70.8 average across 2 concepts
Local operating-model alignment analysis
Best Franchise Opportunities We Assessed in San Juan, Puerto Rico
We compared 14 franchise concepts for San Juan, Puerto Rico. Local business demand was a leading positive mechanism. Discretionary-spending pressure was a leading operating constraint.
What “best” means in this ranking“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page. It does not estimate earnings or determine which franchise is best for a particular candidate.
14Concepts evaluated
21Sources used
15Primary sources
35Local metrics
Evaluation set
Why these concepts were evaluated
This is not a ranking of every franchise that may be offered in the city.
14Concepts assessed
Concepts were included when enough operating-model information existed to assign a provisional local-sensitivity profile. Unresolved inputs reduce confidence or remain conditional rather than automatically excluding a concept.
A brand’s participation in our referral network does not add points or change its position.
City-level conclusions
What stood out in our assessment
0.9 points average among 11 affected concepts
Tested rank range spans 11 positions
Executive conclusion
What the ranking means for San Juan, Puerto Rico
City Wide, ActionCOACH, and FASTSIGNS produced the highest modeled local-alignment scores in the evaluated set. Local business demand was the strongest positive scored mechanism among 10 exposed concepts, adding 1.1 points on average. Discretionary-spending pressure was the broadest operating constraint, reducing exposed concepts by 0.3 points on average. City Wide was especially relationship-sensitive: removing local business demand moved it from #1 to #3 in the full model rerun. These scores describe local operating alignment, not expected returns or overall franchise quality; the offered territory and franchise economics still require separate diligence.
How this differs from a directory: the model does not award points for brand popularity, advertising placement, or referral compensation. It tests how documented local conditions interact with each concept’s operating requirements.
Best franchise opportunities assessed
Top 10 local-alignment scores from 14 concepts assessed
“Best” refers to modeled local operating alignment among the concepts assessed—not expected earnings, franchise-system quality, or candidate fit.
Rankings use full-precision scores.Displayed values use one decimal place. Identical displayed scores can therefore have different ranks, and close results should be treated as effectively similar.
| Rank | Franchise | Alignment and tier | Largest advantage | Largest constraint | Evidence confidence |
|---|---|---|---|---|---|
| 1 | City WideFacility managementInvestment: $229,729–$410,730 | 73.1Tier 2 · Favorable modeled alignment | +2.3 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 2 | ActionCOACHBusiness coachingInvestment: $71,668–$303,513 | 72.5Tier 2 · Favorable modeled alignment | +1.8 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 3 | FASTSIGNSSigns and graphicsInvestment: $231,226–$386,285 | 72.4Tier 2 · Favorable modeled alignment | +2.0 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 4 | Jan-Pro InternationalCommercial cleaningInvestment: $130,000–$421,500 | 72.2Tier 2 · Favorable modeled alignment | +2.0 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 5 | HomeSmilesProperty maintenance servicesInvestment: $148,110–$201,800 | 71.8Tier 3 · Mixed modeled alignment | +1.2 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 6 | ZOOM DRAINDrain and sewer serviceInvestment: $266,250–$570,500 | 71.2Tier 3 · Mixed modeled alignment | +0.5 ptsReferral ecosystem | No material negative local adjustment | Moderate evidence confidence |
| 7 | PuroCleanRestorationInvestment: $54,575–$262,145 | 70.8Tier 3 · Mixed modeled alignment | +0.6 ptsReferral ecosystem | No material negative local adjustment | Moderate evidence confidence |
| 8 | Rainbow International RestorationRestorationInvestment: $185,336–$351,900 | 70.8Tier 3 · Mixed modeled alignment | +0.6 ptsReferral ecosystem | No material negative local adjustment | Moderate evidence confidence |
| 9 | Aire ServHVAC installation, repair, and maintenanceInvestment: $113,308–$271,708 | 70.7Tier 3 · Mixed modeled alignment | +0.3 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 10 | Mr. RooterPlumbingInvestment: $152,900–$298,675 | 70.7Tier 3 · Mixed modeled alignment | +0.4 ptsProperty replacement-cycle demand | No material negative local adjustment | Moderate evidence confidence |
Conditions that changed the analysis
What mattered most in San Juan, Puerto Rico
Dense resident, employment, and establishment base supports local business and recurring commercial demand
This relationship affected 10 concepts and added 1.1 points on average among those exposed. Local evidence: Covered employment in December 2025: 259,210 jobs. [6]
Low household income, high poverty, and rental scarcity constrain portions of discretionary consumer demand
This relationship affected 2 concepts and reduced 0.3 points on average among those exposed. Local evidence: Median household income in 2024: 30,447 usd per year. [4]
Old San Juan cruise activity recorded 1,360,937 passengers during the November 2025-April 2026 high season
Cruise volume is concentrated around Old San Juan and varies by season, port operation, daypart, and visitor itinerary. It should not be converted into municipio-wide walk-in demand. Fixed-location concepts in or near the historic district must also resolve historic-design controls, pedestrian and vehicle access, loading, and the share of passengers who leave the port environment. [10] [17] [15] [9]
Evidence behind the city mechanisms
Dense resident, employment, and establishment base supports local business and recurring commercial demand1 modeled effect
Local business demandTarget-market demand
Low household income, high poverty, and rental scarcity constrain portions of discretionary consumer demand1 modeled effect
Discretionary-spending pressureTarget-market demand
Large existing concrete building stock and recurring coastal, flood, and storm exposure support repair and replacement demand1 modeled effect
Replacement and repair demandProperty replacement-cycle demand
Finance, healthcare, professional-service, and property-management activity supports professional referral development1 modeled effect
Professional and institutional relationship densityReferral ecosystem
Compare all assessed concepts
Local impact by franchise concept
14 concepts shown. Expand a concept to see the score-changing factors and their modeled drivers; the full audit ledger stays collapsed.
#1Tier 2 · Favorable modeled alignment73.1
City Wide
Initial investment: $229,729–$410,730
Increase +2.3 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +2.3 pts |
| Referral ecosystem |
| +0.8 pts |
| Net local movement | +3.07 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.3 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.8 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 73.07 |
| Published local-market alignment | 73.1 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.3 pts
- Tested rank range
- #1–#3
#2Tier 2 · Favorable modeled alignment72.5
ActionCOACH
Initial investment: $71,668–$303,513
Increase +1.8 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +1.8 pts |
| Referral ecosystem |
| +0.7 pts |
| Net local movement | +2.49 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.8 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.7 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.49 |
| Published local-market alignment | 72.5 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.8 pts
- Tested rank range
- #2–#5
#3Tier 2 · Favorable modeled alignment72.4
FASTSIGNS
Initial investment: $231,226–$386,285
Increase +2.0 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Highly sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +2.0 pts |
| Referral ecosystem |
| +0.4 pts |
| Net local movement | +2.40 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Item 19 — Financial Performance Representation
2 images
Public company data assessed
3 sourcesFull calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.0 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.40 |
| Published local-market alignment | 72.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.0 pts
- Tested rank range
- #2–#8
#4Tier 2 · Favorable modeled alignment72.2
Jan-Pro International
Initial investment: $130,000–$421,500
Increase +2.0 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Highly sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +2.0 pts |
| Referral ecosystem |
| +0.2 pts |
| Net local movement | +2.17 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
1 image
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.0 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.2 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 72.17 |
| Published local-market alignment | 72.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +2.0 pts
- Tested rank range
- #3–#11
#5Tier 3 · Mixed modeled alignment71.8
HomeSmiles
Initial investment: $148,110–$201,800
Increase +1.2 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Stable
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +1.2 pts |
| Referral ecosystem |
| +0.6 pts |
| Net local movement | +1.83 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.2 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.6 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.83 |
| Published local-market alignment | 71.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.2 pts
- Tested rank range
- #5–#6
#6Tier 3 · Mixed modeled alignment71.2
ZOOM DRAIN
Initial investment: $266,250–$570,500
Increase +0.5 pts Referral ecosystemNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Referral ecosystem |
| +0.5 pts |
| Target-market demand |
| +0.4 pts |
| Property replacement-cycle demand |
| +0.4 pts |
| Net local movement | +1.25 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.4 |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.25 |
| Published local-market alignment | 71.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.5 pts
- Tested rank range
- #4–#6
#7Tier 3 · Mixed modeled alignment70.8
PuroClean
Initial investment: $54,575–$262,145
Increase +0.6 pts Referral ecosystemNo material negative local adjustment identified
Rank sensitivity: Highly sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Referral ecosystem |
| +0.6 pts |
| Property replacement-cycle demand |
| +0.3 pts |
| Net local movement | +0.83 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.3 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.6 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.83 |
| Published local-market alignment | 70.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.6 pts
- Tested rank range
- #1–#12
#8Tier 3 · Mixed modeled alignment70.8
Rainbow International Restoration
Initial investment: $185,336–$351,900
Increase +0.6 pts Referral ecosystemNo material negative local adjustment identified
Rank sensitivity: Highly sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Referral ecosystem |
| +0.6 pts |
| Property replacement-cycle demand |
| +0.3 pts |
| Net local movement | +0.82 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.3 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.6 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.82 |
| Published local-market alignment | 70.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.6 pts
- Tested rank range
- #2–#13
#9Tier 3 · Mixed modeled alignment70.7
Aire Serv
Initial investment: $113,308–$271,708
Increase +0.3 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +0.3 pts |
| Property replacement-cycle demand |
| +0.3 pts |
| Net local movement | +0.68 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
1 image
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Item 19 — Financial Performance Representation
1 image
Public company data assessed
1 sourceFull calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.3 |
| Property replacement-cycle demand | +0.3 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not included in the score |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.68 |
| Published local-market alignment | 70.7 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +0.3 pts
- Tested rank range
- #7–#9
#10Tier 3 · Mixed modeled alignment70.7
Mr. Rooter
Initial investment: $152,900–$298,675
Increase +0.4 pts Property replacement-cycle demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Property replacement-cycle demand |
| +0.4 pts |
| Target-market demand |
| +0.3 pts |
| Net local movement | +0.68 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.3 |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not included in the score |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.68 |
| Published local-market alignment | 70.7 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Property replacement-cycle demand +0.4 pts
- Tested rank range
- #7–#10
#11Tier 3 · Mixed modeled alignment70.3
Pillar To Post Home Inspectors
Initial investment: $102,690–$134,290
Increase +0.2 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +0.2 pts |
| Property replacement-cycle demand |
| +0.2 pts |
| Net local movement | +0.33 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 19 — Financial Performance Representation
1 image
Public company data assessed
2 sourcesFull calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.2 |
| Property replacement-cycle demand | +0.2 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not included in the score |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.33 |
| Published local-market alignment | 70.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +0.2 pts
- Tested rank range
- #9–#12
#12Tier 3 · Mixed modeled alignment70.3
Mister Sparky Electric
Increase +0.3 pts Property replacement-cycle demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Property replacement-cycle demand |
| +0.3 pts |
| Net local movement | +0.30 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.3 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not included in the score |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.30 |
| Published local-market alignment | 70.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Property replacement-cycle demand +0.3 pts
- Tested rank range
- #10–#13
#13Tier 3 · Mixed modeled alignment70.3
Tiger Adjusters
Initial investment: $43,050–$159,500
Increase +0.3 pts Target-market demandNo material negative local adjustment identified
Rank sensitivity: Moderately sensitive
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| +0.3 pts |
| Net local movement | +0.27 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 19 — Financial Performance Representation
1 image
Public company data assessed
1 sourceFull calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.3 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not included in the score |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.27 |
| Published local-market alignment | 70.3 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +0.3 pts
- Tested rank range
- #11–#13
#14Tier 3 · Mixed modeled alignment69.4
Workout Anytime
Initial investment: $1,060,850–$1,840,550
No material positive local adjustment identifiedReduction -0.6 pts Target-market demand
Rank sensitivity: Stable
Why it ranks here
Score-changing local factors only. Evidence links open the underlying city finding.
| Local factor | Modeled drivers | Impact |
|---|---|---|
| Target-market demand |
| -0.6 pts |
| Net local movement | -0.57 pts | |
Net uses full-precision effects; displayed factor and driver rows are rounded.
Franchise evidence
Source material assessed
Item 3 — Litigation
1 image
Item 6 — Other Fees
1 image
Item 7 — Estimated Initial Investment
2 images
Item 12 — Territory
1 image
Item 20 — Outlets and Franchise Information
1 image
Full calculation and evidence confidence
Audit layer
Full factor ledger
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | -0.6 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not included in the score |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.43 |
| Published local-market alignment | 69.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Strong
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Adequate
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand -0.6 pts
- Tested rank range
- #14–#14
No franchise concepts match the selected filters.
Worked score example
How we calculated City Wide
This example uses the same ledger shown for every concept and must reconcile exactly to the published score.
Full score ledger
Every factor is classified so a displayed zero is not mistaken for a score-changing effect.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +2.3 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Measured; no meaningful local adjustment |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Depends on the specific site, territory, or operating condition |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.8 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 73.07 |
| Published local-market alignment | 73.1 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Starting pointThe operating-model baseline shown in the first ledger row.
InteractionsAny interaction or gate is included in the relevant contribution or calibration row.
Confidence treatmentEvidence confidence is disclosed separately unless the model definition explicitly applies a calibration adjustment.
RoundingFull-precision contributions are summed before the final displayed score is rounded to one decimal place; whole-number results are shown without a trailing decimal.
Factor impact
Which local conditions changed scores or rankings?
We neutralized one factor at a time, recalculated every score, and then measured both absolute score movement and changes in rank order.
Observed model effectPositive local support
Target-market demand
We tested how much of the city’s theoretical customer and business demand remained usable after operating friction.
Why concepts react differently
We applied a measurable adjustment to 11 of 14 concepts. When we neutralized the factor and recalculated the table, 10 concepts changed position. Jan-Pro International moved from #4 to #11, the largest movement among concepts directly affected by this factor.
Concepts adjusted11 of 14
Average among affected+0.9 pts
Average across all concepts+0.7 pts
Concepts changing rank10
What we observed
- Population Density In 20246,942.6 people per square mile
- Median Household Income In 202430,447 usd per year
- Population Below The Poverty Threshold In 202434.6 percent of population
Concepts helped most
City WideFacility management
+2.3 pts
FASTSIGNSSigns and graphics
+2.0 pts
Jan-Pro InternationalCommercial cleaning
+2.0 pts
ActionCOACHBusiness coaching
+1.8 pts
HomeSmilesProperty maintenance services
+1.2 pts
Concepts challenged most
Workout AnytimeFitness
-0.6 pts
Observed model effectMixed or model dependent
Property replacement-cycle demand
We compared the age and condition of relevant property systems with the services each concept is actually equipped to provide.
Why concepts react differently
We applied a measurable adjustment to 7 of 14 concepts. When we neutralized the factor and recalculated the table, 5 concepts changed position. Rainbow International Restoration moved from #8 to #7, the largest movement among concepts directly affected by this factor.
Concepts adjusted7 of 14
Average among affected+0.3 pts
Average across all concepts+0.1 pts
Concepts changing rank5
What we observed
- Housing Stock And Occupancy In The 2019 2023 Prcs Profiletotal units: 193,011; occupied units: 147,795; vacant units: 45,216 housing units
- Modeled Structure Counts By Flood Risk Categorynone: 71,556; slight: 4,415; moderate: 10,886; very strong: 30 structures
- Municipal Draft Plan Identifies Storm Surge And Coastal Flood Exposure In Condado And Ocean ParkCondado, Ocean Park named submarkets
Concepts helped most
ZOOM DRAINDrain and sewer service
+0.4 pts
Mr. RooterPlumbing
+0.4 pts
Aire ServHVAC installation, repair, and maintenance
+0.3 pts
Mister Sparky ElectricElectrical
+0.3 pts
PuroCleanRestoration
+0.3 pts
Observed model effectMixed or model dependent
Referral ecosystem
We tested whether the local professional and institutional referral ecosystem materially separated the assessed concepts.
Why concepts react differently
We applied a measurable adjustment to 8 of 14 concepts. When we neutralized the factor and recalculated the table, 10 concepts changed position. PuroClean moved from #7 to #13, the largest movement among concepts directly affected by this factor.
Concepts adjusted8 of 14
Average among affected+0.5 pts
Average across all concepts+0.3 pts
Concepts changing rank10
What we observed
- Population Age 25 And Older With A Bachelor's Degree Or Higher40.3 percent
- Covered Establishments In Fourth Quarter 202512,250 establishments
- Selected Establishment And Employment Counts In The 2022 Economic Census Tablefinance and insurance: establishments: 768, employment: 23,865; healthcare and social assistance: establishments: 1,583, employment: 19,965; professional scientific and technical services: establishments: 2,618, employment: 18,241; administrative support and waste management: establishments: 592, employment: 27,457; accommodation and food services: establishments: 1,178, employment: 20,862; construction: establishments: 448, employment: 7,765 establishments and jobs
Concepts helped most
City WideFacility management
+0.8 pts
ActionCOACHBusiness coaching
+0.7 pts
HomeSmilesProperty maintenance services
+0.6 pts
PuroCleanRestoration
+0.6 pts
Rainbow International RestorationRestoration
+0.6 pts
Measured but not differentiating in this concept set
- Competitive environmentNo material score adjustment
- Labor and staffing frictionNo material score adjustment
- Transportation, routing, and parkingNo material score adjustment
- Real estate and site feasibilityNo material score adjustment
- Sales and customer acquisitionNo material score adjustment
- Territory qualityNo material score adjustment
- Regulatory and operating frictionNo material score adjustment
Rank stability
Which positions depend most on individual assumptions?
The line shows the best and worst rank reached when one factor was removed from every concept. A narrow range indicates a more stable position.
#1 City WideModerately sensitive · tested #1–#3
#2 ActionCOACHModerately sensitive · tested #2–#5
#3 FASTSIGNSHighly sensitive · tested #2–#8
#4 Jan-Pro InternationalHighly sensitive · tested #3–#11
#5 HomeSmilesStable · tested #5–#6
#6 ZOOM DRAINModerately sensitive · tested #4–#6
#7 PuroCleanHighly sensitive · tested #1–#12
#8 Rainbow International RestorationHighly sensitive · tested #2–#13
#9 Aire ServModerately sensitive · tested #7–#9
#10 Mr. RooterModerately sensitive · tested #7–#10
#11 Pillar To Post Home InspectorsModerately sensitive · tested #9–#12
#12 Mister Sparky ElectricModerately sensitive · tested #10–#13
#13 Tiger AdjustersModerately sensitive · tested #11–#13
#14 Workout AnytimeStable · tested #14–#14
Neutralizing a factor removes it from every concept. A concept can move down even when its own score improves because competitors may benefit more.
Original factor comparison
How each factor affected the highest-rated franchise concepts
The graph includes the top 14 concepts by local-alignment score. Only nonzero score contributions are plotted. A factor is removed when every displayed concept received 0.0 points from it. Hover or focus a concept name to highlight all of its remaining data points.
Primary source records by factorTarget-market demand: [4] [5] [6] [9] [10] [13] [12]Property replacement-cycle demand: [9] [4] [1] [20] [21] [17]Competitive environment: [5] [6] [9] [3]Labor and staffing friction: [6] [7] [8] [9] [2]Transportation, routing, and parking: [15] [9] [1] [3]Real estate and site feasibility: [11] [12] [9] [19] [16] [1]Sales and customer acquisition: [4] [6] [10] [12] [3]Referral ecosystem: [9] [6] [4] [5]Territory quality: [10] [12] [9] [17] [3] [15]Regulatory and operating friction: [14] [18] [19] [16] [17] [21] [2]
View the chart data as a table
| Concept | Target-market demand | Property replacement-cycle demand | Referral ecosystem |
|---|---|---|---|
| #1 City Wide | +2.3 pts | — | +0.8 pts |
| #2 ActionCOACH | +1.8 pts | — | +0.7 pts |
| #3 FASTSIGNS | +2.0 pts | — | +0.4 pts |
| #4 Jan-Pro International | +2.0 pts | — | +0.2 pts |
| #5 HomeSmiles | +1.2 pts | — | +0.6 pts |
| #6 ZOOM DRAIN | +0.4 pts | +0.4 pts | +0.5 pts |
| #7 PuroClean | — | +0.3 pts | +0.6 pts |
| #8 Rainbow International Restoration | — | +0.3 pts | +0.6 pts |
| #9 Aire Serv | +0.3 pts | +0.3 pts | — |
| #10 Mr. Rooter | +0.3 pts | +0.4 pts | — |
| #11 Pillar To Post Home Inspectors | +0.2 pts | +0.2 pts | — |
| #12 Mister Sparky Electric | — | +0.3 pts | — |
| #13 Tiger Adjusters | +0.3 pts | — | — |
| #14 Workout Anytime | -0.6 pts | — | — |
Interpretation
How to interpret the result
City Wide, ActionCOACH, FASTSIGNS led because their operating requirements captured more of the local support from target-market demand while remaining less exposed to competitive environment. The same city condition can help one operating model and constrain another, so score differences should be read through each concept's factor pattern rather than as a universal franchise-quality verdict. The ordering is most assumption-sensitive for FASTSIGNS, Jan-Pro International, PuroClean; their ranks move more widely when individual factors are neutralized.
Local evidence assessed for modeling
Category comparisons
Best franchise categories we assessed in San Juan, Puerto Rico
Category summaries are shown only when at least two concepts qualified. Two-concept comparisons are explicitly labeled as limited.
Limited two-concept comparison
70.8Best Restoration franchise opportunities we assessed in San Juan, Puerto Rico
2 Restoration concepts qualified for comparison, with scores ranging from 70.8 to 70.8. PuroClean ranked highest at 70.8. Referral ecosystem added 0.6 points on average among the affected concepts.
Interpret cautiously: A 0.0-point spread is too small to support a strong brand-level conclusion from city alignment alone.
- Concepts compared
- 2
- Score range
- 70.8–70.8
- Category average
- 70.8
PuroClean70.8
Rainbow International Restoration70.8
Metric registry
The 35 local metrics behind this analysis
The registry shows each public metric’s raw value, period, geography, source, and its actual role in the compiled analysis.
View all local metrics
| Metric | Raw value | Period | Geography | Role in analysis | Source |
|---|---|---|---|---|---|
| Resident population estimate in 2024 | 332,454people | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Context only | [4] |
| Population change from the 2020 estimate base to 2024 | -2.9percent | 2023 County Business Patterns and 2022 economic measures where displayed | San Juan Municipio, Puerto Rico | Context only | [5] |
| Population density in 2024 | 6,942.6people per square mile | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Used in scoring | [4] |
| Estimated households in 2024 | 146,279households | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Context only | [4] |
| Estimated housing units in 2024 | 202,066housing units | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Context only | [4] |
| Median household income in 2024 | 30,447usd per year | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Used in scoring | [4] |
| Population below the poverty threshold in 2024 | 34.6percent of population | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Used in scoring | [4] |
| Population age 25 and older with a bachelor's degree or higher | 40.3percent | 2024 Puerto Rico Community Survey 1-year estimates | San Juan Municipio, Puerto Rico | Used in scoring | [4] |
| Population age 65 and older in the 2019-2023 PRCS profile | age 65 plus: 83,949; total population: 338,661people | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | San Juan Municipio, Puerto Rico | Context only | [9] |
| Covered establishments in fourth quarter 2025 | 12,250establishments | Fourth quarter and December 2025 | San Juan Municipio, Puerto Rico | Used in scoring | [6] |
| Covered employment in December 2025 | 259,210jobs | Fourth quarter and December 2025 | San Juan Municipio, Puerto Rico | Used in scoring | [6] |
| Covered employment change from December 2024 to December 2025 | -2.1percent | Fourth quarter and December 2025 | San Juan Municipio, Puerto Rico | Context only | [6] |
| Average weekly wage in fourth quarter 2025 | 889usd per week | Fourth quarter and December 2025 | San Juan Municipio, Puerto Rico | Context only | [6] |
| Selected establishment and employment counts in the 2022 Economic Census table | finance and insurance: establishments: 768, employment: 23,865; healthcare and social assistance: establishments: 1,583, employment: 19,965; professional scientific and technical services: establishments: 2,618, employment: 18,241; administrative support and waste management: establishments: 592, employment: 27,457; accommodation and food services: establishments: 1,178, employment: 20,862; construction: establishments: 448, employment: 7,765establishments and jobs | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | San Juan Municipio, Puerto Rico | Used in scoring | [9] |
| Cruise passengers recorded during the November 2025-April 2026 high season | 1,360,937passengers | November 2025 through April 2026 | Old San Juan cruise port | Conditional relationship | [10] |
| Homeport cruise passengers during the November 2025-April 2026 high season | 371,536passengers | November 2025 through April 2026 | San Juan homeport cruise operations | Supports research conclusion | [10] |
| Housing stock and occupancy in the 2019-2023 PRCS profile | total units: 193,011; occupied units: 147,795; vacant units: 45,216housing units | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | San Juan Municipio, Puerto Rico | Used in scoring | [9] |
| Housing stock and occupancy in Santurce | total units: 45,358; occupied units: 31,286; vacant units: 14,072housing units | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | Santurce, San Juan | Conditional relationship | [9] |
| Modeled structure counts by flood-risk category | none: 71,556; slight: 4,415; moderate: 10,886; very strong: 30structures | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | San Juan Municipio, Puerto Rico | Used in scoring | [9] |
| Municipal draft plan identifies storm-surge and coastal-flood exposure in Condado and Ocean Park | Condado, Ocean Parknamed submarkets | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | Condado and Ocean Park, San Juan | Used in scoring | [9] |
| Preliminary unemployment rate in May 2026 | 4.5percent | Labor-force data through May 2026 and nonfarm employment through June 2026, preliminary | San Juan-BayamĂłn-Caguas metropolitan area | Context only | [8] |
| Preliminary total nonfarm employment in June 2026 | 681,600jobs | Labor-force data through May 2026 and nonfarm employment through June 2026, preliminary | San Juan-BayamĂłn-Caguas metropolitan area | Context only | [8] |
| Mean hourly wages for selected franchise-relevant major occupation groups | all occupations: 17.98; building and grounds cleaning and maintenance: 11.73; food preparation and serving: 12.14; sales and related: 13.96; office and administrative support: 15.02; construction and extraction: 13.75; installation maintenance and repair: 15.25; transportation and material moving: 13.3usd per hour | May 2024 | San Juan-BayamĂłn-Caguas metropolitan area | Context only | [7] |
| San Juan industrial vacancy and asking rents in the second half of 2025 | vacancy rate: 3.3; asking rent min: 9; asking rent max: 15.5; asking rent average: 12; predevelopment pipeline sqft: 2,250,000percent and usd per square foot per year | Second half of 2025 | San Juan industrial market | Conditional relationship | [11] |
| San Juan Metro office vacancy in the first half of 2026 | 26.5percent | First half of 2026 | San Juan metropolitan office market | Conditional relationship | [12] |
| Office landlords were reported to offer greater concessions and flexible termination structures | expanded concessions and shorter effective commitmentsqualitative condition | First half of 2026 | San Juan metropolitan office market | Context only | [12] |
| Affordable and available rental homes per 100 extremely low-income renter households | 65homes per 100 eli renter households | 2023 Puerto Rican Community Survey | San Juan metropolitan area | Used in scoring | [13] |
| Municipal patent rate schedule for nonfinancial businesses | gross income 5000 01 to 12500: exempt; gross income 12500 01 to 100000: 25; gross income 100000 01 to 300000 rate percent: 0.2; gross income over 300000 rate percent: 0.5; financial business rate percent: 1.5usd and percent of attributable business volume | Code revision dated April 24, 2023 | Municipio AutĂłnomo de San Juan | Context only | [14] [2] |
| Historic resources in the Old San Juan historic district | total resources: 917; contributing resources: 798; san juan historic site resources: 84resources | Historic-resource inventory through May 2024 | Old San Juan historic district and San Juan Historic Site | Conditional relationship | [17] |
| The approved long-range plan identifies the San Juan TMA as Puerto Rico's most complex highway and multimodal transportation system and its main freight and passenger gateway | most complex highway and multimodal system main gatewayqualitative condition | Approved 2050 long-range plan accessed August 2026 | San Juan Transportation Management Area | Conditional relationship | [15] |
| Municipal LĂnea de San Juan bus service was operating ten routes | 10routes | 2020 Census; 2019-2023 PRCS; 2022 Economic Census; 2026 hazard modeling | San Juan Municipio, Puerto Rico | Conditional relationship | [9] |
| A new business in an existing location generally requires a Permiso Ăšnico and parcel-use verification; construction and remodeling require licensed professional processing | existing location new business: parcel use verification, applicable licenses, permiso unico; construction or remodeling: licensed architect or engineer, construction permitworkflow requirements | Current permit workflow accessed August 2026 | Puerto Rico, including San Juan subject to applicable authority | Conditional relationship | [19] [18] |
| Puerto Rico planning programs include designated historic zones, tourism-interest zones, and a coastal-zone management framework | historic zones, tourism interest zones, coastal zone managementprograms | Current program framework accessed August 2026 | Puerto Rico, with mapped applicability in San Juan | Conditional relationship | [16] |
| High temperature and humidity can accelerate corrosion and deterioration of reinforced-concrete and steel infrastructure in coastal environments | temperature and humidity accelerate corrosionqualitative engineering mechanism | Coastal infrastructure deterioration modeling through 2100 | United States coastal counties; applied only as mechanism corroboration for San Juan | Used in scoring | [20] [1] |
| The Puerto Rico Construction Code 2018 is listed as an applicable construction regulation | Puerto Rico Construction Code 2018code | 2018 Puerto Rico Construction Code, current listing accessed August 2026 | Puerto Rico, including San Juan | Context only | [21] |
How to use the ranking
What the model can and cannot establish
- Scores measure local operating alignment, not expected financial performance or franchise-system quality.
- Citywide evidence may not describe the exact site or territory ultimately offered.
- Conditional effects are shown for diligence but do not change the published score until their applicability is established.
Methodology
How the local-alignment ranking is calculated
Measure the city
Collect reusable local metrics with source, period, geography, and confidence fields.
Profile each operating model
Map each franchise to controlled operating attributes and local sensitivities.
Apply scoreable effects
Score only effects whose applicability is established at the report’s current geographic and operating scope.
Preserve conditional effects
Keep location- or territory-dependent issues visible for diligence without automatically changing the score.
Test rank sensitivity
Remove one factor at a time from every concept and rerank using full-precision scores.
Generate public output
Create the ranking, factor-status ledger, visuals, metric registry, and automated quality report from the same data.
How the common baseline becomes a city-specific score
Every concept starts from the same 70.0 reference point, so differences come only from modeled local interactions. In this city, City Wide reached 73.07 after target-market demand +2.3 pts and referral ecosystem +0.8 pts. The current model caps total local movement at ±18.0 points. The score is not a percentage, probability, or estimate of investment quality.
Precision and materiality
Calculations use full-precision values. Published scores and factor contributions display one decimal place, while ranks use full precision. Effects smaller than 0.1 points are identified as below the publication threshold rather than presented as a meaningful zero.
Score tiers
Tier 1 · Strongest modeled alignment80.0–100.0
Tier 2 · Favorable modeled alignment72.0–<80.0
Tier 3 · Mixed modeled alignment64.0–<72.0
Tier 4 · Higher-friction modeled alignment0.0–<64.0
How factor rows are classified
Positive local adjustmentNegative local adjustmentMeasured; no meaningful local adjustmentEffect below the publication thresholdNot applicable to this operating modelDepends on the specific site, territory, or operating conditionNot included in the score
What “best” means here
“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page.
Model governance
How this report is calculated and corrected
Calculation controls
- Model designer
- Thomas Jepsen
No concept’s final score is manually raised or lowered after calculation. Before this template is activated, the report is reviewed for source scope, classification, arithmetic, unsupported claims, duplication, and readability.
Model history
- Model 0.9.0-calibration · August 19, 2026Added compiler-derived decision intelligence and observation usage mapping., Changed factor sensitivity and channel counterfactuals to full model reruns., Added data-dependent city content signals while preserving legacy public report fields., and Added model-owned semantic compatibility gates and backward-compatible channel-level evidence attribution.
Corrections policy
Corrected source, geography, or operating-profile evidence triggers a full compiler rerun so every dependent score and visual is recalculated.
Source registry
Evidence represented in this report
Each source identifies its period, scope, and the claims or metrics it supports. Internal or supplied research is clearly distinguished from publicly accessible evidence.
- 1The Utility Delta: A Structural Audit of Ten U.S. MarketsInternal or supplied research; not publicly accessible.
Used for: High temperature and humidity can accelerate corrosion and deterioration of reinforced-concrete and steel infrastructure in coastal environments
- 2Structural Constraints and Hidden Costs: A Forensic Municipal AuditInternal or supplied research; not publicly accessible.
Used for: Municipal patent rate schedule for nonfinancial businesses
- 3Franchise data - 2 - riverside through charlotte.csvInternal or supplied research; not publicly accessible.
- 4San Juan Municipio, Puerto Rico Profile
Used for: Resident population estimate in 2024, Population density in 2024, Estimated households in 2024, Estimated housing units in 2024, and Median household income in 2024
- 5QuickFacts: San Juan Municipio, Puerto Rico
Used for: Population change from the 2020 estimate base to 2024
- 6Municipio Employment and Wages in Puerto Rico — Fourth Quarter 2025
Used for: Covered establishments in fourth quarter 2025, Covered employment in December 2025, Covered employment change from December 2024 to December 2025, and Average weekly wage in fourth quarter 2025
- 7Occupational Employment and Wages in San Juan-Bayamón-Caguas — May 2024
Used for: Mean hourly wages for selected franchise-relevant major occupation groups
- 8San Juan-Caguas-Guaynabo, PR Economy at a Glance
Used for: Preliminary unemployment rate in May 2026 and Preliminary total nonfarm employment in June 2026
- 9Plan de Mitigación Contra Peligros Naturales Municipio de San Juan 2026 — Borrador
Used for: Population age 65 and older in the 2019-2023 PRCS profile, Selected establishment and employment counts in the 2022 Economic Census table, Housing stock and occupancy in the 2019-2023 PRCS profile, Housing stock and occupancy in Santurce, and Modeled structure counts by flood-risk category
- 10CompañĂa de Turismo de Puerto Rico destaca cierre exitoso de la temporada alta de cruceros con aumento de 43% en pasajeros
Used for: Cruise passengers recorded during the November 2025-April 2026 high season and Homeport cruise passengers during the November 2025-April 2026 high season
- 11Puerto Rico Industrial - 2H 2025
Used for: San Juan industrial vacancy and asking rents in the second half of 2025
- 12Office Report (San Juan Metro) - 1H 2026
Used for: San Juan Metro office vacancy in the first half of 2026 and Office landlords were reported to offer greater concessions and flexible termination structures
- 13The Gap: Assessing the Affordability and Availability of Rental Housing in Puerto Rico
Used for: Affordable and available rental homes per 100 extremely low-income renter households
- 14CĂłdigo de Desarrollo EconĂłmico del Municipio AutĂłnomo de San Juan
Used for: Municipal patent rate schedule for nonfinancial businesses
- 152050 Multimodal Long Range Transportation Plan — San Juan Transportation Management Area
Used for: The approved long-range plan identifies the San Juan TMA as Puerto Rico's most complex highway and multimodal transportation system and its main freight and passenger gateway
- 16Programa de PlanificaciĂłn FĂsica
Used for: Puerto Rico planning programs include designated historic zones, tourism-interest zones, and a coastal-zone management framework
- 17ConservaciĂłn HistĂłrica
Used for: Historic resources in the Old San Juan historic district
- 18Reglamento Núm. 41 — Reglamento Conjunto para la Evaluación y Expedición de Permisos Relacionados al Desarrollo, Uso de Terrenos y Operación de Negocios
Used for: A new business in an existing location generally requires a Permiso Ăšnico and parcel-use verification; construction and remodeling require licensed professional processing
- 19OGPe — Oficina de Gerencia de Permisos
Used for: A new business in an existing location generally requires a Permiso Ăšnico and parcel-use verification; construction and remodeling require licensed professional processing
- 20Projections of corrosion and deterioration of infrastructure in United States coasts under a changing climate
Used for: High temperature and humidity can accelerate corrosion and deterioration of reinforced-concrete and steel infrastructure in coastal environments
- 21Reglamentos — Código Construcción de Puerto Rico 2018
Used for: The Puerto Rico Construction Code 2018 is listed as an applicable construction regulation
Before contacting a franchisor
Complete the next layer of due diligence
- Confirm the exact protected territory and neighboring units.
- Review the current Franchise Disclosure Document.
- Validate local staffing, licensing, insurance, and service-base assumptions.
- Obtain location, vehicle, buildout, or working-capital estimates.
- Speak with current and former franchisees.
- Build a candidate-specific financial scenario.
Apply the analysis to your situation
Review how these market findings apply to your budget, role, and proposed territory.
The city score does not include your experience, capital structure, time commitment, financing, or exact territory.
Disclaimer and broker disclosure: This analysis is informational and does not constitute financial, legal, accounting, or investment advice. Market-alignment scores do not predict financial performance or business success. Offers are made only through the delivery of a Franchise Disclosure Document. We may receive referral compensation from participating franchisors; compensation is not an input to the scoring model.