66.5 average across 2 concepts
Local operating-model alignment analysis
Best Franchise Opportunities We Assessed in Minneapolis, Minnesota
We compared 14 franchise concepts for Minneapolis, Minnesota.
Evaluation set
Why these concepts were evaluated
This is not a ranking of every franchise that may be offered in the city.
Concepts were included when enough operating-model information existed to assign a provisional local-sensitivity profile. Unresolved inputs reduce confidence or remain conditional rather than automatically excluding a concept.
A brand’s participation in our referral network does not add points or change its position.
City-level conclusions
What stood out in our assessment
1.1 points average among 10 affected concepts
2.1 points average reduction among 14 affected concepts
Tested rank range spans 7 positions
Executive conclusion
What the ranking means for Minneapolis, Minnesota
Our Minneapolis, Minnesota analysis favored concepts whose operating requirements matched the city’s strongest service-demand conditions without depending too heavily on inexpensive labor, easy routing, or low-cost commercial space. City Wide, ActionCOACH, and FASTSIGNS produced the three highest modeled alignment scores in the evaluated set. Target-market demand was the strongest positive factor: it materially affected 10 concepts and added 1.1 points on average among them. Labor and staffing friction was the broadest negative pressure, reducing the 14 exposed concepts by 2.1 points on average. The result is not that the highest-ranked brand is universally better. It means that, under the documented city assumptions and the operating profiles available to us, its local advantages outweighed its modeled constraints more effectively. Territory boundaries, candidate capabilities, capital structure, franchise economics, current FDD disclosures, and local franchisee validation remain outside this ranking and can materially change the decision.
How this differs from a directory: the model does not award points for brand popularity, advertising placement, or referral compensation. It tests how documented local conditions interact with each concept’s operating requirements.
Best franchise opportunities assessed
Top 10 local-alignment scores from 14 concepts assessed
“Best” refers to modeled local operating alignment among the concepts assessed—not expected earnings, franchise-system quality, or candidate fit.
| Rank | Franchise | Alignment and tier | Largest advantage | Largest constraint | Evidence confidence |
|---|---|---|---|---|---|
| 1 | City WideFacility management | 72.8Tier 2 · Favorable modeled alignment | +2.4 ptsTarget-market demand | -0.5 ptsLabor and staffing friction | Moderate evidence confidence |
| 2 | ActionCOACHBusiness coaching | 72.5Tier 2 · Favorable modeled alignment | +1.9 ptsTarget-market demand | -0.1 ptsTerritory quality | Moderate evidence confidence |
| 3 | FASTSIGNSSigns and graphics | 70.3Tier 3 · Mixed modeled alignment | +2.2 ptsTarget-market demand | -1.2 ptsLabor and staffing friction | Moderate evidence confidence |
| 4 | Jan-Pro InternationalCommercial cleaning | 69.2Tier 3 · Mixed modeled alignment | +2.1 ptsTarget-market demand | -2.2 ptsLabor and staffing friction | Moderate evidence confidence |
| 5 | Tiger AdjustersPublic insurance adjusting | 69.2Tier 3 · Mixed modeled alignment | +0.5 ptsReferral ecosystem | -0.9 ptsLabor and staffing friction | Moderate evidence confidence |
| 6 | Pillar To Post Home InspectorsHome inspection | 69.1Tier 3 · Mixed modeled alignment | +0.5 ptsReferral ecosystem | -0.8 ptsTransportation, routing, and parking | Moderate evidence confidence |
| 7 | HomeSmilesProperty maintenance services | 69.0Tier 3 · Mixed modeled alignment | +1.3 ptsTarget-market demand | -2.1 ptsLabor and staffing friction | Moderate evidence confidence |
| 8 | Workout AnytimeFitness | 67.8Tier 3 · Mixed modeled alignment | No material positive local adjustment | -1.2 ptsLabor and staffing friction | Moderate evidence confidence |
| 9 | Rainbow International RestorationRestoration | 66.5Tier 3 · Mixed modeled alignment | +0.7 ptsReferral ecosystem | -2.9 ptsLabor and staffing friction | Moderate evidence confidence |
| 10 | PuroCleanRestoration | 66.4Tier 3 · Mixed modeled alignment | +0.7 ptsReferral ecosystem | -2.9 ptsLabor and staffing friction | Moderate evidence confidence |
Original factor comparison
How each factor affected the highest-rated franchise concepts
The graph includes the top 14 concepts by local-alignment score. Only nonzero score contributions are plotted. A factor is removed when every displayed concept received 0.0 points from it. Hover or focus a concept name to highlight all of its remaining data points.
View the chart data as a table
| Concept | Target-market demand | Property replacement-cycle demand | Labor and staffing friction | Transportation, routing, and parking | Referral ecosystem | Territory quality |
|---|---|---|---|---|---|---|
| #1 City Wide | +2.4 pts | — | -0.5 pts | -0.1 pts | +1.0 pts | -0.1 pts |
| #2 ActionCOACH | +1.9 pts | — | -0.1 pts | -0.1 pts | +0.8 pts | -0.1 pts |
| #3 FASTSIGNS | +2.2 pts | — | -1.2 pts | -0.6 pts | +0.4 pts | -0.5 pts |
| #4 Jan-Pro International | +2.1 pts | — | -2.2 pts | -0.6 pts | +0.2 pts | -0.3 pts |
| #5 Tiger Adjusters | +0.3 pts | — | -0.9 pts | -0.4 pts | +0.5 pts | -0.2 pts |
| #6 Pillar To Post Home Inspectors | +0.2 pts | +0.3 pts | -0.7 pts | -0.8 pts | +0.5 pts | -0.4 pts |
| #7 HomeSmiles | +1.3 pts | — | -2.1 pts | -0.5 pts | +0.8 pts | -0.4 pts |
| #8 Workout Anytime | — | — | -1.2 pts | -0.2 pts | — | -0.9 pts |
| #9 Rainbow International Restoration | — | +0.4 pts | -2.9 pts | -1.3 pts | +0.7 pts | -0.4 pts |
| #10 PuroClean | — | +0.4 pts | -2.9 pts | -1.5 pts | +0.7 pts | -0.4 pts |
| #11 ZOOM DRAIN | +0.5 pts | +0.6 pts | -3.5 pts | -1.8 pts | +0.6 pts | -0.5 pts |
| #12 Mister Sparky Electric | — | +1.0 pts | -3.9 pts | -1.2 pts | +0.2 pts | -0.4 pts |
| #13 Aire Serv | +0.4 pts | +0.9 pts | -4.1 pts | -1.4 pts | — | -0.4 pts |
| #14 Mr. Rooter | +0.3 pts | +0.6 pts | -3.7 pts | -1.6 pts | +0.2 pts | -0.5 pts |
Rank stability
Which positions depend most on individual assumptions?
The line shows the best and worst rank reached when one factor was removed from every concept. A narrow range indicates a more stable position.
Neutralizing a factor removes it from every concept. A concept can move down even when its own score improves because competitors may benefit more.
Worked score example
How we calculated City Wide
This example uses the same ledger shown for every concept and must reconcile exactly to the published score.
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.4 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.5 |
| Transportation, routing, and parking | -0.1 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +1.0 |
| Territory quality | -0.1 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.76 |
| Published local-market alignment | 72.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Interpretation
How to interpret the result
City Wide, ActionCOACH, FASTSIGNS led because their operating requirements captured more of the local support from target-market demand while remaining less exposed to labor and staffing friction. The same city condition can help one operating model and constrain another, so score differences should be read through each concept's factor pattern rather than as a universal franchise-quality verdict. The ordering is most assumption-sensitive for Jan-Pro International, Pillar To Post Home Inspectors, Workout Anytime; their ranks move more widely when individual factors are neutralized.
Factor impact
Which local conditions changed scores or rankings?
We neutralized one factor at a time, recalculated every score, and then measured both absolute score movement and changes in rank order.
Target-market demand
We tested how much of the city’s theoretical customer and business demand remained usable after operating friction.
We applied a measurable adjustment to 10 of 14 concepts. When we neutralized the factor and recalculated the table, 11 concepts changed position. Jan-Pro International moved from #4 to #8, the largest movement among concepts directly affected by this factor.
Concepts helped most
Property replacement-cycle demand
We compared the age and condition of relevant property systems with the services each concept is actually equipped to provide.
We applied a measurable adjustment to 7 of 14 concepts. When we neutralized the factor and recalculated the table, 5 concepts changed position. Mr. Rooter moved from #14 to #12, the largest movement among concepts directly affected by this factor.
Concepts helped most
Labor and staffing friction
We compared each concept’s frontline and specialist staffing requirements with the local labor environment.
We applied a measurable adjustment to 14 of 14 concepts. When we neutralized the factor and recalculated the table, 9 concepts changed position. Workout Anytime moved from #8 to #14, the largest movement among concepts directly affected by this factor.
Concepts challenged most
Transportation, routing, and parking
We recalculated route-dependent models after accounting for travel corridors, parking, and the number of productive stops they require.
We applied a measurable adjustment to 14 of 14 concepts. When we neutralized the factor and recalculated the table, 8 concepts changed position. Pillar To Post Home Inspectors moved from #6 to #4, the largest movement among concepts directly affected by this factor.
Concepts challenged most
Referral ecosystem
We tested whether the local professional and institutional referral ecosystem materially separated the assessed concepts.
We applied a measurable adjustment to 12 of 14 concepts. When we neutralized the factor and recalculated the table, 3 concepts changed position. ZOOM DRAIN moved from #11 to #13, the largest movement among concepts directly affected by this factor.
Concepts helped most
Territory quality
We measured whether the territory structure could support the required customer density, service radius, and operating model.
We applied a measurable adjustment to 14 of 14 concepts. When we neutralized the factor and recalculated the table, 4 concepts changed position. Pillar To Post Home Inspectors moved from #6 to #5, the largest movement among concepts directly affected by this factor.
Concepts challenged most
- Competitive environmentNo material score adjustment
- Real estate and site feasibilityNo material score adjustment
- Sales and customer acquisitionNo material score adjustment
- Regulatory and operating frictionNo material score adjustment
Category comparisons
Best franchise categories we assessed in Minneapolis, Minnesota
Category summaries are shown only when at least two concepts qualified. Two-concept comparisons are explicitly labeled as limited.
Best Restoration franchise opportunities we assessed in Minneapolis, Minnesota
2 Restoration concepts qualified for comparison, with scores ranging from 66.4 to 66.5. Rainbow International Restoration ranked highest at 66.5. Referral ecosystem added 0.7 points on average among the affected concepts. Labor and staffing friction reduced the exposed concepts by 2.9 points on average.
Interpret cautiously: A 0.1-point spread is too small to support a strong brand-level conclusion from city alignment alone.
- Concepts compared
- 2
- Score range
- 66.4–66.5
- Category average
- 66.5
Compare all assessed concepts
Explore the complete score calculations
14 concepts shown. Expand a concept to see how each factor was treated and the single next check most capable of changing the result.
City Wide
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.4 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.5 |
| Transportation, routing, and parking | -0.1 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +1.0 |
| Territory quality | -0.1 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.76 |
| Published local-market alignment | 72.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.4 pts
- Tested rank range
- #1–#2
Most important next check
How many qualified facility and property-management accounts must be reachable for City Wide to support its local contract pipeline?
ActionCOACH
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.9 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.1 |
| Transportation, routing, and parking | -0.1 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.8 |
| Territory quality | -0.1 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.50 |
| Published local-market alignment | 72.5 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.9 pts
- Tested rank range
- #1–#2
Most important next check
Which business-owner segments are expected to produce the most repeatable coaching demand for ActionCOACH?
FASTSIGNS
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.2 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -1.2 |
| Transportation, routing, and parking | -0.6 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | -0.5 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.32 |
| Published local-market alignment | 70.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.2 pts
- Tested rank range
- #3–#5
Most important next check
Which local customer verticals are expected to generate repeat signage and graphics work for FASTSIGNS?
Jan-Pro International
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.1 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -2.2 |
| Transportation, routing, and parking | -0.6 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.2 |
| Territory quality | -0.3 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.22 |
| Published local-market alignment | 69.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -2.2 pts
- Tested rank range
- #4–#8
Most important next check
What opening staffing ratio, wage range, and retention plan does Jan-Pro International assume for frontline roles?
Tiger Adjusters
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.3 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.9 |
| Transportation, routing, and parking | -0.4 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.2 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.22 |
| Published local-market alignment | 69.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -0.9 pts
- Tested rank range
- #4–#6
Most important next check
What local sales staffing and activity level are required for Tiger Adjusters to build its initial pipeline?
Pillar To Post Home Inspectors
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.2 |
| Property replacement-cycle demand | +0.3 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.7 |
| Transportation, routing, and parking | -0.8 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | -0.4 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.11 |
| Published local-market alignment | 69.1 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Transportation, routing, and parking -0.8 pts
- Tested rank range
- #3–#7
Most important next check
What service radius and drive-time ceiling has Pillar To Post Home Inspectors validated for the proposed territory?
HomeSmiles
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.3 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -2.1 |
| Transportation, routing, and parking | -0.5 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.8 |
| Territory quality | -0.4 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.05 |
| Published local-market alignment | 69.0 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -2.1 pts
- Tested rank range
- #5–#7
Most important next check
How many qualified facility and property-management accounts must be reachable for HomeSmiles to support its local contract pipeline?
Workout Anytime
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -1.2 |
| Transportation, routing, and parking | -0.2 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | -0.9 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 67.75 |
| Published local-market alignment | 67.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -1.2 pts
- Tested rank range
- #7–#14
Most important next check
What site size, occupancy-cost ceiling, parking supply, and buildout budget must a Workout Anytime location satisfy?
Rainbow International Restoration
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -2.9 |
| Transportation, routing, and parking | -1.3 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.7 |
| Territory quality | -0.4 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 66.54 |
| Published local-market alignment | 66.5 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -2.9 pts
- Tested rank range
- #9–#10
Most important next check
What opening staffing ratio, wage range, and retention plan does Rainbow International Restoration assume for frontline roles?
PuroClean
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -2.8 |
| Transportation, routing, and parking | -1.5 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.7 |
| Territory quality | -0.4 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 66.40 |
| Published local-market alignment | 66.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -2.9 pts
- Tested rank range
- #9–#12
Most important next check
Which technical roles are hardest to staff for PuroClean, and what training pipeline reduces that exposure?
ZOOM DRAIN
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.5 |
| Property replacement-cycle demand | +0.6 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -3.5 |
| Transportation, routing, and parking | -1.8 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.6 |
| Territory quality | -0.5 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 65.75 |
| Published local-market alignment | 65.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -3.5 pts
- Tested rank range
- #11–#13
Most important next check
What after-hours drain and sewer technician coverage must ZOOM DRAIN maintain, and what staffing model protects response times?
Mister Sparky Electric
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +1.0 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -3.9 |
| Transportation, routing, and parking | -1.2 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.2 |
| Territory quality | -0.4 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 65.60 |
| Published local-market alignment | 65.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -3.9 pts
- Tested rank range
- #8–#14
Most important next check
Which licensed roles must Mister Sparky Electric hire or contract locally, and what recruiting timeline is built into the opening plan?
Aire Serv
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.4 |
| Property replacement-cycle demand | +0.9 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -4.1 |
| Transportation, routing, and parking | -1.4 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | -0.4 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 65.45 |
| Published local-market alignment | 65.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -4.1 pts
- Tested rank range
- #9–#14
Most important next check
Which HVAC technician specialties must Aire Serv staff first, and what recruiting and training runway is built into the opening plan?
Mr. Rooter
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.3 |
| Property replacement-cycle demand | +0.6 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -3.7 |
| Transportation, routing, and parking | -1.6 |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.2 |
| Territory quality | -0.5 |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 65.41 |
| Published local-market alignment | 65.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Strong
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -3.7 pts
- Tested rank range
- #12–#14
Most important next check
What mix of scheduled-service plumbers and emergency-response capacity must Mr. Rooter staff for the proposed territory?
No franchise concepts match the selected filters.
Metric registry
The 34 local metrics behind this analysis
The registry exposes the raw value, period, geography, factor mapping, and source for every public metric used in the city research.
View all local metrics
| Metric | Raw value | Period | Geography | How used | Source |
|---|---|---|---|---|---|
| Resident population estimate on July 1, 2025 | 430,324people | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand, Territory quality | [1] |
| Population change from the April 2020 estimate base to July 2025 | 0.1percent | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand | [1] |
| Estimated households in 2020-2024 | 192,734households | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand, Territory quality | [1] |
| Owner-occupied housing-unit rate | 47.7percent of occupied housing units | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand, Property replacement-cycle demand | [1] |
| Median gross rent | 1,371usd per month | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand, Labor and staffing friction | [1] |
| Total retail sales in 2022 | 8,037,876,000usd | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand | [1] |
| Health care and social assistance receipts or revenue in 2022 | 10,259,785,000usd | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand, Referral ecosystem | [1] |
| Accommodation and food services sales in 2022 | 2,141,998,000usd | July 1, 2025 population estimate; 2020-2024 household and housing estimates; 2022 economic receipts and sales | Minneapolis, Minnesota | Evidence for Target-market demand, Labor and staffing friction | [1] |
| Approximate count of 1-4 unit homes | 88,000buildings approximate | Housing and energy conditions reported through 2022; climate-emissions data through 2021 | Minneapolis 1-4 unit homes | Evidence for Property replacement-cycle demand, Target-market demand | [2] |
| City reports many 1-4 unit homes were built before 1930 | many homes pre 1930qualitative stock characteristic | Housing and energy conditions reported through 2022; climate-emissions data through 2021 | Minneapolis 1-4 unit homes | Evidence for Property replacement-cycle demand | [2] |
| City reports most 1-4 unit homes had inadequate insulation as of 2022 | majorityshare category | Housing and energy conditions reported through 2022; climate-emissions data through 2021 | Minneapolis 1-4 unit homes | Evidence for Property replacement-cycle demand, Regulatory and operating friction | [2] [3] |
| Share of 1-4 unit homes reported to have enough power for rooftop solar or electric vehicle charging | 20percent maximum | Housing and energy conditions reported through 2022; climate-emissions data through 2021 | Minneapolis 1-4 unit homes | Evidence for Property replacement-cycle demand | [2] |
| Declared construction value in 2025 | 1,072,174,289usd | Calendar year 2025 building permits and declared construction value | Minneapolis, Minnesota | Evidence for Target-market demand, Property replacement-cycle demand, Referral ecosystem | [7] |
| Building permits issued in 2025 | 12,000permits approximate | Calendar year 2025 building permits and declared construction value | Minneapolis, Minnesota | Evidence for Target-market demand, Property replacement-cycle demand, Regulatory and operating friction | [7] |
| Consecutive years with more than USD 1 billion in declared construction value through 2025 | 15years | Calendar year 2025 building permits and declared construction value | Minneapolis, Minnesota | Evidence for Target-market demand, Property replacement-cycle demand | [7] |
| City minimum wage effective January 1, 2026 | 16.37usd per hour | Effective January 1, 2026 | Work performed within Minneapolis city limits | Evidence for Labor and staffing friction, Regulatory and operating friction | [9] |
| Mean hourly wage across all occupations in May 2025 | local: 35.86; national: 33.54usd per hour | May 2025 | Minneapolis-St | Evidence for Labor and staffing friction | [8] |
| Mean hourly wages for selected frontline occupational groups in May 2025 | food preparation and serving: 17.41; building and grounds cleaning and maintenance: 21.68; office and administrative support: 27; transportation and material moving: 27.08usd per hour | May 2025 | Minneapolis-St | Evidence for Labor and staffing friction | [8] |
| Mean hourly wages for selected skilled-trade occupational groups in May 2025 | construction and extraction: 37.82; installation maintenance and repair: 33.63usd per hour | May 2025 | Minneapolis-St | Evidence for Labor and staffing friction, Property replacement-cycle demand | [8] |
| Snow emergencies impose rotating three-day curb-parking restrictions | day 1: no parking on either side of snow emergency routes until fully plowed; day 2: no parking on even sides of non-routes or either side of parkways; day 3: no parking on odd sides of non-routes until fully plowedrule sequence | Current rules, last updated June 30, 2026 | Minneapolis streets and parkways | Evidence for Transportation, routing, and parking, Territory quality | [10] |
| Many city businesses rely on curb or alley access for deliveries | widespread curb or alley loading reliancequalitative access characteristic | Implementation status and milestones through 2026; 2024-2027 action window | Minneapolis business and delivery locations | Evidence for Transportation, routing, and parking, Territory quality, Real estate and site feasibility | [11] |
| Freight loading-zone demand and high-intensity delivery-zone studies are in progress | timeframe: 2024-2027; status: in progressprogram status | Implementation status and milestones through 2026; 2024-2027 action window | Minneapolis curb-management system | Evidence for Transportation, routing, and parking, Territory quality | [11] |
| Minneapolis-St. Paul industrial vacancy rate in Q2 2026 | 4.4percent | Second quarter 2026 | Minneapolis-St | Evidence for Real estate and site feasibility | [12] |
| Average industrial asking rate in Q2 2026 | 9.12usd per square foot | Second quarter 2026 | Minneapolis-St | Evidence for Real estate and site feasibility | [12] |
| Average industrial lease size in Q2 2026 | 20,000square feet minimum approximate | Second quarter 2026 | Minneapolis-St | Evidence for Real estate and site feasibility | [12] |
| Retail vacancy by market segment at year-end 2025 | metro: 6.1; suburban: 5.4; urban minimum: 13percent | Fourth quarter and full year 2025 | Minneapolis-St | Evidence for Real estate and site feasibility, Target-market demand, Territory quality | [13] |
| Citywide amendment reduces review friction for nonresidential-to-residential conversions | effective date: 2024-09-28; applies to: commercial and institutional buildings; main use: office conversionspolicy scope | Amendment effective September 28, 2024; page current through March 2026 | Minneapolis, Minnesota | Evidence for Real estate and site feasibility, Target-market demand, Territory quality, Regulatory and operating friction | [14] |
| City is implementing a plan to broaden downtown activity beyond office use | goal: 24 hour downtown; components: more housing, more resident services, all day activityprogram goal | Downtown Action Plan adopted in 2024; implementation context accessed July 2026 | Downtown Minneapolis | Evidence for Target-market demand, Territory quality, Real estate and site feasibility | [15] |
| University of Minnesota Twin Cities enrollment in fall 2025 | 57,879students | Fall 2025 final enrollment | University of Minnesota Twin Cities | Evidence for Target-market demand, Referral ecosystem, Territory quality | [16] |
| University of Minnesota Twin Cities campus building count | 348buildings | Fall 2024 enrollment and current campus profile | University of Minnesota Twin Cities | Evidence for Target-market demand, Property replacement-cycle demand, Referral ecosystem | [17] |
| Commercial and multifamily energy-benchmarking size threshold | 50,000gross square feet minimum | Policy overview for commercial and multifamily benchmarking and residential energy disclosure | Minneapolis commercial and multifamily buildings | Evidence for Regulatory and operating friction, Property replacement-cycle demand, Real estate and site feasibility | [3] [4] |
| Annual energy-benchmarking submission deadline and first fine | deadline: June 1; initial fine: 200; repeat fines: up to four with each amount doublingusd and process | Current annual submission and enforcement rules accessed July 2026 | Buildings subject to Minneapolis energy benchmarking | Evidence for Regulatory and operating friction, Real estate and site feasibility | [6] |
| Low-performing building energy-evaluation trigger | energy star score maximum: 75; additional condition: listed as low performing; evaluation validity years: 5score and duration | Current evaluation rules accessed July 2026 | Low-performing benchmarked buildings in Minneapolis | Evidence for Regulatory and operating friction, Property replacement-cycle demand | [5] |
| Building-mounted signs require a permit, licensed sign contractor, and zoning approval | permit required: yes; city licensed contractor required: yes; zoning approval required: yesrequirements | Current requirements, last updated June 30, 2026 | Buildings with signs in Minneapolis | Evidence for Regulatory and operating friction, Real estate and site feasibility | [18] |
How to use the ranking
What the model can and cannot establish
- Scores measure local operating alignment, not expected financial performance or franchise-system quality.
- Citywide evidence may not describe the exact site or territory ultimately offered.
- Conditional effects are shown for diligence but do not change the published score until their applicability is established.
Methodology
How the local-alignment ranking is calculated
Measure the city
Collect reusable local metrics with source, period, geography, and confidence fields.
Profile each operating model
Map each franchise to controlled operating attributes and local sensitivities.
Apply scoreable effects
Score only effects that apply without an unresolved site, territory, customer, or project gate.
Preserve conditional effects
Keep location- or territory-dependent issues visible for diligence without automatically changing the score.
Test rank sensitivity
Remove one factor at a time from every concept and rerank using full-precision scores.
Generate public output
Create the ranking, factor-status ledger, visuals, metric registry, and automated quality report from the same data.
How the common baseline becomes a city-specific score
Every concept starts from the same 70.0 reference point, so differences come only from modeled local interactions. The current model caps total local movement at ±18.0 points. The score is not a percentage, probability, or estimate of investment quality.
Precision and materiality
Calculations use full-precision values. Published scores and factor contributions display one decimal place, while ranks use full precision. Effects smaller than 0.1 points are identified as below the publication threshold rather than presented as a meaningful zero.
Score tiers
How factor rows are classified
“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page.
Model governance
How this report is calculated and corrected
Calculation controls
- Model designer
- Thomas Jepsen
No concept’s final score is manually raised or lowered after calculation. Before this template is activated, the report is reviewed for source scope, classification, arithmetic, unsupported claims, duplication, and readability.
Model history
- Model 0.9.0-calibration · August 4, 2026Added conditional scoring gates, factor-status transparency, rank-sensitivity testing, metric registry output, and factor-impact visualization data.
Corrections policy
Corrected source, geography, or operating-profile evidence triggers a full compiler rerun so every dependent score and visual is recalculated.
Source registry
Evidence represented in this report
Each source identifies its period, scope, and the local metrics it supports. Internal or supplied research is not presented as independently accessible evidence.
- 1QuickFacts: Minneapolis city, Minnesota
Used for: Resident population estimate on July 1, 2025, Population change from the April 2020 estimate base to July 2025, Estimated households in 2020-2024, Owner-occupied housing-unit rate, and Median gross rent
- 2Healthy Homes
Used for: Approximate count of 1-4 unit homes, City reports many 1-4 unit homes were built before 1930, City reports most 1-4 unit homes had inadequate insulation as of 2022, and Share of 1-4 unit homes reported to have enough power for rooftop solar or electric vehicle charging
- 3Residential Energy Disclosure
Used for: City reports most 1-4 unit homes had inadequate insulation as of 2022 and Commercial and multifamily energy-benchmarking size threshold
- 4Energy Benchmarking
Used for: Commercial and multifamily energy-benchmarking size threshold
- 5Energy Evaluations
Used for: Low-performing building energy-evaluation trigger
- 6Deadlines and Fines
Used for: Annual energy-benchmarking submission deadline and first fine
- 7City's Top 2025 Construction Value Projects Include Historic Redevelopment
Used for: Declared construction value in 2025, Building permits issued in 2025, and Consecutive years with more than USD 1 billion in declared construction value through 2025
- 8Occupational Employment and Wages in Minneapolis-St. Paul-Bloomington — May 2025
Used for: Mean hourly wage across all occupations in May 2025, Mean hourly wages for selected frontline occupational groups in May 2025, and Mean hourly wages for selected skilled-trade occupational groups in May 2025
- 9Minneapolis Minimum Wage Increases to $16.37 for All Employers
Used for: City minimum wage effective January 1, 2026
- 10Snow Emergency Parking Rules
Used for: Snow emergencies impose rotating three-day curb-parking restrictions
- 11Transportation Action Plan, Freight Strategy 5: Dynamic Freight Loading Zones
Used for: Many city businesses rely on curb or alley access for deliveries and Freight loading-zone demand and high-intensity delivery-zone studies are in progress
- 12Minneapolis Industrial Figures Q2 2026
Used for: Minneapolis-St. Paul industrial vacancy rate in Q2 2026, Average industrial asking rate in Q2 2026, and Average industrial lease size in Q2 2026
- 13Minneapolis Q4 Retail Market Report 2025
Used for: Retail vacancy by market segment at year-end 2025
- 14Office to Residential Conversions Amendment
Used for: Citywide amendment reduces review friction for nonresidential-to-residential conversions
- 15Downtown Reimagined
Used for: City is implementing a plan to broaden downtown activity beyond office use
- 16College of Science and Engineering Makes Progress Toward Growth
Used for: University of Minnesota Twin Cities enrollment in fall 2025
- 17University of Minnesota System Campuses: Twin Cities
Used for: University of Minnesota Twin Cities campus building count
- 18Sign Permit
Used for: Building-mounted signs require a permit, licensed sign contractor, and zoning approval
Before contacting a franchisor
Complete the next layer of due diligence
- Confirm the exact protected territory and neighboring units.
- Review the current Franchise Disclosure Document.
- Validate local staffing, licensing, insurance, and service-base assumptions.
- Obtain location, vehicle, buildout, or working-capital estimates.
- Speak with current and former franchisees.
- Build a candidate-specific financial scenario.
Apply the analysis to your situation
Review how these market findings apply to your budget, role, and proposed territory.
The city score does not include your experience, capital structure, time commitment, financing, or exact territory.
