Local operating-model alignment analysis

Best Franchise Opportunities We Assessed in Phoenix, Arizona

We compared 14 franchise concepts for Phoenix, Arizona. Household service demand was a leading positive mechanism. Route and curb productivity pressure was a leading operating constraint.

What “best” means in this ranking“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page. It does not estimate earnings or determine which franchise is best for a particular candidate.
Analysis by Thomas Jepsen, MSc Model: 0.9.0
14Concepts evaluated
22Sources used
16Primary sources
32Local metrics

Evaluation set

Why these concepts were evaluated

This is not a ranking of every franchise that may be offered in the city.

14Concepts assessed

Concepts were included when enough operating-model information existed to assign a provisional local-sensitivity profile. Unresolved inputs reduce confidence or remain conditional rather than automatically excluding a concept.

A brand’s participation in our referral network does not add points or change its position.

City-level conclusions

What stood out in our assessment

Highest category average (limited comparison)Restoration

69.2 average across 2 concepts

Largest positive factorTarget-market demand

0.5 points average among 13 affected concepts

Largest negative factorTransportation, routing, and parking

0.6 points average reduction among 12 affected concepts

Most assumption-sensitive rankTiger Adjusters

Tested rank range spans 8 positions

Executive conclusion

What the ranking means for Phoenix, Arizona

City Wide, HomeSmiles, and ActionCOACH produced the highest modeled local-alignment scores in the evaluated set. Household service demand was the strongest positive scored mechanism among 8 exposed concepts, adding 0.5 points on average. Route and curb productivity pressure was the broadest operating constraint, reducing exposed concepts by 0.5 points on average. Workout Anytime was especially relationship-sensitive: removing fixed-location occupancy cost pressure moved it from #14 to #13 in the full model rerun. These scores describe local operating alignment, not expected returns or overall franchise quality; the offered territory and franchise economics still require separate diligence.

How this differs from a directory: the model does not award points for brand popularity, advertising placement, or referral compensation. It tests how documented local conditions interact with each concept’s operating requirements.

Best franchise opportunities assessed

Top 10 local-alignment scores from 14 concepts assessed

“Best” refers to modeled local operating alignment among the concepts assessed—not expected earnings, franchise-system quality, or candidate fit.

Rankings use full-precision scores.Displayed values use one decimal place. Identical displayed scores can therefore have different ranks, and close results should be treated as effectively similar.
RankFranchiseAlignment and tierLargest advantageLargest constraintEvidence confidence
1City WideFacility managementInvestment: $229,729–$410,730
71.2Tier 3 · Mixed modeled alignment
+0.8 ptsTarget-market demand -0.1 ptsTerritory quality Moderate evidence confidence
2HomeSmilesProperty maintenance servicesInvestment: $148,110–$201,800
70.5Tier 3 · Mixed modeled alignment
+0.9 ptsTarget-market demand -0.5 ptsTerritory quality Moderate evidence confidence
3ActionCOACHBusiness coachingInvestment: $71,668–$303,513
70.3Tier 3 · Mixed modeled alignment
+0.4 ptsReferral ecosystem -0.1 ptsTerritory quality Moderate evidence confidence
4Pillar To Post Home InspectorsHome inspectionInvestment: $102,690–$134,290
70.1Tier 3 · Mixed modeled alignment
+0.8 ptsTarget-market demand -0.5 ptsTransportation, routing, and parking Moderate evidence confidence
5Aire ServHVAC installation, repair, and maintenanceInvestment: $113,308–$271,708
70.0Tier 3 · Mixed modeled alignment
+0.8 ptsProperty replacement-cycle demand -0.9 ptsTransportation, routing, and parking Moderate evidence confidence
6Jan-Pro InternationalCommercial cleaningInvestment: $130,000–$421,500
70.0Tier 3 · Mixed modeled alignment
+0.6 ptsTarget-market demand -0.4 ptsTerritory quality Moderate evidence confidence
7Mister Sparky ElectricElectrical
69.7Tier 3 · Mixed modeled alignment
+0.5 ptsTarget-market demand -0.7 ptsTransportation, routing, and parking Moderate evidence confidence
8Tiger AdjustersPublic insurance adjustingInvestment: $43,050–$159,500
69.6Tier 3 · Mixed modeled alignment
+0.2 ptsTarget-market demand -0.3 ptsTerritory quality Moderate evidence confidence
9ZOOM DRAINDrain and sewer serviceInvestment: $266,250–$570,500
69.6Tier 3 · Mixed modeled alignment
+0.6 ptsProperty replacement-cycle demand -1.1 ptsTransportation, routing, and parking Moderate evidence confidence
10Mr. RooterPlumbingInvestment: $152,900–$298,675
69.5Tier 3 · Mixed modeled alignment
+0.6 ptsProperty replacement-cycle demand -1.0 ptsTransportation, routing, and parking Moderate evidence confidence

View all 14 score calculations

Conditions that changed the analysis

What mattered most in Phoenix, Arizona

01

Population growth and continuing housing delivery support incremental household-service demand

This relationship affected 8 concepts and added 0.5 points on average among those exposed. Local evidence: Housing units built in 2020 or later: units: 13,327; share: 2 housing units and percent. [2] [1]

02

Large service geography and peak-period congestion constrain high-stop route capacity

This relationship affected 14 concepts and reduced 0.5 points on average among those exposed. Local evidence: Land area: 518 square miles. [1]

03

Phoenix industrial vacancy was reported at 9.6 percent while retail vacancy was 4.5 percent in Q2 2026

Overall industrial availability does not establish that a franchise can obtain appropriately sized, zoned small-bay space with fleet parking, loading, and access. Retail space was materially tighter and industrial asking rents ranged widely across named submarkets. Facility feasibility therefore depends on format, size, parking, loading, urban-village location, and exact territory rather than the headline metro vacancy rate. [9] [11] [10] [12] [22]

Evidence behind the city mechanisms

Population growth and continuing housing delivery support incremental household-service demand1 modeled effect
Household service demandTarget-market demand
Large health-care receipts and expanding bioscience institutions support addressable institutional service demand1 modeled effect
Healthcare institutional service demandTarget-market demand
Large service geography and peak-period congestion constrain high-stop route capacity1 modeled effect
Route and curb productivity pressureTransportation, routing, and parking
Tight retail vacancy and rising asking rents increase fixed-location occupancy pressure1 modeled effect
Fixed-location occupancy cost pressureReal estate and site feasibility
Downtown university and bioscience institutions create concentrated professional referral networks1 modeled effect
Professional and institutional relationship densityReferral ecosystem
Large municipal geography, fifteen planning villages, and wide industrial rent dispersion increase territory-level variance1 modeled effect
Territory and submarket uncertaintyTerritory quality

Compare all assessed concepts

Local impact by franchise concept

14 concepts shown. Expand a concept to see the score-changing factors and their modeled drivers; the full audit ledger stays collapsed.

#1Tier 3 · Mixed modeled alignment71.2

City Wide

Facility management · B2B facility management and vendor coordination

Initial investment: $229,729–$410,730

Increase +0.8 pts Target-market demandReduction -0.1 pts Territory quality

Rank sensitivity: Stable

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Target-market demand
  • Healthcare institutional service demand Evidence+0.8 pts
    Primary modeled driverRelationship test: rank stays #1
+0.8 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.5 pts
+0.5 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.1 pts
-0.1 pts
Net local movement+1.17 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.8
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parkingEffect below the publication threshold
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.5
Territory quality-0.1
Regulatory and operating frictionNot included in the score
Full-precision calculated score71.17
Published local-market alignment71.2

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Target-market demand +0.8 pts
Tested rank range
#1–#1
#2Tier 3 · Mixed modeled alignment70.5

HomeSmiles

Property maintenance services · Home-based mobile property-maintenance franchise using equipped service vans and technician crews to deliver bundled…

Initial investment: $148,110–$201,800

Increase +0.9 pts Target-market demandReduction -0.5 pts Territory quality

Rank sensitivity: Stable

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Target-market demand
  • Household service demand Evidence+0.6 pts
    Primary modeled driverRelationship test: #2 → #4
  • Healthcare institutional service demand Evidence+0.3 pts
+0.9 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.5 pts
-0.5 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.4 pts
+0.4 pts
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.3 pts
-0.3 pts
Net local movement+0.47 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.9
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.3
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.4
Territory quality-0.5
Regulatory and operating frictionNot included in the score
Full-precision calculated score70.47
Published local-market alignment70.5

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Adequate
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Target-market demand +0.9 pts
Tested rank range
#2–#3
#3Tier 3 · Mixed modeled alignment70.3

ActionCOACH

Business coaching · home-based B2B advisory

Initial investment: $71,668–$303,513

Increase +0.4 pts Referral ecosystemReduction -0.1 pts Territory quality

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.4 pts
    Primary modeled driverRelationship test: #3 → #5
+0.4 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.1 pts
-0.1 pts
Target-market demand
  • Healthcare institutional service demand Evidence+0.1 pts
+0.1 pts
Net local movement+0.26 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.1
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parkingEffect below the publication threshold
Real estate and site feasibilityEffect below the publication threshold
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.4
Territory quality-0.1
Regulatory and operating frictionNot included in the score
Full-precision calculated score70.26
Published local-market alignment70.3

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Referral ecosystem +0.4 pts
Tested rank range
#2–#9
#4Tier 3 · Mixed modeled alignment70.1

Pillar To Post Home Inspectors

Home inspection · mobile property inspection service

Initial investment: $102,690–$134,290

Increase +0.8 pts Target-market demandReduction -0.5 pts Transportation, routing, and parking

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Target-market demand
  • Household service demand Evidence+0.8 pts
    Primary modeled driverRelationship test: #4 → #7
+0.8 pts
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.5 pts
-0.5 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.5 pts
-0.5 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.3 pts
+0.3 pts
Net local movement+0.08 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 19 — Financial Performance Representation
1 image
Public company data assessed
2 sources
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.8
Property replacement-cycle demand+0.3
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.5
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystemNot included in the score
Territory quality-0.5
Regulatory and operating frictionNot included in the score
Full-precision calculated score70.08
Published local-market alignment70.1

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Target-market demand +0.8 pts
Tested rank range
#3–#7
#5Tier 3 · Mixed modeled alignment70.0

Aire Serv

HVAC installation, repair, and maintenance · Manager-led mobile HVAC installation, repair, maintenance, and emergency service business using skilled technicians…

Initial investment: $113,308–$271,708

Increase +0.8 pts Property replacement-cycle demandReduction -0.9 pts Transportation, routing, and parking

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.9 pts
    Primary modeled driverRelationship test: #5 → #2
-0.9 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.8 pts
+0.8 pts
Target-market demand
  • Household service demand Evidence+0.6 pts
+0.6 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.5 pts
-0.5 pts
Net local movement0.00 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
1 image
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Item 19 — Financial Performance Representation
1 image
Public company data assessed
1 source
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.6
Property replacement-cycle demand+0.8
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.9
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystemNot included in the score
Territory quality-0.5
Regulatory and operating frictionNot included in the score
Full-precision calculated score70.00
Published local-market alignment70.0

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Adequate
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Transportation, routing, and parking -0.9 pts
Tested rank range
#2–#8
#6Tier 3 · Mixed modeled alignment70.0

Jan-Pro International

Commercial cleaning · recurring commercial route service

Initial investment: $130,000–$421,500

Increase +0.6 pts Target-market demandReduction -0.4 pts Territory quality

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Target-market demand
  • Healthcare institutional service demand Evidence+0.6 pts
    Primary modeled driverRelationship test: #6 → #10
+0.6 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.4 pts
-0.4 pts
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.4 pts
-0.4 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.1 pts
+0.1 pts
Net local movement-0.03 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
1 image
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.6
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.4
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.1
Territory quality-0.4
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.97
Published local-market alignment70.0

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Target-market demand +0.6 pts
Tested rank range
#4–#8
#7Tier 3 · Mixed modeled alignment69.7

Mister Sparky Electric

Electrical · skilled-trade home service

Increase +0.5 pts Target-market demandReduction -0.7 pts Transportation, routing, and parking

Rank sensitivity: Stable

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.7 pts
    Primary modeled driverRelationship test: rank stays #7
-0.7 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.6 pts
-0.6 pts
Target-market demand
  • Household service demand Evidence+0.5 pts
+0.5 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.5 pts
+0.5 pts
Net local movement-0.27 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.5
Property replacement-cycle demand+0.5
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.7
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystemNot included in the score
Territory quality-0.6
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.73
Published local-market alignment69.7

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Transportation, routing, and parking -0.7 pts
Tested rank range
#7–#8
#8Tier 3 · Mixed modeled alignment69.6

Tiger Adjusters

Public insurance adjusting · Home-based, referral-led public insurance adjusting business combining local property inspections with…

Initial investment: $43,050–$159,500

Increase +0.2 pts Target-market demandReduction -0.3 pts Territory quality

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Territory quality
  • Territory and submarket uncertainty Evidence-0.3 pts
    Primary modeled driverRelationship test: #8 → #10
-0.3 pts
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.3 pts
-0.3 pts
Target-market demand
  • Household service demand Evidence+0.2 pts
+0.2 pts
Net local movement-0.39 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 19 — Financial Performance Representation
1 image
Public company data assessed
1 source
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.2
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.3
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystemNot included in the score
Territory quality-0.3
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.61
Published local-market alignment69.6

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Adequate
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Territory quality -0.3 pts
Tested rank range
#4–#12
#9Tier 3 · Mixed modeled alignment69.6

ZOOM DRAIN

Drain and sewer service · emergency skilled-trade route service

Initial investment: $266,250–$570,500

Increase +0.6 pts Property replacement-cycle demandReduction -1.1 pts Transportation, routing, and parking

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-1.1 pts
    Primary modeled driverRelationship test: #9 → #4
-1.1 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.6 pts
-0.6 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.6 pts
+0.6 pts
Target-market demand
  • Household service demand Evidence+0.5 pts
+0.5 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.3 pts
+0.3 pts
Net local movement-0.43 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.5
Property replacement-cycle demand+0.6
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-1.1
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.3
Territory quality-0.6
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.57
Published local-market alignment69.6

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Transportation, routing, and parking -1.1 pts
Tested rank range
#4–#10
#10Tier 3 · Mixed modeled alignment69.5

Mr. Rooter

Plumbing · scheduled and emergency skilled-trade service

Initial investment: $152,900–$298,675

Increase +0.6 pts Property replacement-cycle demandReduction -1.0 pts Transportation, routing, and parking

Rank sensitivity: Highly sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-1.0 pts
    Primary modeled driverRelationship test: #10 → #6
-1.0 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.6 pts
-0.6 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.6 pts
+0.6 pts
Target-market demand
  • Household service demand Evidence+0.6 pts
+0.6 pts
Net local movement-0.48 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.6
Property replacement-cycle demand+0.6
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-1.0
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystemNot included in the score
Territory quality-0.6
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.52
Published local-market alignment69.5

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Transportation, routing, and parking -1.0 pts
Tested rank range
#6–#12
#11Tier 3 · Mixed modeled alignment69.3

Rainbow International Restoration

Restoration · emergency property restoration

Initial investment: $185,336–$351,900

Increase +0.3 pts Referral ecosystemReduction -0.8 pts Transportation, routing, and parking

Rank sensitivity: Moderately sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.8 pts
    Primary modeled driverRelationship test: #11 → #10
-0.8 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.6 pts
-0.6 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.3 pts
+0.3 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.2 pts
+0.2 pts
Target-market demand
  • Healthcare institutional service demand Evidence+0.1 pts
+0.1 pts
Net local movement-0.72 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.1
Property replacement-cycle demand+0.2
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.8
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.3
Territory quality-0.6
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.28
Published local-market alignment69.3

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Transportation, routing, and parking -0.8 pts
Tested rank range
#9–#12
#12Tier 3 · Mixed modeled alignment69.1

PuroClean

Restoration · emergency property restoration

Initial investment: $54,575–$262,145

Increase +0.3 pts Referral ecosystemReduction -0.9 pts Transportation, routing, and parking

Rank sensitivity: Moderately sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.9 pts
    Primary modeled driverRelationship test: #12 → #11
-0.9 pts
Territory quality
  • Territory and submarket uncertainty Evidence-0.6 pts
-0.6 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.3 pts
+0.3 pts
Property replacement-cycle demand
  • Housing-system replacement demand Evidence+0.2 pts
+0.2 pts
Net local movement-0.95 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demandNot applicable to this operating model
Property replacement-cycle demand+0.2
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.9
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.3
Territory quality-0.6
Regulatory and operating frictionNot included in the score
Full-precision calculated score69.05
Published local-market alignment69.1

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Transportation, routing, and parking -0.9 pts
Tested rank range
#11–#14
#13Tier 3 · Mixed modeled alignment68.9

FASTSIGNS

Signs and graphics · B2B production and installation center

Initial investment: $231,226–$386,285

Increase +0.3 pts Target-market demandReduction -0.6 pts Territory quality

Rank sensitivity: Moderately sensitive

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Territory quality
  • Territory and submarket uncertainty Evidence-0.6 pts
    Primary modeled driverRelationship test: rank stays #13
-0.6 pts
Real estate and site feasibility
  • Fixed-location occupancy cost pressure Evidence-0.6 pts
-0.6 pts
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.4 pts
-0.4 pts
Target-market demand
  • Healthcare institutional service demand Evidence+0.3 pts
+0.3 pts
Referral ecosystem
  • Professional and institutional relationship density Evidence+0.2 pts
+0.2 pts
Net local movement-1.06 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Item 19 — Financial Performance Representation
2 images
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.3
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.4
Real estate and site feasibility-0.6
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.2
Territory quality-0.6
Regulatory and operating frictionNot included in the score
Full-precision calculated score68.94
Published local-market alignment68.9

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Territory quality -0.6 pts
Tested rank range
#11–#13
#14Tier 3 · Mixed modeled alignment67.8

Workout Anytime

Fitness · fixed-location membership fitness

Initial investment: $1,060,850–$1,840,550

Increase +0.4 pts Target-market demandReduction -1.3 pts Real estate and site feasibility

Rank sensitivity: Stable

Why it ranks here

Score-changing local factors only. Evidence links open the underlying city finding.

Local factorModeled driversImpact
Real estate and site feasibility
  • Fixed-location occupancy cost pressure Evidence-1.3 pts
    Primary modeled driverRelationship test: #14 → #13
-1.3 pts
Territory quality
  • Territory and submarket uncertainty Evidence-1.1 pts
-1.1 pts
Target-market demand
  • Household service demand Evidence+0.4 pts
+0.4 pts
Transportation, routing, and parking
  • Route and curb productivity pressure Evidence-0.1 pts
-0.1 pts
Net local movement-2.15 pts

Net uses full-precision effects; displayed factor and driver rows are rounded.

Franchise evidence

Source material assessed

Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence

Audit layer

Full factor ledger

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.4
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parking-0.1
Real estate and site feasibility-1.3
Sales and customer acquisitionNot included in the score
Referral ecosystemNot included in the score
Territory quality-1.1
Regulatory and operating frictionNot included in the score
Full-precision calculated score67.85
Published local-market alignment67.8

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Evidence confidence

City Modifier Evidence
Adequate
Factor Research Coverage
Adequate
Franchise-profile completeness
Limited
Source-evidence confidence
Strong
Geographic applicability
Adequate
Overall evidence confidence
Moderate evidence confidence
Largest absolute effect
Real estate and site feasibility -1.3 pts
Tested rank range
#13–#14

Worked score example

How we calculated City Wide

This example uses the same ledger shown for every concept and must reconcile exactly to the published score.

Full score ledger

Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.

Neutral model baseline70.0
Target-market demand+0.8
Property replacement-cycle demandNot applicable to this operating model
Competitive environmentNot included in the score
Labor and staffing frictionNot included in the score
Transportation, routing, and parkingEffect below the publication threshold
Real estate and site feasibilityNot applicable to this operating model
Sales and customer acquisitionNot included in the score
Referral ecosystem+0.5
Territory quality-0.1
Regulatory and operating frictionNot included in the score
Full-precision calculated score71.17
Published local-market alignment71.2

Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.

Starting pointThe operating-model baseline shown in the first ledger row.
InteractionsAny interaction or gate is included in the relevant contribution or calibration row.
Confidence treatmentEvidence confidence is disclosed separately unless the model definition explicitly applies a calibration adjustment.
RoundingFull-precision contributions are summed before the final displayed score is rounded to one decimal place; whole-number results are shown without a trailing decimal.

Factor impact

Which local conditions changed scores or rankings?

We neutralized one factor at a time, recalculated every score, and then measured both absolute score movement and changes in rank order.

Observed model effectMixed or model dependent

Target-market demand

We tested how much of the city’s theoretical customer and business demand remained usable after operating friction.

Why concepts react differently

We applied a measurable adjustment to 13 of 14 concepts. When we neutralized the factor and recalculated the table, 11 concepts changed position. Tiger Adjusters moved from #8 to #4, the largest movement among concepts directly affected by this factor.

Concepts adjusted13 of 14
Average among affected+0.5 pts
Average across all concepts+0.5 pts
Concepts changing rank11

What we observed

  • Approved City Of Phoenix Investment In Asu Health At The Phoenix Bioscience Core50,000,000 usd
  • Population Change From The April 2020 Estimate Base To July 20253.6 percent
  • Health Care And Social Assistance Revenue21,532,515,000 usd 2022

Concepts helped most

HomeSmilesProperty maintenance services
+0.9 pts
City WideFacility management
+0.8 pts
Pillar To Post Home InspectorsHome inspection
+0.8 pts
Aire ServHVAC installation, repair, and maintenance
+0.6 pts
Jan-Pro InternationalCommercial cleaning
+0.6 pts
Measured but not differentiating in this concept set
  • Competitive environmentNo material score adjustment
  • Labor and staffing frictionNo material score adjustment
  • Sales and customer acquisitionNo material score adjustment
  • Regulatory and operating frictionNo material score adjustment

Rank stability

Which positions depend most on individual assumptions?

The line shows the best and worst rank reached when one factor was removed from every concept. A narrow range indicates a more stable position.

#1 City WideStable · tested #1–#1
#2 HomeSmilesStable · tested #2–#3
#3 ActionCOACHHighly sensitive · tested #2–#9
#4 Pillar To Post Home InspectorsHighly sensitive · tested #3–#7
#5 Aire ServHighly sensitive · tested #2–#8
#6 Jan-Pro InternationalHighly sensitive · tested #4–#8
#7 Mister Sparky ElectricStable · tested #7–#8
#8 Tiger AdjustersHighly sensitive · tested #4–#12
#9 ZOOM DRAINHighly sensitive · tested #4–#10
#10 Mr. RooterHighly sensitive · tested #6–#12
#11 Rainbow International RestorationModerately sensitive · tested #9–#12
#12 PuroCleanModerately sensitive · tested #11–#14
#13 FASTSIGNSModerately sensitive · tested #11–#13
#14 Workout AnytimeStable · tested #13–#14

Neutralizing a factor removes it from every concept. A concept can move down even when its own score improves because competitors may benefit more.

Original factor comparison

How each factor affected the highest-rated franchise concepts

The graph includes the top 14 concepts by local-alignment score. Only nonzero score contributions are plotted. A factor is removed when every displayed concept received 0.0 points from it. Hover or focus a concept name to highlight all of its remaining data points.

Factor impact among the highest-rated franchise conceptsDiverging dot plot showing nonzero factor score contributions for the top 14 concepts. Zero-point concept-factor pairs are omitted, and factors with no nonzero contributions are excluded.+1.5+0.80.0-0.8-1.5
Target-market demand
#1 City Wide · Target-market demand · +0.8 pts1#2 HomeSmiles · Target-market demand · +0.9 pts2#3 ActionCOACH · Target-market demand · +0.1 pts3#4 Pillar To Post Home Inspectors · Target-market demand · +0.8 pts4#5 Aire Serv · Target-market demand · +0.6 pts5#6 Jan-Pro International · Target-market demand · +0.6 pts6#7 Mister Sparky Electric · Target-market demand · +0.5 pts7#8 Tiger Adjusters · Target-market demand · +0.2 pts8#9 ZOOM DRAIN · Target-market demand · +0.5 pts9#10 Mr. Rooter · Target-market demand · +0.6 pts10#11 Rainbow International Restoration · Target-market demand · +0.1 pts11#13 FASTSIGNS · Target-market demand · +0.3 pts13#14 Workout Anytime · Target-market demand · +0.4 pts14
Property replacement-cycle demand
#4 Pillar To Post Home Inspectors · Property replacement-cycle demand · +0.3 pts4#5 Aire Serv · Property replacement-cycle demand · +0.8 pts5#7 Mister Sparky Electric · Property replacement-cycle demand · +0.5 pts7#9 ZOOM DRAIN · Property replacement-cycle demand · +0.6 pts9#10 Mr. Rooter · Property replacement-cycle demand · +0.6 pts10#11 Rainbow International Restoration · Property replacement-cycle demand · +0.2 pts11#12 PuroClean · Property replacement-cycle demand · +0.2 pts12
Transportation, routing, and parking
#2 HomeSmiles · Transportation, routing, and parking · -0.3 pts2#4 Pillar To Post Home Inspectors · Transportation, routing, and parking · -0.5 pts4#5 Aire Serv · Transportation, routing, and parking · -0.9 pts5#6 Jan-Pro International · Transportation, routing, and parking · -0.4 pts6#7 Mister Sparky Electric · Transportation, routing, and parking · -0.7 pts7#8 Tiger Adjusters · Transportation, routing, and parking · -0.3 pts8#9 ZOOM DRAIN · Transportation, routing, and parking · -1.1 pts9#10 Mr. Rooter · Transportation, routing, and parking · -1.0 pts10#11 Rainbow International Restoration · Transportation, routing, and parking · -0.8 pts11#12 PuroClean · Transportation, routing, and parking · -0.9 pts12#13 FASTSIGNS · Transportation, routing, and parking · -0.4 pts13#14 Workout Anytime · Transportation, routing, and parking · -0.1 pts14
Real estate and site feasibility
#13 FASTSIGNS · Real estate and site feasibility · -0.6 pts13#14 Workout Anytime · Real estate and site feasibility · -1.3 pts14
Referral ecosystem
#1 City Wide · Referral ecosystem · +0.5 pts1#2 HomeSmiles · Referral ecosystem · +0.4 pts2#3 ActionCOACH · Referral ecosystem · +0.4 pts3#6 Jan-Pro International · Referral ecosystem · +0.1 pts6#9 ZOOM DRAIN · Referral ecosystem · +0.3 pts9#11 Rainbow International Restoration · Referral ecosystem · +0.3 pts11#12 PuroClean · Referral ecosystem · +0.3 pts12#13 FASTSIGNS · Referral ecosystem · +0.2 pts13
Territory quality
#1 City Wide · Territory quality · -0.1 pts1#2 HomeSmiles · Territory quality · -0.5 pts2#3 ActionCOACH · Territory quality · -0.1 pts3#4 Pillar To Post Home Inspectors · Territory quality · -0.5 pts4#5 Aire Serv · Territory quality · -0.5 pts5#6 Jan-Pro International · Territory quality · -0.4 pts6#7 Mister Sparky Electric · Territory quality · -0.6 pts7#8 Tiger Adjusters · Territory quality · -0.3 pts8#9 ZOOM DRAIN · Territory quality · -0.6 pts9#10 Mr. Rooter · Territory quality · -0.6 pts10#11 Rainbow International Restoration · Territory quality · -0.6 pts11#12 PuroClean · Territory quality · -0.6 pts12#13 FASTSIGNS · Territory quality · -0.6 pts13#14 Workout Anytime · Territory quality · -1.1 pts14
Primary source records by factorTarget-market demand: [1] [2] [3] [4] [13] [14] [15] [11]Property replacement-cycle demand: [2] [1] [5] [3]Competitive environment: [1] [7] [11] [9]Labor and staffing friction: [6] [7] [13] [5]Transportation, routing, and parking: [1] [8] [22] [5]Real estate and site feasibility: [9] [10] [11] [12] [16] [17] [18] [19] [20] [22]Sales and customer acquisition: [1] [11] [13] [14]Referral ecosystem: [1] [13] [14] [15]Territory quality: [1] [2] [22] [8] [9] [10] [11] [14] [15]Regulatory and operating friction: [16] [17] [18] [19] [20] [21] [22]
View the chart data as a table
ConceptTarget-market demandProperty replacement-cycle demandTransportation, routing, and parkingReal estate and site feasibilityReferral ecosystemTerritory quality
#1 City Wide+0.8 pts———+0.5 pts-0.1 pts
#2 HomeSmiles+0.9 pts—-0.3 pts—+0.4 pts-0.5 pts
#3 ActionCOACH+0.1 pts———+0.4 pts-0.1 pts
#4 Pillar To Post Home Inspectors+0.8 pts+0.3 pts-0.5 pts——-0.5 pts
#5 Aire Serv+0.6 pts+0.8 pts-0.9 pts——-0.5 pts
#6 Jan-Pro International+0.6 pts—-0.4 pts—+0.1 pts-0.4 pts
#7 Mister Sparky Electric+0.5 pts+0.5 pts-0.7 pts——-0.6 pts
#8 Tiger Adjusters+0.2 pts—-0.3 pts——-0.3 pts
#9 ZOOM DRAIN+0.5 pts+0.6 pts-1.1 pts—+0.3 pts-0.6 pts
#10 Mr. Rooter+0.6 pts+0.6 pts-1.0 pts——-0.6 pts
#11 Rainbow International Restoration+0.1 pts+0.2 pts-0.8 pts—+0.3 pts-0.6 pts
#12 PuroClean—+0.2 pts-0.9 pts—+0.3 pts-0.6 pts
#13 FASTSIGNS+0.3 pts—-0.4 pts-0.6 pts+0.2 pts-0.6 pts
#14 Workout Anytime+0.4 pts—-0.1 pts-1.3 pts—-1.1 pts

Interpretation

How to interpret the result

City Wide, HomeSmiles, ActionCOACH led because their operating requirements captured more of the local support from target-market demand while remaining less exposed to transportation, routing, and parking. The same city condition can help one operating model and constrain another, so score differences should be read through each concept's factor pattern rather than as a universal franchise-quality verdict. The ordering is most assumption-sensitive for ActionCOACH, Pillar To Post Home Inspectors, Aire Serv; their ranks move more widely when individual factors are neutralized.

Category comparisons

Best franchise categories we assessed in Phoenix, Arizona

Category summaries are shown only when at least two concepts qualified. Two-concept comparisons are explicitly labeled as limited.

Limited two-concept comparison

Best Restoration franchise opportunities we assessed in Phoenix, Arizona

69.2

2 Restoration concepts qualified for comparison, with scores ranging from 69.1 to 69.3. Rainbow International Restoration ranked highest at 69.3. Referral ecosystem added 0.3 points on average among the affected concepts. Transportation, routing, and parking reduced the exposed concepts by 0.8 points on average.

Interpret cautiously: A 0.2-point spread is too small to support a strong brand-level conclusion from city alignment alone.

Concepts compared
2
Score range
69.1–69.3
Category average
69.2
Rainbow International Restoration69.3
PuroClean69.1

Metric registry

The 32 local metrics behind this analysis

The registry shows each public metric’s raw value, period, geography, source, and its actual role in the compiled analysis.

View all local metrics
MetricRaw valuePeriodGeographyRole in analysisSource
Resident population estimate on July 1, 20251,665,481peopleJuly 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaContext only [1]
Population change from the April 2020 estimate base to July 20253.6percentJuly 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaUsed in scoring [1]
Estimated households during the 2020-2024 period610,442householdsJuly 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaContext only [1]
Land area518square milesJuly 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaUsed in scoring [1]
Owner-occupied housing-unit rate57.3percent of occupied housing unitsJuly 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaUsed in scoring [1]
Health care and social assistance revenue21,532,515,000usd 2022July 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaUsed in scoring [1]
Total retail sales37,904,957,000usd 2022July 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaContext only [1]
Estimated total housing units653,065housing units2020-2024 American Community Survey 5-year estimatesPhoenix, ArizonaContext only [2]
Housing units built in 2020 or laterunits: 13,327; share: 2housing units and percent2020-2024 American Community Survey 5-year estimatesPhoenix, ArizonaUsed in scoring [2]
Housing units built from 1970 through 1999units: 321,478; share: 49.23housing units and percent2020-2024 American Community Survey 5-year estimatesPhoenix, ArizonaUsed in scoring [2]
Housing units reported as created or preserved under the Housing Phoenix Plan through December 31, 202453,000housing units more thanProgress through December 31, 2024Housing Phoenix PlanUsed in scoring [3] [4]
Average annual days with a maximum temperature of at least 100°F under 1991-2020 normals111days per yearPhoenix period of record 1896-2025; 1991-2020 climate normalsPhoenix climate stationUsed in scoring [5]
Mean hourly wage across all occupations compared with the national meanphoenix msa: 33.48; united states: 33.54usd per hourMay 2025Phoenix-Mesa-Chandler MSAContext only [6]
Construction and installation-maintenance-repair mean wages compared with national meansconstruction and extraction: phoenix msa: 29.42, united states: 31.42; installation maintenance and repair: phoenix msa: 29.88, united states: 30.44usd per hourMay 2025Phoenix-Mesa-Chandler MSAContext only [6]
Selected frontline occupation-group mean wages compared with national meansfood preparation and serving: phoenix msa: 20.58, united states: 17.86; office and administrative support: phoenix msa: 24.97, united states: 24.79; building and grounds cleaning and maintenance: phoenix msa: 19.59, united states: 19.66usd per hourMay 2025Phoenix-Mesa-Chandler MSAContext only [6]
Preliminary unemployment rate in June 20264.9percentJune 2026 preliminary labor force and payroll employmentPhoenix-Mesa-Scottsdale MSAContext only [7]
Preliminary total nonfarm employment in June 20262,451,100jobsJune 2026 preliminary labor force and payroll employmentPhoenix-Mesa-Scottsdale MSAContext only [7]
Mean travel time to work25.6minutesJuly 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measuresPhoenix, ArizonaUsed in scoring [1]
Annual congestion and rush-hour time lostaverage congestion level: 30.5; rush hour time lost hours: 34; evening rush congestion level: 72.1percent and hoursCalendar year 2025Phoenix road networkUsed in scoring [8]
Phoenix industrial vacancy, asking rent, and construction pipelinevacancy rate: 9.6; average asking rent: 1.09; under construction sqft: 18,400,000percent usd per sqft month and square feetSecond quarter 2026Phoenix industrial marketSupports research conclusion [9]
Industrial asking-rent range across named Phoenix submarkets for spaces of at least 10,000 square feetminimum: 0.76; maximum: 1.79usd per sqft month nnnSecond quarter 2026Phoenix industrial submarketsUsed in scoring [10]
Phoenix retail vacancy and asking rentvacancy rate: 4.5; average asking rent: 1.78; asking rent yoy change: 9.37percent usd per sqft month and percentSecond quarter 2026Phoenix retail marketUsed in scoring [11]
Phoenix metropolitan retail vacancy in Q1 20265percentFirst quarter 2026Phoenix retail marketUsed in scoring [12]
City-reported bioscience investment, primary-facility space, and jobs added over five yearscapital investment usd approximate: 7,000,000,000; primary facility sqft more than: 8,000,000; new jobs up to: 14,000usd square feet and jobsBioscience investment, facilities, and job growth described for the preceding five yearsPhoenix bioscience sectorUsed in scoring [13]
Arizona State University Downtown Phoenix campus student and faculty populationundergraduate students: 7,902; graduate and professional students: 2,867; faculty: 1,493peopleCurrent campus statistics accessed July 2026; degrees awarded in 2024-2025ASU Downtown Phoenix campusUsed in scoring [14]
Approved City of Phoenix investment in ASU Health at the Phoenix Bioscience Core50,000,000usdMarch 2026 approved investmentPhoenix Bioscience Core, downtown PhoenixUsed in scoring [15]
Development impact fees are limited to defined growth areas and vary by project characteristicseffective for qualifying permits after: 2025-06-23; geographic gate: defined growth areas; commercial inputs include: land use, building size, water meter requirementsrule descriptionRevised fees applicable to qualifying permits after June 23, 2025Defined City of Phoenix impact-fee areasContext only [16] [17]
Phoenix adopted the 2024 construction-code family effective August 1, 2025adopted: 2025-06-18; effective: 2025-08-01; code family: 2024 Phoenix Building Construction Codedates and standardCode effective August 1, 2025Phoenix, ArizonaContext only [18]
Business signs may require permit, placement, height, size, and design review under the Phoenix sign ordinancepermit process: yes; design review possible: yes; zoning reference: Phoenix Zoning Ordinance Chapter 7, Section 705rule descriptionCurrent sign-permit guidance accessed July 2026Phoenix, ArizonaContext only [19]
Adaptive Reuse Program offers process assistance and limited fee incentives for qualifying smaller pre-2000 buildingsmaximum building size sqft: 25,000; building permitted before: 2,000; entire building change required: yes; maximum fee incentive usd: 7,000eligibility and incentiveCurrent program rules accessed July 2026Qualifying Phoenix adaptive-reuse projectsContext only [20]
Phoenix does not issue a general business license, while specified regulated activities require licenses or approvalsgeneral business license: no; activity specific licenses: yesrule descriptionCurrent licensing guidance accessed July 2026Phoenix, ArizonaContext only [21]
Phoenix is divided into urban villages with distinct subarea planning functions15urban villagesCurrent planning structure accessed July 2026Phoenix urban villagesUsed in scoring [22]

How to use the ranking

What the model can and cannot establish

  • Scores measure local operating alignment, not expected financial performance or franchise-system quality.
  • Citywide evidence may not describe the exact site or territory ultimately offered.
  • Conditional effects are shown for diligence but do not change the published score until their applicability is established.

Methodology

How the local-alignment ranking is calculated

01

Measure the city

Collect reusable local metrics with source, period, geography, and confidence fields.

02

Profile each operating model

Map each franchise to controlled operating attributes and local sensitivities.

03

Apply scoreable effects

Score only effects that apply without an unresolved site, territory, customer, or project gate.

04

Preserve conditional effects

Keep location- or territory-dependent issues visible for diligence without automatically changing the score.

05

Test rank sensitivity

Remove one factor at a time from every concept and rerank using full-precision scores.

06

Generate public output

Create the ranking, factor-status ledger, visuals, metric registry, and automated quality report from the same data.

How the common baseline becomes a city-specific score

Every concept starts from the same 70.0 reference point, so differences come only from modeled local interactions. In this city, City Wide reached 71.17 after target-market demand +0.8 pts, referral ecosystem +0.5 pts, and territory quality -0.1 pts. The current model caps total local movement at ±18.0 points. The score is not a percentage, probability, or estimate of investment quality.

Precision and materiality

Calculations use full-precision values. Published scores and factor contributions display one decimal place, while ranks use full precision. Effects smaller than 0.1 points are identified as below the publication threshold rather than presented as a meaningful zero.

Score tiers

Tier 1 · Strongest modeled alignment80.0–100.0
Tier 2 · Favorable modeled alignment72.0–<80.0
Tier 3 · Mixed modeled alignment64.0–<72.0
Tier 4 · Higher-friction modeled alignment0.0–<64.0

How factor rows are classified

Positive local adjustmentNegative local adjustmentMeasured; no meaningful local adjustmentEffect below the publication thresholdNot applicable to this operating modelDepends on the specific site, territory, or operating conditionNot included in the score
What “best” means here

“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page.

Model 0.9.0 · Compiler 0.15.1-franchise-image-filter · Report generated August 19, 2026 (site timezone)

Model governance

How this report is calculated and corrected

Calculation controls

Model designer
Thomas Jepsen

No concept’s final score is manually raised or lowered after calculation. Before this template is activated, the report is reviewed for source scope, classification, arithmetic, unsupported claims, duplication, and readability.

Model history

  1. Model 0.9.0-calibration · August 19, 2026Added compiler-derived decision intelligence and observation usage mapping., Changed factor sensitivity and channel counterfactuals to full model reruns., Added data-dependent city content signals while preserving legacy public report fields., and Added model-owned semantic compatibility gates and backward-compatible channel-level evidence attribution.

Corrections policy

Corrected source, geography, or operating-profile evidence triggers a full compiler rerun so every dependent score and visual is recalculated.

Source registry

Evidence represented in this report

Each source identifies its period, scope, and the local metrics it supports. Internal or supplied research is not presented as independently accessible evidence.

  1. 1
    QuickFacts: Phoenix city, Arizona

    Used for: Resident population estimate on July 1, 2025, Population change from the April 2020 estimate base to July 2025, Estimated households during the 2020-2024 period, Land area, and Owner-occupied housing-unit rate

    Publisher
    U.S. Census Bureau
    Published
    May 14, 2026
    Data period
    July 1, 2025 population estimate; 2020-2024 demographic, housing, economic, and commuting estimates; 2022 economic census measures
    Scope
    Phoenix city, Arizona
    Locator
    Population estimates, housing, households, economy, transportation, income, and geography tables
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  2. 2
    DP04 Selected Housing Characteristics: Phoenix city, Arizona

    Used for: Estimated total housing units, Housing units built in 2020 or later, and Housing units built from 1970 through 1999

    Publisher
    U.S. Census Bureau
    Data period
    2020-2024 American Community Survey 5-year estimates
    Scope
    Phoenix city, Arizona
    Locator
    Housing occupancy, units in structure, and year structure built
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  3. 3
    City of Phoenix Creates or Preserves 50,000 Housing Units 5 Years Ahead of Goal

    Used for: Housing units reported as created or preserved under the Housing Phoenix Plan through December 31, 2024

    Publisher
    City of Phoenix
    Published
    February 5, 2025
    Data period
    Progress through December 31, 2024
    Scope
    City of Phoenix
    Locator
    Housing Phoenix Plan unit-count milestone
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  4. 4
    Housing Phoenix Plan

    Used for: Housing units reported as created or preserved under the Housing Phoenix Plan through December 31, 2024

    Publisher
    City of Phoenix
    Data period
    Quarterly reporting through January-March 2026; 2026 HUD fair-market-rent context
    Scope
    City of Phoenix and Maricopa County rent context
    Locator
    Latest quarterly report link and housing-need summary
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  5. 5
    Extreme Temperature Facts for Phoenix, Yuma, and El Centro

    Used for: Average annual days with a maximum temperature of at least 100°F under 1991-2020 normals

    Publisher
    National Weather Service Phoenix
    Data period
    Phoenix period of record 1896-2025; 1991-2020 climate normals
    Scope
    Phoenix Sky Harbor climate station and listed comparison stations
    Locator
    Phoenix 100°F day statistics and record-duration table
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  6. 6
    Occupational Employment and Wages in Phoenix-Mesa-Chandler — May 2025

    Used for: Mean hourly wage across all occupations compared with the national mean, Construction and installation-maintenance-repair mean wages compared with national means, and Selected frontline occupation-group mean wages compared with national means

    Publisher
    U.S. Bureau of Labor Statistics
    Published
    June 18, 2026
    Data period
    May 2025
    Scope
    Phoenix-Mesa-Chandler metropolitan statistical area
    Locator
    Table A major occupational groups and local-national wage comparisons
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  7. 7
    Phoenix-Mesa-Scottsdale, AZ Economy at a Glance

    Used for: Preliminary unemployment rate in June 2026 and Preliminary total nonfarm employment in June 2026

    Publisher
    U.S. Bureau of Labor Statistics
    Data period
    June 2026 preliminary labor force and payroll employment
    Scope
    Phoenix-Mesa-Scottsdale metropolitan statistical area
    Locator
    Unemployment rate and nonfarm employment tables
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  8. 8
    Phoenix, AZ Traffic Report

    Used for: Annual congestion and rush-hour time lost

    Publisher
    TomTom Traffic Index
    Data period
    Calendar year 2025
    Scope
    Phoenix central-city and metropolitan road networks, depending on selected view
    Locator
    Annual congestion, rush-hour travel time, speed, and time-lost metrics
    Source tier
    Tier 3 · credible industry
    Accessed
    July 31, 2026
  9. 9
    Phoenix Industrial Figures Q2 2026

    Used for: Phoenix industrial vacancy, asking rent, and construction pipeline

    Publisher
    CBRE
    Published
    July 10, 2026
    Data period
    Second quarter 2026
    Scope
    Phoenix metropolitan industrial market
    Locator
    Vacancy, asking rent, net absorption, construction, and large-tenant leasing summary
    Source tier
    Tier 3 · credible industry
    Accessed
    July 31, 2026
  10. 10
    Phoenix Industrial Market Report Q2 2026

    Used for: Industrial asking-rent range across named Phoenix submarkets for spaces of at least 10,000 square feet

    Publisher
    Kidder Mathews
    Data period
    Second quarter 2026
    Scope
    Phoenix metropolitan industrial market and named submarkets
    Locator
    Vacancy, availability, asking-rent, and submarket-rent FAQ
    Source tier
    Tier 3 · credible industry
    Accessed
    July 31, 2026
  11. 11
    Phoenix Retail Market Report Q2 2026

    Used for: Phoenix retail vacancy and asking rent

    Publisher
    Kidder Mathews
    Data period
    Second quarter 2026
    Scope
    Phoenix metropolitan retail market
    Locator
    Vacancy, asking-rent, absorption, and construction FAQ
    Source tier
    Tier 3 · credible industry
    Accessed
    July 31, 2026
  12. 12
    Q1 2026 Phoenix Retail Report

    Used for: Phoenix metropolitan retail vacancy in Q1 2026

    Publisher
    Cushman & Wakefield
    Published
    July 13, 2026
    Data period
    First quarter 2026
    Scope
    Phoenix metropolitan retail market
    Locator
    Phoenix MarketBeats page, Q1 2026 Phoenix Retail Report summary
    Source tier
    Tier 3 · credible industry
    Accessed
    July 31, 2026
  13. 13
    Mayor Gallego Delivers 2025 State of the City Address

    Used for: City-reported bioscience investment, primary-facility space, and jobs added over five years

    Publisher
    City of Phoenix
    Published
    May 20, 2025
    Data period
    Bioscience investment, facilities, and job growth described for the preceding five years
    Scope
    Phoenix bioscience sector
    Locator
    Bioscience investment, facility square footage, and jobs paragraph
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  14. 14
    Downtown Phoenix Campus

    Used for: Arizona State University Downtown Phoenix campus student and faculty population

    Publisher
    Arizona State University
    Data period
    Current campus statistics accessed July 2026; degrees awarded in 2024-2025
    Scope
    Arizona State University Downtown Phoenix campus
    Locator
    Undergraduate, graduate/professional, faculty, and campus-profile statistics
    Source tier
    Tier 2 · recognized institutional research
    Accessed
    July 31, 2026
  15. 15
    Mayor Gallego, City Council Approve $50 Million Investment for ASU Health

    Used for: Approved City of Phoenix investment in ASU Health at the Phoenix Bioscience Core

    Publisher
    City of Phoenix
    Published
    March 24, 2026
    Data period
    March 2026 approved investment
    Scope
    Phoenix Bioscience Core in downtown Phoenix
    Locator
    Approved investment and planned ASU Health uses
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  16. 16
    Development Impact Fees

    Used for: Development impact fees are limited to defined growth areas and vary by project characteristics

    Publisher
    City of Phoenix Planning and Development Department
    Data period
    Revised fees applicable to qualifying permits after June 23, 2025
    Scope
    Defined Phoenix development-impact-fee growth areas
    Locator
    Applicability, effective date, and growth-area fee guidance
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  17. 17
    Development Impact Fee Estimates

    Used for: Development impact fees are limited to defined growth areas and vary by project characteristics

    Publisher
    City of Phoenix Planning and Development Department
    Data period
    Current fee-estimation guidance accessed July 2026
    Scope
    Qualifying Phoenix development projects
    Locator
    Commercial and industrial estimate inputs, including building size and water-meter requirements
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  18. 18
    2024 Phoenix Building Construction Code

    Used for: Phoenix adopted the 2024 construction-code family effective August 1, 2025

    Publisher
    City of Phoenix Planning and Development Department
    Published
    June 18, 2025
    Data period
    Code effective August 1, 2025
    Scope
    City of Phoenix construction and covered alteration projects
    Locator
    Adoption and effective dates and incorporated model codes
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  19. 19
    Signs

    Used for: Business signs may require permit, placement, height, size, and design review under the Phoenix sign ordinance

    Publisher
    City of Phoenix Planning and Development Department
    Data period
    Current sign-permit guidance accessed July 2026
    Scope
    City of Phoenix, with sign type, placement, zoning, and design-review variation
    Locator
    Permit, design-review, temporary-sign, and zoning-ordinance links
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  20. 20
    Adaptive Reuse Program

    Used for: Adaptive Reuse Program offers process assistance and limited fee incentives for qualifying smaller pre-2000 buildings

    Publisher
    City of Phoenix Planning and Development Department
    Data period
    Current program rules accessed July 2026
    Scope
    Eligible Phoenix buildings permitted before 2000 and 25,000 square feet or less
    Locator
    Eligibility, streamlined process, regulatory relief, and fee-incentive sections
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  21. 21
    License, Permitting and Certification Services

    Used for: Phoenix does not issue a general business license, while specified regulated activities require licenses or approvals

    Publisher
    City of Phoenix
    Data period
    Current licensing guidance accessed July 2026
    Scope
    City of Phoenix
    Locator
    General-business-license statement and regulated-business categories
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026
  22. 22
    Village Planning Committees

    Used for: Phoenix is divided into urban villages with distinct subarea planning functions

    Publisher
    City of Phoenix Planning and Development Department
    Data period
    Current planning structure accessed July 2026
    Scope
    Fifteen urban villages within the City of Phoenix
    Locator
    Village count, committee role, and subarea planning description
    Source tier
    Tier 1 · government
    Accessed
    July 31, 2026

Before contacting a franchisor

Complete the next layer of due diligence

  • Confirm the exact protected territory and neighboring units.
  • Review the current Franchise Disclosure Document.
  • Validate local staffing, licensing, insurance, and service-base assumptions.
  • Obtain location, vehicle, buildout, or working-capital estimates.
  • Speak with current and former franchisees.
  • Build a candidate-specific financial scenario.

Apply the analysis to your situation

Review how these market findings apply to your budget, role, and proposed territory.

The city score does not include your experience, capital structure, time commitment, financing, or exact territory.

Request a private franchise review
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