Local operating-model alignment analysis
Compare 13 franchise concepts in San Diego and see how Naval Base San Diego — 60 ships, 250 tenant commands, 26,000 sailors, 6,000 reservists, and 30,000...
Summary
We compared 13 franchise concepts against San Diego's modeled operating realities. Naval Base San Diego reports 60 ships, 250 tenant commands, 26,000 sailors, 6,000 reservists, and 30,000 civilian personnel. This created one of the strongest positive local signals for concepts whose operating models are sensitive to defense-linked institutional demand. [23] Owner-occupied housing share created one of the more important local constraints for concepts whose operating models are sensitive to the city's lower owner-occupancy rate. [1] [2]
FASTSIGNS scored 71.34. FASTSIGNS, PuroClean, and City Wide Facility Solutions received the highest scores of 71.34, 71.14, and 70.85 among the 13 franchise opportunities assessed under San Diego, California operating conditions. Naval Base San Diego reports 60 ships, 250 tenant commands, 26,000 sailors, 6,000 reservists, and 30,000 civilian personnel. This was the largest positive effect for FASTSIGNS and added 0.67 points through defense-linked institutional demand. [23] Across the San Diego-Chula Vista-Carlsbad MSA, the mean wage for installation, maintenance and repair occupations was $33.23/hour in May 2025. This was the largest negative effect for FASTSIGNS and lowered its score by 0.18 points through higher local labor costs. [8] Between the two, the strongest modeled relationship favoring FASTSIGNS over PuroClean came from housing units permitted. It contributed +0.43 points to FASTSIGNS' score. It had no score effect on PuroClean. A larger countervailing relationship favored PuroClean: median owner-occupied home value, with 0.00 points for FASTSIGNS versus +0.46 points for PuroClean (a 0.46-point difference). Their final ordering incorporates all modeled effects. [6] [1] [2]
What this means: this is a modeled study of documented local conditions against franchise-specific operating assumptions. It is not an investment recommendation.
Best franchise opportunities assessed
| Rank | Franchise | Local fit score | Largest advantage | Largest constraint | Evidence confidence |
|---|---|---|---|---|---|
| 1 | FASTSIGNSSigns & GraphicsInvestment: $231,226–$386,285 Item 7 source | 71.34 | +0.67 ptsMilitary installation scale | -0.18 ptsInstallation, maintenance and repair mean hourly wage | Moderate evidence confidence |
| 2 | PuroCleanProperty RestorationInvestment: $54,575–$262,145 Item 7 source | 71.14 | +0.51 ptsMilitary installation scale | -0.27 ptsInstallation, maintenance and repair mean hourly wage | High evidence confidence |
| 3 | City Wide Facility SolutionsIntegrated Facility ManagementInvestment: $229,729–$410,730 Item 7 source | 70.85 | +0.71 ptsMilitary installation scale | -0.10 ptsConstruction and extraction mean hourly wage | Moderate evidence confidence |
| 4 | Rainbow International RestorationProperty RestorationInvestment: $185,336–$351,900 Item 7 source | 70.54 | +0.47 ptsMilitary installation scale | -0.49 ptsOwner-occupied housing share | High evidence confidence |
| 5 | Aire ServHVACInvestment: $113,308–$271,708 Item 7 source | 70.30 | +0.43 ptsMedian owner-occupied home value | -0.73 ptsOwner-occupied housing share | Moderate evidence confidence |
| 6 | ZOOM DRAINPlumbing & Drain ServicesInvestment: $266,250–$570,500 Item 7 source | 70.29 | +0.37 ptsMedian owner-occupied home value | -0.72 ptsOwner-occupied housing share | Moderate evidence confidence |
| 7 | ActionCOACHBusiness CoachingInvestment: $71,668–$303,513 Item 7 source | 70.10 | +0.20 ptsMilitary installation scale | No material negative scored relationship | Moderate evidence confidence |
| 8 | Pillar To Post Home InspectorsHome InspectionInvestment: $102,690–$134,290 Item 7 source | 70.09 | +0.70 ptsHousing units permitted | -0.73 ptsOwner-occupied housing share | Moderate evidence confidence |
| 9 | Mr. RooterPlumbing & Drain ServicesInvestment: $152,900–$298,675 Item 7 source | 70.03 | +0.37 ptsMedian owner-occupied home value | -0.72 ptsOwner-occupied housing share | Moderate evidence confidence |
| 10 | Tiger AdjustersPublic Adjusting & Claims AdvocacyInvestment: $43,050–$159,500 Item 7 source | 69.86 | +0.40 ptsMedian owner-occupied home value | -0.65 ptsOwner-occupied housing share | Moderate evidence confidence |
How the ranking works
Follow the scoring workflow, then review the current results on this page.
This animation illustrates the scoring workflow. Use the current rankings and calculations on this page as the authoritative results.
Video walkthrough: San Diego, California
Cross-concept impact analysis
A city condition changes a franchise score only when it intersects with a relevant operating-model exposure. The center shows average effect when applied; the surrounding ring shows how broadly that relationship reached across the concepts assessed.
Owner-occupied units made up 47.3% of occupied housing in San Diego city, California in the 2020–2024 estimates.
Most relevant modeled attributes: homeownership dependency.
Across the San Diego-Chula Vista-Carlsbad MSA, the mean wage for construction and extraction occupations was $36.54/hour in May 2025.
Most relevant modeled attributes: skilled trade labor, technical labor, and administrative labor.
Median owner-occupied home value: $906,700 in San Diego city, California.
Most relevant modeled attributes: high average ticket.
For San Diego city, California, 45.6% of housing is in buildings with two or more units.
Most relevant modeled attributes: property manager sales, multi family housing dependency, and recurring commercial demand.
The population estimate for San Diego city, California is 1.6% above its 2020 baseline.
Most relevant modeled attributes: scheduled residential service, recurring residential demand, and resident population density dependency.
Conditions visualized
See how local conditions affect modeled operating exposure, exact score contributions and the resulting differences. Click to open the images.
Why the ranking came out this way
How the scores differ
The scores are close enough to treat these franchises as a leading group rather than a decisive first and second place.
| Modeled relationship | FASTSIGNS | PuroClean | Difference |
|---|---|---|---|
| Median owner-occupied home value [1] [2] | 0.00 pts | +0.46 pts | -0.46 pts |
| Housing units permitted [6] | +0.43 pts | 0.00 pts | +0.43 pts |
| Owner-occupied housing share [1] [2] | 0.00 pts | -0.24 pts | +0.24 pts |
| Housing in buildings with two or more units [5] [3] | +0.34 pts | +0.51 pts | -0.17 pts |
| Military installation scale [23] | +0.67 pts | +0.51 pts | +0.16 pts |
| Older building stock [5] | 0.00 pts | +0.12 pts | -0.12 pts |
Selected material differences are shown; omitted drivers and rounding mean these rows need not sum to the final score gap.
Housing units permitted provided the strongest advantage for FASTSIGNS in this comparison. It contributed +0.43 points to FASTSIGNS. It had no score effect on PuroClean. A larger countervailing relationship favored PuroClean: median owner-occupied home value, with 0.00 points for FASTSIGNS versus +0.46 points for PuroClean (a 0.46-point difference). Their final ordering incorporates all modeled effects. [6] [1] [2]
As a group, FASTSIGNS, PuroClean, and City Wide Facility Solutions received a larger average modeled benefit from military installation scale through customer demand than the remaining franchises. [23]
Factor-removal tests changed the distinct displayed rank of FASTSIGNS in at least one test. One factor-removal test produced a displayed-score tie, which does not establish a unique rank within that tied group.
A look inside
City-specific methodology views that change only when the selected city evidence or analytical workflow materially changes.
Evaluation set
This is not an exhaustive list of available franchises.
We included brands with enough operating or public information to build scoring models, using materials from various sources.
Unresolved inputs may reduce confidence or remain conditional until their applicability is established.
Pipeline Franchises working with a brand does not add points in the analysis.
Study conclusions
70.84 average across 2 franchises (scores 70.54–71.14)
0.38 points added on average for 12 franchises
0.22 points subtracted on average for 12 franchises
Tested rank range spans 11 positions (#1–#12)
Compare all assessed concepts
13 franchises modeled. View a brand to see factors applied to its calculation. See every factor category in the shared calculation table. Their totals include positive and negative relationships. This includes effects that offset each other.
Initial investment: $231,226–$386,285
Rank sensitivity: Highly sensitive (#1–#12 in distinct rank tests)
Not included in this score
3 advantages and 1 constraint used to calculate the score for FASTSIGNS. 2 additional scored adjustments are below the display threshold and contribute +0.081 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $54,575–$262,145
Rank sensitivity: Stable (#2–#2 in distinct rank tests; 1 display-tied test separately)
Not included in this score
4 advantages and 2 constraints used to calculate the score for PuroClean. 2 additional scored adjustments are below the display threshold and contribute +0.055 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $229,729–$410,730
Rank sensitivity: Stable (#3–#3 in distinct rank tests; 1 display-tied test separately)
Not included in this score
3 advantages and 1 constraint used to calculate the score for City Wide Facility Solutions. 2 additional scored adjustments are below the display threshold and contribute +0.058 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $185,336–$351,900
Rank sensitivity: Stable (#4–#4 in distinct rank tests; 1 display-tied test separately)
Not included in this score
4 advantages and 2 constraints used to calculate the score for Rainbow International Restoration. 2 additional scored adjustments are below the display threshold and contribute +0.054 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $113,308–$271,708
Rank sensitivity: Highly sensitive (#2–#8 in distinct rank tests)
Not included in this score
6 advantages and 3 constraints used to calculate the score for Aire Serv. 2 additional scored adjustments are below the display threshold and contribute +0.042 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $266,250–$570,500
Rank sensitivity: Stable (#5–#6 in distinct rank tests; 1 display-tied test separately)
Not included in this score
7 advantages and 3 constraints used to calculate the score for ZOOM DRAIN. 4 additional scored adjustments are below the display threshold and contribute +0.074 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $71,668–$303,513
Rank sensitivity: Moderately sensitive (#6–#9 in distinct rank tests; 1 display-tied test separately)
1 advantage and 0 local constraints, plus 1 model adjustment, used to calculate the score for ActionCOACH.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $102,690–$134,290
Rank sensitivity: Stable (#7–#8 in distinct rank tests; 1 display-tied test separately)
4 advantages and 2 constraints used to calculate the score for Pillar To Post Home Inspectors.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $152,900–$298,675
Rank sensitivity: Moderately sensitive (#7–#9 in distinct rank tests; 1 display-tied test separately)
Not included in this score
5 advantages and 3 constraints used to calculate the score for Mr. Rooter. 1 additional scored adjustment is below the display threshold and contributes +0.016 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $43,050–$159,500
Rank sensitivity: Stable (#10–#11 in distinct rank tests; 1 display-tied test separately)
Not included in this score
3 advantages and 2 constraints used to calculate the score for Tiger Adjusters. 1 additional scored adjustment is below the display threshold and contributes +0.027 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Initial investment: $148,110–$201,800
Rank sensitivity: Moderately sensitive (#10–#12 in distinct rank tests; 1 display-tied test separately)
Not included in this score
4 advantages and 3 constraints used to calculate the score for HomeSmiles. 2 additional scored adjustments are below the display threshold and contribute +0.079 points to the total.
Franchise evidence
View in shared calculation table
Audit layer
Rank sensitivity: Highly sensitive (#1–#12 in distinct rank tests)
Not included in this score
5 advantages and 3 constraints used to calculate the score for Mister Sparky Electric. 1 additional scored adjustment is below the display threshold and contributes +0.010 points to the total.
View in shared calculation table
Audit layer
Initial investment: $1,060,850–$1,840,550
Rank sensitivity: Stable (#13–#13 in distinct rank tests)
Not included in this score
2 advantages and 4 constraints used to calculate the score for Workout Anytime.
Franchise evidence
View in shared calculation table
Audit layer
No franchise concepts match the selected filters.
Factor categories with the highest impact
We removed one factor category at a time, recalculated everything, and measured movements.
We tested how much of the city’s potential customer and business demand remained after accounting for operating challenges.
We modeled a measurable customer demand impact on 12 of the 13 franchises in San Diego. Removing the entire customer demand category changed the ranks of 9 franchises. FASTSIGNS moved from #1 to #12, tied for the largest rank change among franchises directly affected by this category.
We compared the age and condition of relevant property systems with the services each concept is actually equipped to provide.
We modeled a measurable repair and replacement demand impact on 7 of the 13 franchises in San Diego. Removing the entire repair and replacement demand category changed the ranks of 4 franchises. Aire Serv moved from #5 to #8, the largest rank change among franchises directly affected by this category.
We compared each concept’s frontline and specialist staffing requirements with the local labor environment.
We modeled a measurable hiring and staffing conditions impact on 12 of the 13 franchises in San Diego. Removing the entire hiring and staffing conditions category changed the ranks of 5 franchises. Mr. Rooter moved from #9 to #7, tied for the largest rank change among franchises directly affected by this category.
We separated regulations that create operating burdens from those that may create demand for qualified compliance and retrofit services.
We modeled a measurable local rules and operating requirements impact on 3 of the 13 franchises in San Diego. Removing the entire local rules and operating requirements category changed the ranks of 2 franchises. HomeSmiles moved from #11 to #10, the largest rank change among franchises directly affected by this category.
Rank stability
Removing customer demand moved FASTSIGNS from #1 to #12.
10 complete tests; 6 changed no scores; 4 active tests
| Franchise | Current rank | Avg active distinct-test rank | Best distinct rank | Worst distinct rank | Test at furthest distinct rank |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | 3.75 | #1 | #12 | Customer demand |
| PuroClean | #2 | 2.00 | #2 | #2 (1 display-tied test omitted from distinct rank endpoints) | No distinct rank deterioration |
| City Wide Facility Solutions | #3 | 3.00 | #3 | #3 (1 display-tied test omitted from distinct rank endpoints) | No distinct rank deterioration |
| Rainbow International Restoration | #4 | 4.00 | #4 | #4 (1 display-tied test omitted from distinct rank endpoints) | No distinct rank deterioration |
| Aire Serv | #5 | 5.00 | #2 | #8 | Repair and replacement demand |
| ZOOM DRAIN | #6 | 5.67 | #5 | #6 (1 display-tied test omitted from distinct rank endpoints) | No distinct rank deterioration |
| ActionCOACH | #7 | 7.33 | #6 | #9 (1 display-tied test omitted from distinct rank endpoints) | Hiring and staffing conditions |
| Pillar To Post Home Inspectors | #8 | 7.67 | #7 | #8 (1 display-tied test omitted from distinct rank endpoints) | No distinct rank deterioration |
| Mr. Rooter | #9 | 8.33 | #7 | #9 (1 display-tied test omitted from distinct rank endpoints) | No distinct rank deterioration |
| Tiger Adjusters | #10 | 10.67 | #10 | #11 (1 display-tied test omitted from distinct rank endpoints) | Hiring and staffing conditions; Local rules and operating requirements |
| HomeSmiles | #11 | 11.00 | #10 | #12 (1 display-tied test omitted from distinct rank endpoints) | Hiring and staffing conditions |
| Mister Sparky Electric | #12 | 8.75 | #1 | #12 | No distinct rank deterioration |
| Workout Anytime | #13 | 13.00 | #13 | #13 | No distinct rank deterioration |
Rank ranges and sensitivity labels use only distinct displayed positions; tests ending in displayed ties are reported separately. Average active-test rank excludes factor removals that changed no score and tests that ended in display ties. Factor-removal scenarios test assumptions; they are not probabilities or confidence intervals.
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| Mister Sparky Electric | #12 | #1 | 69.686232 | 70.153910 | +0.467678 |
| Aire Serv | #5 | #2 | 70.295544 | 70.133759 | -0.161785 |
| HomeSmiles | #11 | #3–#5 (display tie) | 69.763100 | 69.973222 | +0.210122 |
| Rainbow International Restoration | #4 | #3–#5 (display tie) | 70.542239 | 69.971968 | -0.570271 |
| PuroClean | #2 | #3–#5 (display tie) | 71.140546 | 69.971897 | -1.168649 |
| ZOOM DRAIN | #6 | #6–#7 (display tie) | 70.286771 | 69.927484 | -0.359287 |
| Mr. Rooter | #9 | #6–#7 (display tie) | 70.027648 | 69.926791 | -0.100857 |
| ActionCOACH | #7 | #8–#9 (display tie) | 70.096350 | 69.900000 | -0.196350 |
| City Wide Facility Solutions | #3 | #8–#9 (display tie) | 70.849947 | 69.899292 | -0.950655 |
| Pillar To Post Home Inspectors | #8 | #10–#11 (display tie) | 70.085290 | 69.853206 | -0.232084 |
| Tiger Adjusters | #10 | #10–#11 (display tie) | 69.861574 | 69.850674 | -0.010900 |
| FASTSIGNS | #1 | #12 | 71.339542 | 69.820114 | -1.519428 |
| Workout Anytime | #13 | #13 | 67.730194 | 68.563297 | +0.833103 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.017423 | -0.123123 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.419429 | -0.122810 |
| ZOOM DRAIN | #6 | #5 | 70.286771 | 70.139828 | -0.146943 |
| ActionCOACH | #7 | #6 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #7 | 70.085290 | 70.008739 | -0.076551 |
| Aire Serv | #5 | #8 | 70.295544 | 69.917520 | -0.378024 |
| Mr. Rooter | #9 | #9 | 70.027648 | 69.880706 | -0.146942 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.337158 | -0.349074 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.419428 | +0.079886 |
| PuroClean | #2 | #2 | 71.140546 | 71.414896 | +0.274350 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.850655 | +0.000708 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.815891 | +0.273652 |
| Aire Serv | #5 | #5 | 70.295544 | 70.706017 | +0.410473 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.685109 | +0.398338 |
| Mr. Rooter | #9 | #7 | 70.027648 | 70.426680 | +0.399032 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.379081 | +0.293791 |
| ActionCOACH | #7 | #9 | 70.096350 | 70.096350 | 0.000000 |
| Mister Sparky Electric | #12 | #10 | 69.686232 | 70.030212 | +0.343980 |
| Tiger Adjusters | #10 | #11 | 69.861574 | 70.010900 | +0.149326 |
| HomeSmiles | #11 | #12 | 69.763100 | 69.660140 | -0.102960 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.626970 | -0.103224 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| Tiger Adjusters | #10 | #10 | 69.861574 | 69.861574 | 0.000000 |
| HomeSmiles | #11 | #11 | 69.763100 | 69.763100 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 67.730194 | 0.000000 |
| Franchise | Current rank | Rank after removal | Current score | Score after removal | Score change |
|---|---|---|---|---|---|
| FASTSIGNS | #1 | #1 | 71.339542 | 71.339542 | 0.000000 |
| PuroClean | #2 | #2 | 71.140546 | 71.140546 | 0.000000 |
| City Wide Facility Solutions | #3 | #3 | 70.849947 | 70.849947 | 0.000000 |
| Rainbow International Restoration | #4 | #4 | 70.542239 | 70.542239 | 0.000000 |
| Aire Serv | #5 | #5 | 70.295544 | 70.295544 | 0.000000 |
| ZOOM DRAIN | #6 | #6 | 70.286771 | 70.286771 | 0.000000 |
| ActionCOACH | #7 | #7 | 70.096350 | 70.096350 | 0.000000 |
| Pillar To Post Home Inspectors | #8 | #8 | 70.085290 | 70.085290 | 0.000000 |
| Mr. Rooter | #9 | #9 | 70.027648 | 70.027648 | 0.000000 |
| HomeSmiles | #11 | #10 | 69.763100 | 69.892838 | +0.129738 |
| Tiger Adjusters | #10 | #11 | 69.861574 | 69.861574 | 0.000000 |
| Mister Sparky Electric | #12 | #12 | 69.686232 | 69.686232 | 0.000000 |
| Workout Anytime | #13 | #13 | 67.730194 | 69.270121 | +1.539927 |
Neutralizing a factor category removes it from every franchise’s calculation. Franchise-specific weighting helps explain differences in its impact.
Net factor impact
Within customer demand, positive effects added 1.53 points to PuroClean's score and negative effects subtracted 0.24 points, for a net +1.29 points.
| Concept | Customer demand | Repair and replacement demand | Hiring and staffing conditions | Local rules and operating requirements |
|---|---|---|---|---|
| #1 FASTSIGNS | +1.52 pts | — | -0.18 pts | — |
| #2 PuroClean | +1.29 pts | +0.12 pts | -0.27 pts | — |
| #3 City Wide Facility Solutions | +0.95 pts | — | -0.10 pts | — |
| #4 Rainbow International Restoration | +0.69 pts | +0.12 pts | -0.27 pts | — |
| #5 Aire Serv | +0.31 pts | +0.40 pts | -0.41 pts | — |
| #6 ZOOM DRAIN | +0.52 pts | +0.16 pts | -0.40 pts | — |
| #7 ActionCOACH | +0.20 pts | — | — | -0.10 pts |
| #8 Pillar To Post Home Inspectors | +0.23 pts | +0.15 pts | -0.29 pts | — |
| #9 Mr. Rooter | +0.26 pts | +0.16 pts | -0.40 pts | — |
| #10 Tiger Adjusters | — | — | -0.15 pts | — |
| #11 HomeSmiles | -0.21 pts | — | +0.10 pts | -0.13 pts |
| #12 Mister Sparky Electric | -0.33 pts | +0.36 pts | -0.34 pts | — |
| #13 Workout Anytime | -0.83 pts | — | +0.10 pts | -1.54 pts |
Results
As a group, FASTSIGNS, PuroClean, and City Wide Facility Solutions received a larger average modeled benefit from military installation scale through customer demand than the remaining franchises.
Category comparisons
Summaries require at least 2 concepts in the same category for inclusion.
2 Property Restoration franchises qualified for comparison, with scores ranging from 70.54 to 71.14. PuroClean ranked highest at 71.14. Customer demand added 0.99 points on average across the included franchises. Hiring and staffing conditions reduced scores across the included franchises by 0.27 points on average.
Interpret diligently: A 0.60-point spread is too small to support an unquestionable brand-level conclusion.
2 Plumbing & Drain Services franchises qualified for comparison, with scores ranging from 70.03 to 70.29. ZOOM DRAIN ranked highest at 70.29. Customer demand added 0.39 points on average across the included franchises. Hiring and staffing conditions reduced scores across the included franchises by 0.40 points on average.
Interpret diligently: A 0.26-point spread is too small to support an unquestionable brand-level conclusion.
Metric registry
| Metric | Raw value | Period | Geography | Role in analysis | Source |
|---|---|---|---|---|---|
| Population estimate | 1.4 million persons | 2025 | San Diego city, California | Context only | [1] |
| Population change since 2020 | 1.6% | 2020–2025 | San Diego city, California | Used in scoring | [1] [2] |
| Population density | 4,255.9 people per square mile | 2020 | San Diego city, California | Context only | [1] |
| Household count | 530,412 households | 2020–2024 | San Diego city, California | Context only | [1] |
| Housing-unit count | 588,866 housing units | 2024 | San Diego city, California | Context only | [4] |
| Owner-occupied housing share | 47.3% | 2020–2024 | San Diego city, California | Used in scoring | [1] [2] |
| Renter-occupied housing share | 52.4% | 2019–2023 | San Diego city, California | Used in scoring | [5] [2] |
| Detached single-family housing share | 43.5% | 2019–2023 | San Diego city, California | Used in scoring | [5] [3] |
| Housing in buildings with two or more units | 45.6% | 2019–2023 | San Diego city, California | Used in scoring | [5] [3] |
| Median year built | 1978 | 2019–2023 | San Diego city, California | Used in scoring | [5] |
| Recent-mover share | 13.6% | 2024 | San Diego city, California | Context only | [4] |
| Housing units permitted | 8,782 housing units | 2024 | San Diego city, California | Used in scoring | [6] |
| Housing units permitted | roughly 9,200 housing units | 2023–2024 | San Diego city, California | Used in scoring | [6] |
| Median owner-occupied home value | $906,700 | 2020–2024 | San Diego city, California | Used in scoring | [1] [2] |
| Median household income | $108,077 | 2020–2024 | San Diego city, California | Context only | [1] [2] |
| Median monthly owner cost with mortgage | $3,252 per month | 2020–2024 | San Diego city, California | Used in scoring | [1] [2] |
| Median gross rent | $2,313 per month | 2020–2024 | San Diego city, California | Used in scoring | [1] [2] |
| Retail sales per capita | $18,633 | 2022 | San Diego city, California | Context only | [1] [2] |
| Poverty share | 11% | 2020–2024 | San Diego city, California | Context only | [1] [2] |
| Age 65+ population share | 14.6% | 2025 estimate profile | San Diego city, California | Context only | [1] [2] |
| Under-18 population share | 18.4% | 2025 estimate profile | San Diego city, California | Context only | [1] [2] |
| Under-65 disability share | 6.8% | 2020–2024 | San Diego city, California | Context only | [1] [2] |
| Under-65 uninsured share | 6.7% | 2020–2024 | San Diego city, California | Supports modeled relationship | [1] [2] |
| Labor-force participation | 65.1% | 2020–2024 | San Diego city, California | Context only | [1] [2] |
| Mean travel time to work | 23.5 minutes | 2020–2024 | San Diego city, California | Context only | [1] [2] |
| Households with broadband subscription | 95.2% | 2020–2024 | San Diego city, California | Context only | [1] [2] |
| Worked-from-home share | 19.2% | 2019–2023 | San Diego city, California | Supports modeled relationship | [5] |
| Healthcare and social assistance receipts | $22.747 billion | 2022 | San Diego city, California | Used in scoring | [1] |
| Accommodation and food-service sales | $9.965 billion | 2022 | San Diego city, California | Context only | [1] |
| Transportation and warehousing receipts | $4.797 billion | 2022 | San Diego city, California | Used in scoring | [1] |
| Food preparation and serving mean hourly wage | $21.26/hour | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Used in scoring | [8] |
| Mean hourly wage for building and grounds occupations | $21.92/hour | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Used in scoring | [8] |
| Office and administrative support mean hourly wage | $27.84/hour | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Used in scoring | [8] |
| Construction and extraction mean hourly wage | $36.54/hour | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Used in scoring | [8] |
| Installation, maintenance and repair mean hourly wage | $33.23/hour | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Used in scoring | [8] |
| Healthcare practitioner and technical mean hourly wage | $65.23/hour | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Context only | [8] |
| Healthcare support employment share | 5.9% | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Used in scoring | [8] |
| Construction and extraction employment share | 4.3% | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Context only | [8] |
| Installation, maintenance and repair employment share | 3% | May 2025 | San Diego-Chula Vista-Carlsbad MSA | Context only | [8] |
| Unemployment rate | 4.4% | June 2026 | San Diego-Chula Vista-Carlsbad MSA | Context only | [9] |
| Statutory minimum wage | $17.75/hour | 2026 | San Diego city, California | Used in scoring | [11] [12] |
| Business Tax Certificate requirement and base fee | $34 base tax + $4 state fee + $1.47 per employee enforcement fee | 2026 | San Diego city, California | Context only | [13] |
| Active business certificate dataset availability | Daily-updated active business certificate file available | 2026-08-27 | San Diego city, California | Context only | [14] |
| Commercial backflow prevention requirement | Backflow assembly required on all 1.5-inch+ multifamily/commercial/industrial meters and all dedicated irrigation meters | Current 2026 | City of San Diego Public Utilities water service area | Context only | [16] |
| Food-establishment wastewater discharge permitting requirement | All City food-service establishments require a FEWD permit and appropriate grease-removal equipment | Current 2026 | San Diego city, California | Supports modeled relationship | [17] |
| Food establishments in FEWD program | More than 5,000 permitted facilities | Current 2026 | San Diego city, California | Used in scoring | [17] |
| Hotel rooms in City of San Diego | 40,158 hotel rooms | 2025 | San Diego city, California | Used in scoring | [20] |
| Visitor volume | 32.4 million visitors | 2025 | San Diego-Chula Vista-Carlsbad MSA | Context only | [20] |
| San Diego Convention Center primary-convention attendees | 551,659 attendees | 2025 | San Diego Convention Center | Supports modeled relationship | [20] |
| Annual airport passengers | 25,320,000 passengers | 2025 | San Diego International Airport | Supports modeled relationship | [21] |
| University of California San Diego enrollment | 45,273 students | Fall 2024 | University of California San Diego | Context only | [24] |
| SDSU and Imperial Valley combined enrollment | 41,184 students | Fall 2025 | SDSU system reporting scope: San Diego and Imperial Valley | Context only | [25] |
| Mapped 2025 fire hazard severity zones | City-adopted 2025 map includes Very High Fire Hazard Severity Zones and additional high-risk areas | Effective 2025-08-30 | City of San Diego Fire Hazard Severity Zones | Context only | [27] |
| Ozone nonattainment classification | Severe-15 nonattainment for 2015 8-hour ozone standard | Current as 2026-07-31 | San Diego County, California | Supports modeled relationship | [29] |
| Heavy-duty commercial vehicle residential parking restriction | Heavy-duty commercial vehicles prohibited from residential-area parking except loading/unloading or nearby service call | Current 2026 | Residential areas of San Diego | Context only | [32] |
| City bid submission requires vendor registration | Registration required to submit City bids | Current | City of San Diego procurement system | Context only | [35] |
| Port bidding requires PlanetBids vendor registration | All vendors must register on PlanetBids before bidding or doing work with the Port | Current | Port of San Diego procurement system | Context only | [36] |
| Pure Water Phase 1 active project count | 12 Phase 1 projects | 2026 | Pure Water Phase 1 construction communities | Context only | [37] |
| Current Pure Water nighttime work on Eastgate Mall | Nighttime pipeline construction notice issued July 10, 2026 | 2026-07-10 | Eastgate Mall / Miramar Pure Water construction corridor | Context only | [38] |
| Gaslamp Quarter uses district-specific sign rules | Gaslamp Quarter signs are governed by district design guidelines and planned-district rules | Current | Gaslamp Quarter | Context only | [40] |
| Sign projects can trigger historic review | Historic review may be required for designated resources, designated historic districts, or structures 45 years or older | Current | Designated historic districts and historic-resource sites | Context only | [39] [41] |
| Potential historic-resource age screening threshold | 45 years or older | Current | Potential historic-resource sites | Context only | [39] |
| Drive-through restaurants are conditional in designated base zones | Process Three CUP in zones marked C | Current | Base zones where eating/drinking drive-through service is marked C | Context only | [42] |
| Drive-through minimum queue spaces | Minimum 5 cars per service window | Current | Drive-through restaurant sites subject to SDMC 141.0607 | Context only | [42] |
| Drive-through additional pre-order queue length | 40 additional feet before the order station | Current | Drive-through restaurant sites subject to SDMC 141.0607 | Context only | [42] |
| Commercial-building benchmarking size threshold | 50 thousand square feet | 2026 | City of San Diego covered commercial buildings | Used in scoring | [44] |
| Annual building-energy benchmarking filing deadline | June 1 annually | 2026 cycle | City of San Diego covered buildings | Used in scoring | [44] |
| Elevation Certificate required for new or substantially improved insurable structures in SFHAs | Elevation Certificate required | Current | FEMA Special Flood Hazard Areas in San Diego | Context only | [45] |
| Nonresidential floodproofing alternative requires certification | Floodproofing Certificate required when nonresidential buildings use floodproofing instead of elevation | Current | FEMA Special Flood Hazard Areas in San Diego | Context only | [45] [46] |
| Citywide Development Impact Fees apply to new development | New development is assessed citywide DIF for parks, mobility, fire and libraries | FY2026/FY2027 current framework | City of San Diego | Context only | [47] [48] |
| New nonresidential development can trigger Housing Trust Fund fees | HTF applies to new nonresidential development, additions, or qualifying intensification/change of use | August 2026 | City of San Diego | Context only | [48] |
| PHCC San Diego active member-company network | 140+ active members | 2026 | PHCC San Diego trade network | Context only | [49] |
| PHCC affiliate membership explicitly provides access to contractors | Affiliate program offers direct access to active P-H-C contractors and businesses across San Diego | 2026 | PHCC San Diego trade network | Context only | [49] |
| Greater San Diego Association of REALTORS professional network size | Approximately 10,500 real-estate professionals | 2026 | San Diego County real-estate professional network | Context only | [50] |
| San Diego Superior Court maintains a professional supervised-visitation provider list | Court-maintained PPSV list is provided to parties when professional supervised visitation is ordered | Current | Superior Court of California, County of San Diego | Context only | [51] |
| Kearny Mesa industrial total vacancy | 4.4% | Q2 2026 | Kearny Mesa industrial submarket | Context only | [52] |
| Mira Mesa/Miramar industrial total vacancy | 8.7% | Q2 2026 | Mira Mesa/Miramar industrial submarket | Context only | [52] |
How to use the study
Methodology
We reviewed local measures that could affect franchise operations and recorded their sources, geographic scope and evidence quality.
For San Diego city, California, 45.6% of housing is in buildings with two or more units. The multifamily housing concentration adjustment contributed +0.34 points to FASTSIGNS and +0.51 to PuroClean, a 0.17-point difference from the same local input. [3] [5]
Apply modeled effects at full or reduced provisional weight.
Keep candidate-specific effects outside the baseline score.
Remove one factor category at a time from every franchise and rerun scoring.
Generate the data displayed on this page.
Every franchise starts at 70.00 points. Score differences come from modeled relationships. In San Diego, FASTSIGNS reached 71.340. Customer demand combined several local effects for a net +1.52 points. [23] [6] Hiring and staffing conditions totaled -0.18 points, led by Installation, maintenance and repair mean hourly wage at -0.18 points. [8]
Scores reflect sourced local data and modeled operating assumptions. Actual impacts may vary by franchise, location, and operator.
The current model caps total local movement at ±18.00 points. The score is not a percentage, probability, or estimate of investment quality.
relationship_max_effect × city_condition_strength × operating_exposure × confidence_multiplier × provenance_multiplier × geographic_applicability × profile_effect_multiplier × eligibility_multiplier, followed by channel/modifier/correlation/family/factor/total controls
Score calibration
For FASTSIGNS, the defense-linked institutional demand example uses 3.000 x 0.550 x 0.517 x 0.978 x 0.80, approximately +0.67 points before later controls. [23]
The model does not use one universal Minor/Moderate/Strong point table. Relationship-specific max_effect values are the actual point ceilings, so publishing generic point bands would misstate the scoring system.
Model governance
No franchise score is manually raised or lowered after calculation.
Study updates are versioned and dated to show development and assumptions used in calculations.
Corrections trigger a model rerun. Scores are updated. Some visuals may be updated less frequently.
Source registry
Used for: Population estimate, Population change since 2020, Population density, Household count, and Owner-occupied housing share
Used for: Population change since 2020, Owner-occupied housing share, Renter-occupied housing share, Median owner-occupied home value, and Median household income
Used for: Detached single-family housing share and Housing in buildings with two or more units
Used for: Housing-unit count and Recent-mover share
Used for: Renter-occupied housing share, Detached single-family housing share, Housing in buildings with two or more units, Median year built, and Worked-from-home share
Used for: Housing units permitted
Used for: Food preparation and serving mean hourly wage, Mean hourly wage for building and grounds occupations, Office and administrative support mean hourly wage, Construction and extraction mean hourly wage, and Installation, maintenance and repair mean hourly wage
Used for: Unemployment rate
Used for: Statutory minimum wage
Used for: Statutory minimum wage
Used for: Business Tax Certificate requirement and base fee
Used for: Active business certificate dataset availability
Used for: Commercial backflow prevention requirement
Used for: Food-establishment wastewater discharge permitting requirement and Food establishments in FEWD program
Used for: Hotel rooms in City of San Diego, Visitor volume, and San Diego Convention Center primary-convention attendees
Used for: Annual airport passengers
Used for: University of California San Diego enrollment
Used for: SDSU and Imperial Valley combined enrollment
Used for: Mapped 2025 fire hazard severity zones
Used for: Ozone nonattainment classification
Used for: Heavy-duty commercial vehicle residential parking restriction
Used for: City bid submission requires vendor registration
Used for: Port bidding requires PlanetBids vendor registration
Used for: Pure Water Phase 1 active project count
Used for: Current Pure Water nighttime work on Eastgate Mall
Used for: Sign projects can trigger historic review and Potential historic-resource age screening threshold
Used for: Gaslamp Quarter uses district-specific sign rules
Used for: Sign projects can trigger historic review
Used for: Drive-through restaurants are conditional in designated base zones, Drive-through minimum queue spaces, and Drive-through additional pre-order queue length
Used for: Commercial-building benchmarking size threshold and Annual building-energy benchmarking filing deadline
Used for: Elevation Certificate required for new or substantially improved insurable structures in SFHAs and Nonresidential floodproofing alternative requires certification
Used for: Nonresidential floodproofing alternative requires certification
Used for: Citywide Development Impact Fees apply to new development
Used for: Citywide Development Impact Fees apply to new development and New nonresidential development can trigger Housing Trust Fund fees
Used for: PHCC San Diego active member-company network and PHCC affiliate membership explicitly provides access to contractors
Used for: Greater San Diego Association of REALTORS professional network size
Used for: San Diego Superior Court maintains a professional supervised-visitation provider list
Used for: Kearny Mesa industrial total vacancy and Mira Mesa/Miramar industrial total vacancy
Apply the analysis to your situation
Twenty Twenty-Five
