin-bottom: 0;
}
.localcomp-note-container {
margin: 24px 0 28px;
padding: 18px 20px;
border-left: 4px solid #1f2937;
background: #f9fafb;
border-radius: 6px;
box-shadow: 0 2px 6px rgba(0,0,0,0.04);
}
.localcomp-note-container h3 {
margin: 0 0 10px;
font-size: 16px;
font-weight: 700;
letter-spacing: 0.2px;
color: #111827;
}
.localcomp-note-container h3::before { content: "📍 "; }
.localcomp-note-container .note-body {
font-size: 14.5px;
line-height: 1.55;
color: #374151;
}
.localcomp-note-container .note-body p { margin: 0 0 10px; }
.localcomp-note-container .note-body p:last-child { margin-bottom: 0; }
.localcomp-note-container .note-body ul { margin: 10px 0 10px 18px; padding: 0; }
.localcomp-note-container .note-body li { margin-bottom: 6px; }
/* Franchise Sources Styling */
.franchise-sources {
font-size: 0.9em;
opacity: 0.85;
}
.franchise-sources strong {
font-weight: 600;
}
.franchise-sources a {
text-decoration: underline;
}
.franchise-sources a:hover {
opacity: 0.7;
}
.franchise-sources {
display: block;
margin-top: 10px;
font-size: 0.85em;
color: #666;
}
.franchise-sources strong {
font-weight: 600;
margin-right: 4px;
}
.franchise-sources a {
color: #666;
text-decoration: underline;
}
.franchise-sources a:hover {
color: #000;
}
.city-desc-wrap {
position: relative;
}
.city-desc {
position: relative;
overflow: hidden;
transition: max-height 250ms ease;
}
/* =========================================
City Description – Mask-Based Fade (Premium)
========================================= */
.city-desc-wrap {
position: relative;
max-width: 760px;
}
.city-desc {
overflow: hidden;
position: relative;
transition: max-height 450ms cubic-bezier(0.4, 0, 0.2, 1);
will-change: max-height;
}
.city-desc.is-collapsed {
max-height: 260px;
overflow: hidden;
/* Safari-safe mask */
-webkit-mask-image: linear-gradient(
to bottom,
rgba(0,0,0,1) 65%,
rgba(0,0,0,0) 100%
);
-webkit-mask-size: 100% 100%;
-webkit-mask-repeat: no-repeat;
mask-image: linear-gradient(
to bottom,
rgba(0,0,0,1) 65%,
rgba(0,0,0,0) 100%
);
mask-size: 100% 100%;
mask-repeat: no-repeat;
}
/* Expanded state */
.city-desc.is-expanded {
max-height: 2000px;
-webkit-mask-image: none;
mask-image: none;
}
/* =========================================
Read More Toggle – Editorial Minimal
========================================= */
.city-desc-toggle {
display: inline-flex;
align-items: center;
gap: 6px;
margin-top: 18px;
padding: 0;
background: none;
border: none;
color: #ffffff;
font-size: 0.95rem;
font-weight: 600;
letter-spacing: 0.2px;
cursor: pointer;
transition: opacity 0.2s ease;
}
.city-desc-toggle:hover {
opacity: 0.75;
}
/* Chevron animation */
.city-desc-toggle .chevron {
font-size: 0.7rem;
transition: transform 0.3s ease;
}
.city-desc-toggle[aria-expanded="true"] .chevron {
transform: rotate(180deg);
}
/* =========================================
Mobile Refinement
========================================= */
@media (max-width: 768px) {
.city-desc.is-collapsed {
max-height: 220px;
-webkit-mask-image: linear-gradient(
to bottom,
rgba(0,0,0,1) 60%,
rgba(0,0,0,0) 100%
);
mask-image: linear-gradient(
to bottom,
rgba(0,0,0,1) 60%,
rgba(0,0,0,0) 100%
);
}
}
.franchise-success-demo{
grid-column:1 / -1;
margin:10px 0 30px 0;
}
.franchise-success-card{
display:flex;
gap:32px;
align-items:center;
background:#fffdf8;
border:1px solid #f0e2c8;
border-radius:18px;
padding:30px 34px;
box-shadow:0 14px 32px rgba(0,0,0,0.06);
}
.franchise-success-photo img{
width:200px;
height:auto;
border-radius:16px;
flex-shrink:0;
}
.franchise-success-content{
flex:1;
max-width:900px;
}
/* THIS IS THE MISSING BADGE STYLE */
.franchise-success-badge{
display:inline-block;
font-size:12px;
font-weight:700;
letter-spacing:.05em;
text-transform:uppercase;
background:#fff;
border:1px solid #e9d6ac;
border-radius:999px;
padding:5px 12px;
margin-bottom:10px;
color:#7a5a1c;
}
.franchise-success-title{
font-size:26px;
margin:6px 0 12px 0;
}
.franchise-success-text{
margin-bottom:14px;
}
.franchise-success-bottom{
display:flex;
align-items:center;
gap:18px;
}
.franchise-success-name{
font-weight:600;
color:#666;
font-size:14px;
}
.franchise-success-cta{
background:#222;
color:#fff;
padding:8px 14px;
border-radius:999px;
text-decoration:none;
font-size:13px;
}
@media (max-width: 768px) {
.franchise-success-card{
flex-direction: column;
align-items: flex-start;
}
.franchise-success-photo img{
width:100%;
max-width:260px;
}
.franchise-success-bottom{
margin-top:8px;
}
}
.article-byline{
font-size:14px;
color:#fff;
margin-top:6px;
margin-bottom:14px;
}
.article-byline a,
.article-byline a:visited,
.article-byline a:hover,
.article-byline a:active{
color:#fff;
font-weight:600;
text-decoration:none;
}
.article-byline strong{
color:#fff;
font-weight:600;
}
/* ───────────────── REVIEWER SECTION ───────────────── */
.reviewer-section{
margin: 48px 0 36px;
}
.reviewer-section h2{
margin: 0 0 20px;
}
/* 2-up on desktop, stacked on mobile */
.reviewer-grid{
display: grid;
grid-template-columns: repeat(2, minmax(0, 1fr));
gap: 24px;
}
/* card */
.reviewer-card{
background: #fafafa;
border: 1px solid #e5e5e5;
border-radius: 16px;
padding: 24px;
display: block;
min-height: 100%;
box-sizing: border-box;
}
/* top row = photo + name/role only */
.reviewer-header{
display: flex;
align-items: center;
gap: 16px;
margin-bottom: 18px;
}
.reviewer-photo{
width: 76px;
height: 76px;
border-radius: 50%;
object-fit: cover;
object-position: center;
flex: 0 0 76px;
display: block;
}
.reviewer-header > div{
min-width: 0;
}
.reviewer-name{
margin: 0 0 4px;
font-size: 20px;
line-height: 1.2;
font-weight: 700;
color: #14213d;
}
.reviewer-role{
margin: 0;
font-size: 15px;
line-height: 1.4;
color: #6b7280;
}
/* body text should align to left edge of card, not under the name */
.reviewer-card p{
margin: 0 0 16px;
font-size: 16px;
line-height: 1.65;
color: #1f2937;
}
/* linkedin link */
.reviewer-card a{
display: inline-block;
font-size: 16px;
line-height: 1.4;
font-weight: 700;
color: #14213d;
text-decoration: none;
}
.reviewer-card a:hover,
.reviewer-card a:focus{
text-decoration: underline;
}
/* mobile */
@media (max-width: 768px){
.reviewer-grid{
grid-template-columns: 1fr;
gap: 18px;
}
.reviewer-card{
padding: 20px;
}
.reviewer-header{
gap: 14px;
margin-bottom: 16px;
}
.reviewer-photo{
width: 68px;
height: 68px;
flex-basis: 68px;
}
.reviewer-name{
font-size: 18px;
}
.reviewer-role{
font-size: 14px;
}
.reviewer-card p,
.reviewer-card a{
font-size: 15px;
}
}
/* reviewer social icons */
.reviewer-social{
display:flex;
gap:10px;
margin-top:6px;
}
.reviewer-social img{
width:22px;
height:22px;
display:block;
opacity:0.9;
}
.reviewer-social a:hover img{
opacity:1;
transform:translateY(-1px);
transition:all .15s ease;
}
/* ───────────────── LOCAL OPERATOR INSIGHTS (WYSIWYG COMPATIBLE) ───────────────── */
.local-operator-insights {
max-width: 900px;
margin: 48px auto;
padding: 32px 40px;
background-color: #ffffff;
border-top: 4px solid #0f172a; /* Heavy top border for an institutional report feel */
border-radius: 4px;
box-shadow: 0 4px 6px -1px rgba(0, 0, 0, 0.05), 0 2px 4px -1px rgba(0, 0, 0, 0.03);
font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
}
.local-operator-insights h2 {
font-size: 1.25rem;
font-weight: 700;
color: #0f172a;
margin-top: 0;
margin-bottom: 24px;
padding-bottom: 12px;
border-bottom: 1px solid #e2e8f0;
text-transform: uppercase;
letter-spacing: 0.05em;
}
.local-operator-insights .insights-content {
font-size: 1.05rem;
line-height: 1.8;
color: #334155;
}
/* Transforms your WYSIWYG
tags into clean, semantic-looking paragraph spacing */
.local-operator-insights .insights-content br {
display: block;
content: "";
margin-top: 16px;
}
/* Ensures bolded text (like "The Catalyst:") pops against the standard paragraph text */
.local-operator-insights .insights-content strong,
.local-operator-insights .insights-content b {
color: #111827;
font-weight: 700;
}
/* Professional styling for the mandatory contextual links */
.local-operator-insights .insights-content a {
color: #2563eb;
text-decoration: none;
font-weight: 600;
border-bottom: 1px solid transparent;
transition: border-bottom-color 0.2s ease;
}
.local-operator-insights .insights-content a:hover {
border-bottom-color: #2563eb;
}
/* Mobile responsiveness */
@media (max-width: 600px) {
.local-operator-insights {
padding: 24px 20px;
margin: 32px 16px;
}
}
.pre-factors-image {
margin: 20px 0;
text-align: center;
}
.pre-factors-image img {
max-width: 1100px;
width: 100%;
height: auto;
border-radius: 8px;
}
.hero-quiz {
max-width: 520px;
}
.foq {
color: #0f172a !important;
}
.foq * {
color: #0f172a !important;
}
.foq {
padding: 12px !important;
}
.foq-card{
background: #ffffff;
border: 1px solid rgba(0,0,0,.12);
box-shadow: 0 20px 60px rgba(0,0,0,.18);
}
.foq-title {
font-size: 20px !important;
line-height: 1.3 !important;
}
.foq-sub {
font-size: 14px !important;
}
.foq-btn-primary {
background: #0f172a !important;
color: #ffffff !important;
}
.foq-btn-primary:hover {
background: #020617 !important;
}
.foq-opt{
display:flex;
gap:10px;
align-items:center;
padding:10px 12px;
border:1px solid rgba(0,0,0,.08);
border-radius:14px;
background:rgba(255,255,255,.7);
font-size:14px;
}
.foq-opt input:checked + span,
.foq-opt input:checked {
accent-color: #0f172a;
}
.foq-opt:hover {
border-color: #0f172a;
background: rgba(15,23,42,0.04);
}
.header-cta a {
background-color: #2bb3c0 !important;
color: #ffffff !important;
padding: 10px 18px !important;
border-radius: 6px !important;
font-weight: 600 !important;
text-decoration: none !important;
display: inline-block !important;
}
.header-cta a:hover {
background-color: #2399a5 !important;
}
.wp-block-template-part {
position: sticky;
top: 0;
z-index: 9999;
background: #ffffff;
}
.header-cta a {
transition: all 0.25s ease;
}
/* When scrolled */
@media (min-width: 800px) {
.header-scrolled li.header-cta > a {
transform: scale(1.05);
box-shadow: 0 6px 16px rgba(0,0,0,0.15);
}
}
@media (max-width: 799px) {
.mobile-cta {
position: fixed;
bottom: 20px;
left: 50%;
transform: translateX(-50%);
background-color: #ffffff;
color: #ff7a00;
padding: 12px 20px;
border-radius: 50px;
font-weight: 600;
text-decoration: none;
z-index: 99999;
display: inline-block;
box-shadow: 0 6px 16px rgba(0,0,0,0.15);
border: 2px solid #ff7a00;
}
.mobile-cta:hover {
background-color: #ff7a00;
color: #ffffff;
}
}