69.7 average across 2 concepts
Local operating-model alignment analysis
Best Franchise Opportunities We Assessed in Austin, Texas
We ranked 14 franchise concepts for Austin, Texas using local demand, labor, transportation, real estate, regulation, and source-backed evidence.
Evaluation set
Why these concepts were evaluated
This is not a ranking of every franchise that may be offered in the city.
Concepts were included when enough operating-model information existed to assign a provisional local-sensitivity profile. Unresolved inputs reduce confidence or remain conditional rather than automatically excluding a concept.
A brand’s participation in our referral network does not add points or change its position.
City-level conclusions
What stood out in our assessment
1.4 points average among 11 affected concepts
0.8 points average reduction among 14 affected concepts
Tested rank range spans 9 positions
Executive conclusion
What the ranking means for Austin, Texas
Our Austin, Texas analysis favored concepts whose operating requirements matched the city’s strongest service-demand conditions without depending too heavily on inexpensive labor, easy routing, or low-cost commercial space. City Wide, ActionCOACH, and Jan-Pro International produced the three highest modeled alignment scores in the evaluated set. Target-market demand was the strongest positive factor: it materially affected 11 concepts and added 1.4 points on average among them. Territory quality was the broadest negative pressure, reducing the 14 exposed concepts by 0.8 points on average. The result is not that the highest-ranked brand is universally better. It means that, under the documented city assumptions and the operating profiles available to us, its local advantages outweighed its modeled constraints more effectively. Territory boundaries, candidate capabilities, capital structure, franchise economics, current FDD disclosures, and local franchisee validation remain outside this ranking and can materially change the decision.
How this differs from a directory: the model does not award points for brand popularity, advertising placement, or referral compensation. It tests how documented local conditions interact with each concept’s operating requirements.
Best franchise opportunities assessed
Top 10 local-alignment scores from 14 concepts assessed
“Best” refers to modeled local operating alignment among the concepts assessed—not expected earnings, franchise-system quality, or candidate fit.
| Rank | Franchise | Alignment and tier | Largest advantage | Largest constraint | Evidence confidence |
|---|---|---|---|---|---|
| 1 | City WideFacility management | 73.8Tier 2 · Favorable modeled alignment | +3.5 ptsTarget-market demand | -0.1 ptsTerritory quality | Moderate evidence confidence |
| 2 | ActionCOACHBusiness coaching | 72.8Tier 2 · Favorable modeled alignment | +2.3 ptsTarget-market demand | -0.2 ptsTerritory quality | Moderate evidence confidence |
| 3 | Jan-Pro InternationalCommercial cleaning | 72.3Tier 2 · Favorable modeled alignment | +2.9 ptsTarget-market demand | -0.6 ptsTerritory quality | Moderate evidence confidence |
| 4 | HomeSmilesProperty maintenance services | 71.3Tier 3 · Mixed modeled alignment | +1.7 ptsTarget-market demand | -0.8 ptsTerritory quality | Moderate evidence confidence |
| 5 | FASTSIGNSSigns and graphics | 71.1Tier 3 · Mixed modeled alignment | +2.7 ptsTarget-market demand | -1.0 ptsTerritory quality | Moderate evidence confidence |
| 6 | Tiger AdjustersPublic insurance adjusting | 70.2Tier 3 · Mixed modeled alignment | +0.4 ptsReferral ecosystem | -0.5 ptsTerritory quality | Moderate evidence confidence |
| 7 | Pillar To Post Home InspectorsHome inspection | 69.9Tier 3 · Mixed modeled alignment | +0.4 ptsReferral ecosystem | -0.7 ptsTerritory quality | Moderate evidence confidence |
| 8 | ZOOM DRAINDrain and sewer service | 69.9Tier 3 · Mixed modeled alignment | +0.5 ptsTarget-market demand | -1.0 ptsTerritory quality | Moderate evidence confidence |
| 9 | Rainbow International RestorationRestoration | 69.7Tier 3 · Mixed modeled alignment | +0.5 ptsReferral ecosystem | -0.9 ptsTerritory quality | Moderate evidence confidence |
| 10 | PuroCleanRestoration | 69.6Tier 3 · Mixed modeled alignment | +0.5 ptsReferral ecosystem | -0.9 ptsTerritory quality | Moderate evidence confidence |
Original factor comparison
How each factor affected the highest-rated franchise concepts
The graph includes the top 14 concepts by local-alignment score. Only nonzero score contributions are plotted. A factor is removed when every displayed concept received 0.0 points from it. Hover or focus a concept name to highlight all of its remaining data points.
View the chart data as a table
| Concept | Target-market demand | Real estate and site feasibility | Referral ecosystem | Territory quality |
|---|---|---|---|---|
| #1 City Wide | +3.5 pts | — | +0.5 pts | -0.1 pts |
| #2 ActionCOACH | +2.3 pts | -0.1 pts | +0.7 pts | -0.2 pts |
| #3 Jan-Pro International | +2.9 pts | — | — | -0.6 pts |
| #4 HomeSmiles | +1.7 pts | — | +0.5 pts | -0.8 pts |
| #5 FASTSIGNS | +2.7 pts | -0.8 pts | +0.1 pts | -1.0 pts |
| #6 Tiger Adjusters | +0.3 pts | — | +0.4 pts | -0.5 pts |
| #7 Pillar To Post Home Inspectors | +0.2 pts | — | +0.4 pts | -0.7 pts |
| #8 ZOOM DRAIN | +0.5 pts | — | +0.4 pts | -1.0 pts |
| #9 Rainbow International Restoration | +0.1 pts | — | +0.5 pts | -0.9 pts |
| #10 PuroClean | — | — | +0.5 pts | -0.9 pts |
| #11 Aire Serv | +0.4 pts | — | — | -0.8 pts |
| #12 Mr. Rooter | +0.4 pts | — | +0.1 pts | -0.9 pts |
| #13 Mister Sparky Electric | — | — | +0.1 pts | -0.8 pts |
| #14 Workout Anytime | — | -1.8 pts | — | -1.8 pts |
Rank stability
Which positions depend most on individual assumptions?
The line shows the best and worst rank reached when one factor was removed from every concept. A narrow range indicates a more stable position.
Neutralizing a factor removes it from every concept. A concept can move down even when its own score improves because competitors may benefit more.
Worked score example
How we calculated City Wide
This example uses the same ledger shown for every concept and must reconcile exactly to the published score.
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +3.5 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.1 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 73.81 |
| Published local-market alignment | 73.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Interpretation
How to interpret the result
City Wide, ActionCOACH, Jan-Pro International led because their operating requirements captured more of the local support from target-market demand while remaining less exposed to territory quality. The same city condition can help one operating model and constrain another, so score differences should be read through each concept's factor pattern rather than as a universal franchise-quality verdict. The ordering is most assumption-sensitive for Jan-Pro International, FASTSIGNS, Tiger Adjusters; their ranks move more widely when individual factors are neutralized.
Factor impact
Which local conditions changed scores or rankings?
We neutralized one factor at a time, recalculated every score, and then measured both absolute score movement and changes in rank order.
Target-market demand
We tested how much of the city’s theoretical customer and business demand remained usable after operating friction.
We applied a measurable adjustment to 11 of 14 concepts. When we neutralized the factor and recalculated the table, 12 concepts changed position. FASTSIGNS moved from #5 to #13, the largest movement among concepts directly affected by this factor.
Concepts helped most
Real estate and site feasibility
We applied site and operating-base constraints only to concepts requiring comparable storefront, production, warehouse, or fleet space.
We applied a measurable adjustment to 3 of 14 concepts. When we neutralized the factor and recalculated the table, 2 concepts changed position. FASTSIGNS moved from #5 to #4, the largest movement among concepts directly affected by this factor.
Concepts challenged most
Referral ecosystem
We tested whether the local professional and institutional referral ecosystem materially separated the assessed concepts.
We applied a measurable adjustment to 11 of 14 concepts. When we neutralized the factor and recalculated the table, 10 concepts changed position. Mr. Rooter moved from #12 to #9, the largest movement among concepts directly affected by this factor.
Concepts helped most
Territory quality
We measured whether the territory structure could support the required customer density, service radius, and operating model.
We applied a measurable adjustment to 14 of 14 concepts. When we neutralized the factor and recalculated the table, 6 concepts changed position. ZOOM DRAIN moved from #8 to #6, the largest movement among concepts directly affected by this factor.
Concepts challenged most
- Property replacement-cycle demandNo material score adjustment
- Competitive environmentNo material score adjustment
- Labor and staffing frictionNo material score adjustment
- Transportation, routing, and parkingNo material score adjustment
- Sales and customer acquisitionNo material score adjustment
- Regulatory and operating frictionNo material score adjustment
Category comparisons
Best franchise categories we assessed in Austin, Texas
Category summaries are shown only when at least two concepts qualified. Two-concept comparisons are explicitly labeled as limited.
Best Restoration franchise opportunities we assessed in Austin, Texas
2 Restoration concepts qualified for comparison, with scores ranging from 69.6 to 69.7. Rainbow International Restoration ranked highest at 69.7. Referral ecosystem added 0.5 points on average among the affected concepts. Territory quality reduced the exposed concepts by 0.9 points on average.
Interpret cautiously: A 0.1-point spread is too small to support a strong brand-level conclusion from city alignment alone.
- Concepts compared
- 2
- Score range
- 69.6–69.7
- Category average
- 69.7
Compare all assessed concepts
Explore the complete score calculations
14 concepts shown. Expand a concept to see how each factor was treated and the single next check most capable of changing the result.
City Wide
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +3.5 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.1 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 73.81 |
| Published local-market alignment | 73.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +3.5 pts
- Tested rank range
- #1–#2
Most important next check
How many qualified facility and property-management accounts must be reachable for City Wide to support its local contract pipeline?
ActionCOACH
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.3 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | -0.1 |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.7 |
| Territory quality | -0.2 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.75 |
| Published local-market alignment | 72.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.3 pts
- Tested rank range
- #1–#3
Most important next check
Which business-owner segments are expected to produce the most repeatable coaching demand for ActionCOACH?
Jan-Pro International
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.9 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | -0.6 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.30 |
| Published local-market alignment | 72.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.9 pts
- Tested rank range
- #2–#9
Most important next check
What concentration of recurring commercial accounts is required for Jan-Pro International to build an efficient local book of business?
HomeSmiles
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.7 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.8 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.35 |
| Published local-market alignment | 71.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.7 pts
- Tested rank range
- #4–#5
Most important next check
How many qualified facility and property-management accounts must be reachable for HomeSmiles to support its local contract pipeline?
FASTSIGNS
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.7 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | -0.8 |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.1 |
| Territory quality | -1.0 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.09 |
| Published local-market alignment | 71.1 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.7 pts
- Tested rank range
- #4–#13
Most important next check
Which local customer verticals are expected to generate repeat signage and graphics work for FASTSIGNS?
Tiger Adjusters
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.3 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | -0.5 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.23 |
| Published local-market alignment | 70.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.5 pts
- Tested rank range
- #3–#7
Most important next check
Which ZIP codes and appointment density assumptions define Tiger Adjusters's practical service territory?
Pillar To Post Home Inspectors
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.2 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | -0.7 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.92 |
| Published local-market alignment | 69.9 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.7 pts
- Tested rank range
- #4–#9
Most important next check
Which transaction corridors and referral markets would define Pillar To Post Home Inspectors's practical inspection territory?
ZOOM DRAIN
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.5 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | -1.0 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.90 |
| Published local-market alignment | 69.9 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -1.0 pts
- Tested rank range
- #6–#8
Most important next check
Where must ZOOM DRAIN stage crews and vehicles to protect after-hours response times across the proposed territory?
Rainbow International Restoration
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.1 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.9 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.73 |
| Published local-market alignment | 69.7 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.9 pts
- Tested rank range
- #7–#11
Most important next check
Which territory boundaries allow Rainbow International Restoration to meet response-time expectations without excessive cross-city travel?
PuroClean
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.9 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.62 |
| Published local-market alignment | 69.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.9 pts
- Tested rank range
- #6–#13
Most important next check
Which territory boundaries allow PuroClean to meet response-time expectations without excessive cross-city travel?
Aire Serv
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.4 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | -0.8 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.58 |
| Published local-market alignment | 69.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.8 pts
- Tested rank range
- #7–#12
Most important next check
What daily vehicle utilization and travel-time allowance are built into Aire Serv's operating plan?
Mr. Rooter
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.4 |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.1 |
| Territory quality | -0.9 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.56 |
| Published local-market alignment | 69.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.9 pts
- Tested rank range
- #10–#12
Most important next check
How many field vehicles must Mr. Rooter deploy, and where would they begin and end each service day?
Mister Sparky Electric
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not applicable to this operating model |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.1 |
| Territory quality | -0.8 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.25 |
| Published local-market alignment | 69.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Territory quality -0.8 pts
- Tested rank range
- #10–#13
Most important next check
What daily vehicle utilization and travel-time allowance are built into Mister Sparky Electric's operating plan?
Workout Anytime
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | Depends on the specific site, territory, or operating condition |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | -1.8 |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | -1.8 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 66.45 |
| Published local-market alignment | 66.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Adequate
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Real estate and site feasibility -1.8 pts
- Tested rank range
- #14–#14
Most important next check
What site size, occupancy-cost ceiling, parking supply, and buildout budget must a Workout Anytime location satisfy?
No franchise concepts match the selected filters.
Metric registry
The 23 local metrics behind this analysis
The registry exposes the raw value, period, geography, factor mapping, and source for every public metric used in the city research.
View all local metrics
| Metric | Raw value | Period | Geography | How used | Source |
|---|---|---|---|---|---|
| Resident population estimate on July 1, 2025 | 1,002,632people | July 1, 2025 population estimate and April 1, 2020 estimate base | Austin, Texas | Evidence for Target-market demand, Territory quality | [5] [7] |
| Population change from the April 2020 estimate base to July 2025 | 4.6percent | July 1, 2025 population estimate and April 1, 2020 estimate base | Austin, Texas | Evidence for Target-market demand | [5] |
| Estimated households in 2024 | 484,550households | 2024 American Community Survey 1-year estimates; 2020 Decennial Census where identified | Austin, Texas | Evidence for Target-market demand, Territory quality | [6] |
| Estimated total housing units in 2024 | 518,574housing units | 2024 American Community Survey 1-year estimates; 2020 Decennial Census where identified | Austin, Texas | Evidence for Target-market demand, Property replacement-cycle demand, Territory quality | [6] |
| Median household income and bachelor's-degree attainment | median household income usd: 90,430; bachelors degree or higher percent: 60.7mixed | 2024 American Community Survey 1-year estimates; 2020 Decennial Census where identified | Austin, Texas | Evidence for Target-market demand, Referral ecosystem, Labor and staffing friction | [6] |
| Housing units added in Travis County from July 2024 to July 2025 | units added: 16,197; percent change: 2.4housing units and percent | Population and housing-unit estimates for July 1, 2024 to July 1, 2025 | Travis County, Texas | Evidence for Target-market demand, Property replacement-cycle demand, Territory quality | [7] |
| Covered establishments, employment, and average weekly wages in Q4 2025 | establishments: 76,604; employment: 1,316,516; average weekly wage usd: 1,878mixed | Employment through June 2026; QCEW establishments, employment, and wages for Q4 2025 | Austin-Round Rock-San Marcos, Texas | Evidence for Target-market demand, Referral ecosystem, Sales and customer acquisition, Labor and staffing friction | [8] |
| Selected metropolitan sector employment in June 2026 | professional and business services jobs: 293,100; government jobs: 212,300; private education and health services jobs: 171,600; construction and mining logging jobs: 99,700jobs | Employment through June 2026; QCEW establishments, employment, and wages for Q4 2025 | Austin-Round Rock-San Marcos, Texas | Evidence for Target-market demand, Referral ecosystem, Labor and staffing friction, Sales and customer acquisition | [8] |
| Metropolitan and national unemployment rates in June 2026 | austin metro percent: 4.1; united states percent: 4.4percent | Employment through June 2026; QCEW establishments, employment, and wages for Q4 2025 | Austin-Round Rock-San Marcos, Texas and United States | Evidence for Labor and staffing friction | [8] |
| University of Texas at Austin enrollment, faculty, and research scale | fall 2025 enrollment: 55,000; fall 2025 faculty: 4,693; fy2025 research expenditures usd: 1,370,000,000mixed | Fall 2025 enrollment and faculty; fiscal year 2025 research | University of Texas at Austin | Evidence for Target-market demand, Referral ecosystem, Sales and customer acquisition, Territory quality | [10] |
| City vendor and solicitation access requires use of formal procurement systems | vendor registration available: yes; solicitation search available: yes; nigp commodity codes used: yes; small business participation program: yesprocess features | Current procurement process accessed August 2026 | City of Austin | Evidence for Target-market demand, Sales and customer acquisition, Referral ecosystem | [11] |
| Austin spans distinct western and eastern ecological and soil regions | western region: Balcones Canyonlands and Edwards Plateau; eastern region: Northern Blackland Prairienamed regions | Current ecological-geography description accessed August 2026 | Austin, Texas | Evidence for Property replacement-cycle demand, Territory quality | [13] [2] |
| Houston Black soil has high shrink-swell behavior and deep seasonal cracking | clay content range percent: 40, 60; dry crack width range inches: 0.5, 4; shrink swell potential: highmixed | Current official soil-series description accessed August 2026 | Houston Black soil series in Blackland Prairie areas | Evidence for Property replacement-cycle demand, Territory quality | [12] [2] |
| Austin office vacancy and asking rent in Q2 2026 | cbre vacancy percent: 23.4; cushman vacancy percent: 26.9; cbre asking rent usd psf year: 50.51; cushman asking rent usd psf year: 49.27percent and usd per square foot per year | Second quarter 2026 | Austin office market | Evidence for Target-market demand, Real estate and site feasibility, Territory quality | [14] [15] |
| Office vacancy varies sharply across Austin submarkets | cbd vacancy percent: 31; central vacancy percent: 11.2; northeast vacancy percent: 49.8; east vacancy percent: 45; southwest vacancy percent: 17.1; cbd class a asking rent usd psf year: 69.27percent and usd per square foot per year | Second quarter 2026 | Austin office submarkets | Evidence for Target-market demand, Real estate and site feasibility, Territory quality | [15] [2] |
| Austin industrial vacancy remained elevated in Q2 2026 | cbre vacancy percent: 19.4; cushman vacancy percent: 22.3; cbre asking rent usd psf year: 13.78; cushman asking rent usd psf year: 11.78; cbre yoy rent change percent: -2.8percent and usd per square foot per year | Second quarter 2026 | Austin industrial market | Evidence for Real estate and site feasibility, Territory quality | [16] [17] [2] |
| Austin metropolitan retail vacancy and asking rent in Q1 2026 | direct vacancy percent: 3.3; average net asking rent usd psf year: 27.21; quarterly net absorption sqft: 52,984mixed | First quarter 2026 | Austin metropolitan retail market | Evidence for Real estate and site feasibility, Target-market demand, Territory quality | [18] |
| Retail vacancy and rent vary materially by Austin-area submarket | lowest named city submarket vacancy percent: 1.4; lowest named city submarket: Southeast; highest named city submarket vacancy percent: 11.6; highest named city submarket: Northeast; cbd vacancy percent: 1.6; cbd net asking rent usd psf year: 35percent and usd per square foot per year | First quarter 2026 | Austin-area retail submarkets | Evidence for Real estate and site feasibility, Territory quality, Target-market demand | [18] |
| Current Austin Water impact fees for lots platted after October 1, 2023 | water fee per service unit usd: 4,800; wastewater fee per service unit usd: 2,900; combined fee per service unit usd: 7,700usd per service unit | Current impact-fee schedule accessed August 2, 2026; FY 2025-2026 rates effective November 1, 2025 | Austin Water impact-fee boundary | Evidence for Regulatory and operating friction, Real estate and site feasibility | [19] [3] |
| I-35 Capital Express North construction creates active frontage-road and interchange disruption | construction start: 2023-03; anticipated completion: 2029-early; frontage road one lane in some areas: yes; increased frontage road activity through: 2,026; project limits: SH 45 North to US 290 Eastproject status | Construction status through May 2026 | I-35 Capital Express North project limits | Evidence for Transportation, routing, and parking, Territory quality, Target-market demand | [20] [3] |
| Commercial ECAD benchmarking and reporting threshold | minimum building size sqft: 10,000; annual reporting deadline: June 1; requires austin energy service: yes; requires city limits location: yesrule thresholds | Current ordinance guidance accessed August 2026 | Commercial buildings in Austin city limits served by Austin Energy | Evidence for Regulatory and operating friction, Property replacement-cycle demand | [21] |
| Freestanding-sign limits in Austin scenic roadway sign districts | maximum freestanding signs per lot: 1; maximum sign area sqft: 64; maximum sign height ft: 12rule thresholds | Current code accessed August 2026 | Austin scenic roadway sign districts | Evidence for Regulatory and operating friction, Real estate and site feasibility | [22] [3] |
| Airport CCLUA development review evaluates aviation-compatible site conditions | review topics: height hazards, glare, wildlife attractants, exterior lightingreview topics | Current development-review framework described in September 2023 presentation | Austin-Bergstrom CCLUA and airport overlay zones | Evidence for Regulatory and operating friction, Real estate and site feasibility, Territory quality | [23] [3] |
How to use the ranking
What the model can and cannot establish
- Scores measure local operating alignment, not expected financial performance or franchise-system quality.
- Citywide evidence may not describe the exact site or territory ultimately offered.
- Conditional effects are shown for diligence but do not change the published score until their applicability is established.
Methodology
How the local-alignment ranking is calculated
Measure the city
Collect reusable local metrics with source, period, geography, and confidence fields.
Profile each operating model
Map each franchise to controlled operating attributes and local sensitivities.
Apply scoreable effects
Score only effects that apply without an unresolved site, territory, customer, or project gate.
Preserve conditional effects
Keep location- or territory-dependent issues visible for diligence without automatically changing the score.
Test rank sensitivity
Remove one factor at a time from every concept and rerank using full-precision scores.
Generate public output
Create the ranking, factor-status ledger, visuals, metric registry, and automated quality report from the same data.
Why every concept begins at 70.0
70.0 is a neutral display baseline shared by every concept. Local conditions can move a score by no more than 18.0 points in either direction under the current model. It is not a percentage, probability, or estimate of investment quality.
Precision and materiality
Calculations use full-precision values. Published scores and factor contributions display one decimal place, while ranks use full precision. Effects smaller than 0.1 points are identified as below the publication threshold rather than presented as a meaningful zero.
Score tiers
How factor rows are classified
“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page.
Model governance
How this report is calculated and corrected
Calculation controls
- Model designer
- Thomas Jepsen
No concept’s final score is manually raised or lowered after calculation. Before this template is activated, the report is reviewed for source scope, classification, arithmetic, unsupported claims, duplication, and readability.
Model history
- Model 0.9.0-calibration · August 4, 2026Added conditional scoring gates, factor-status transparency, rank-sensitivity testing, metric registry output, and factor-impact visualization data.
Corrections policy
Corrected source, geography, or operating-profile evidence triggers a full compiler rerun so every dependent score and visual is recalculated.
Source registry
Evidence represented in this report
Each source identifies its period, scope, and the local metrics it supports. Internal or supplied research is not presented as independently accessible evidence.
- 1Franchise-to-city operating-fit modelInternal or supplied research; not publicly accessible.
- 2The Utility Delta: A Structural Audit of Ten U.S. MarketsInternal or supplied research; not publicly accessible.
Used for: Austin spans distinct western and eastern ecological and soil regions, Houston Black soil has high shrink-swell behavior and deep seasonal cracking, Office vacancy varies sharply across Austin submarkets, and Austin industrial vacancy remained elevated in Q2 2026
- 3Structural Constraints and Hidden Costs: A Forensic Municipal AuditInternal or supplied research; not publicly accessible.
Used for: Current Austin Water impact fees for lots platted after October 1, 2023, I-35 Capital Express North construction creates active frontage-road and interchange disruption, Freestanding-sign limits in Austin scenic roadway sign districts, and Airport CCLUA development review evaluates aviation-compatible site conditions
- 4Franchise data - 2 - riverside through charlotteInternal or supplied research; not publicly accessible.
- 5QuickFacts: Austin city, Texas
Used for: Resident population estimate on July 1, 2025 and Population change from the April 2020 estimate base to July 2025
- 6Austin city, Texas Census Bureau Profile
Used for: Estimated households in 2024, Estimated total housing units in 2024, and Median household income and bachelor's-degree attainment
- 7Austin Population Milestone: One Million and Counting
Used for: Resident population estimate on July 1, 2025 and Housing units added in Travis County from July 2024 to July 2025
- 8Austin-Round Rock-San Marcos, TX, Metropolitan Area Data Tables
Used for: Covered establishments, employment, and average weekly wages in Q4 2025, Selected metropolitan sector employment in June 2026, and Metropolitan and national unemployment rates in June 2026
- 9
- 10Facts & Figures
Used for: University of Texas at Austin enrollment, faculty, and research scale
- 11Procurement and Small Business Procurement Program
Used for: City vendor and solicitation access requires use of formal procurement systems
- 12Official Soil Series Description: Houston Black Series
Used for: Houston Black soil has high shrink-swell behavior and deep seasonal cracking
- 13Natural Resources and Nature-Based Programs
Used for: Austin spans distinct western and eastern ecological and soil regions
- 14Austin Office Figures - Q2 2026
Used for: Austin office vacancy and asking rent in Q2 2026
- 15Austin Office MarketBeat Q2 2026
Used for: Austin office vacancy and asking rent in Q2 2026 and Office vacancy varies sharply across Austin submarkets
- 16Austin Industrial Figures - Q2 2026
Used for: Austin industrial vacancy remained elevated in Q2 2026
- 17Austin Industrial MarketBeat Q2 2026
Used for: Austin industrial vacancy remained elevated in Q2 2026
- 18Austin Retail Market Q1 2026
Used for: Austin metropolitan retail vacancy and asking rent in Q1 2026 and Retail vacancy and rent vary materially by Austin-area submarket
- 19Rates and Fees
Used for: Current Austin Water impact fees for lots platted after October 1, 2023
- 20I-35 Capital Express North Project
Used for: I-35 Capital Express North construction creates active frontage-road and interchange disruption
- 21ECAD for Commercial Buildings
Used for: Commercial ECAD benchmarking and reporting threshold
- 22Austin Land Development Code Chapter 25-10: Sign Regulations
Used for: Freestanding-sign limits in Austin scenic roadway sign districts
- 23Controlled Compatible Land Use Area and Airport Overlay Zones
Used for: Airport CCLUA development review evaluates aviation-compatible site conditions
Before contacting a franchisor
Complete the next layer of due diligence
- Confirm the exact protected territory and neighboring units.
- Review the current Franchise Disclosure Document.
- Validate local staffing, licensing, insurance, and service-base assumptions.
- Obtain location, vehicle, buildout, or working-capital estimates.
- Speak with current and former franchisees.
- Build a candidate-specific financial scenario.
Apply the analysis to your situation
Review how these market findings apply to your budget, role, and proposed territory.
The city score does not include your experience, capital structure, time commitment, financing, or exact territory.
