70.6 average across 2 concepts
Local operating-model alignment analysis
Best Franchise Opportunities We Assessed in Tulsa, Oklahoma
We ranked 14 franchise concepts for Tulsa, Oklahoma using local demand, labor, transportation, real estate, regulation, and source-backed evidence.
Evaluation set
Why these concepts were evaluated
This is not a ranking of every franchise that may be offered in the city.
Concepts were included when enough operating-model information existed to assign a provisional local-sensitivity profile. Unresolved inputs reduce confidence or remain conditional rather than automatically excluding a concept.
A brand’s participation in our referral network does not add points or change its position.
City-level conclusions
What stood out in our assessment
0.5 points average among 11 affected concepts
0.3 points average reduction among 10 affected concepts
Tested rank range spans 8 positions
Executive conclusion
What the ranking means for Tulsa, Oklahoma
Our Tulsa, Oklahoma analysis favored concepts whose operating requirements matched the city’s strongest service-demand conditions without depending too heavily on inexpensive labor, easy routing, or low-cost commercial space. City Wide, ActionCOACH, and FASTSIGNS produced the three highest modeled alignment scores in the evaluated set. Target-market demand was the strongest positive factor: it materially affected 11 concepts and added 0.5 points on average among them. Labor and staffing friction was the broadest negative pressure, reducing the 10 exposed concepts by 0.3 points on average. The result is not that the highest-ranked brand is universally better. It means that, under the documented city assumptions and the operating profiles available to us, its local advantages outweighed its modeled constraints more effectively. Territory boundaries, candidate capabilities, capital structure, franchise economics, current FDD disclosures, and local franchisee validation remain outside this ranking and can materially change the decision.
How this differs from a directory: the model does not award points for brand popularity, advertising placement, or referral compensation. It tests how documented local conditions interact with each concept’s operating requirements.
Best franchise opportunities assessed
Top 10 local-alignment scores from 14 concepts assessed
“Best” refers to modeled local operating alignment among the concepts assessed—not expected earnings, franchise-system quality, or candidate fit.
| Rank | Franchise | Alignment and tier | Largest advantage | Largest constraint | Evidence confidence |
|---|---|---|---|---|---|
| 1 | City WideFacility management | 71.8Tier 3 · Mixed modeled alignment | +1.1 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 2 | ActionCOACHBusiness coaching | 71.5Tier 3 · Mixed modeled alignment | +0.9 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 3 | FASTSIGNSSigns and graphics | 71.2Tier 3 · Mixed modeled alignment | +1.0 ptsTarget-market demand | -0.1 ptsLabor and staffing friction | Moderate evidence confidence |
| 4 | Jan-Pro InternationalCommercial cleaning | 71.2Tier 3 · Mixed modeled alignment | +1.0 ptsTarget-market demand | No material negative local adjustment | Moderate evidence confidence |
| 5 | HomeSmilesProperty maintenance services | 70.9Tier 3 · Mixed modeled alignment | +0.6 ptsTarget-market demand | -0.2 ptsLabor and staffing friction | Moderate evidence confidence |
| 6 | ZOOM DRAINDrain and sewer service | 70.7Tier 3 · Mixed modeled alignment | +0.5 ptsProperty replacement-cycle demand | -0.4 ptsLabor and staffing friction | Moderate evidence confidence |
| 7 | Rainbow International RestorationRestoration | 70.6Tier 3 · Mixed modeled alignment | +0.4 ptsReferral ecosystem | -0.2 ptsLabor and staffing friction | Moderate evidence confidence |
| 8 | PuroCleanRestoration | 70.6Tier 3 · Mixed modeled alignment | +0.5 ptsReferral ecosystem | -0.2 ptsLabor and staffing friction | Moderate evidence confidence |
| 9 | Pillar To Post Home InspectorsHome inspection | 70.6Tier 3 · Mixed modeled alignment | +0.3 ptsReferral ecosystem | -0.1 ptsLabor and staffing friction | Moderate evidence confidence |
| 10 | Tiger AdjustersPublic insurance adjusting | 70.4Tier 3 · Mixed modeled alignment | +0.3 ptsReferral ecosystem | -0.1 ptsLabor and staffing friction | Moderate evidence confidence |
Original factor comparison
How each factor affected the highest-rated franchise concepts
The graph includes the top 14 concepts by local-alignment score. Only nonzero score contributions are plotted. A factor is removed when every displayed concept received 0.0 points from it. Hover or focus a concept name to highlight all of its remaining data points.
View the chart data as a table
| Concept | Target-market demand | Property replacement-cycle demand | Labor and staffing friction | Referral ecosystem |
|---|---|---|---|---|
| #1 City Wide | +1.1 pts | — | — | +0.7 pts |
| #2 ActionCOACH | +0.9 pts | — | — | +0.6 pts |
| #3 FASTSIGNS | +1.0 pts | — | -0.1 pts | +0.3 pts |
| #4 Jan-Pro International | +1.0 pts | — | — | +0.2 pts |
| #5 HomeSmiles | +0.6 pts | — | -0.2 pts | +0.5 pts |
| #6 ZOOM DRAIN | +0.2 pts | +0.5 pts | -0.4 pts | +0.4 pts |
| #7 Rainbow International Restoration | — | +0.4 pts | -0.2 pts | +0.4 pts |
| #8 PuroClean | — | +0.4 pts | -0.2 pts | +0.5 pts |
| #9 Pillar To Post Home Inspectors | +0.1 pts | +0.2 pts | -0.1 pts | +0.3 pts |
| #10 Tiger Adjusters | +0.1 pts | — | -0.1 pts | +0.3 pts |
| #11 Mr. Rooter | +0.2 pts | +0.5 pts | -0.5 pts | +0.2 pts |
| #12 Aire Serv | +0.2 pts | +0.5 pts | -0.5 pts | — |
| #13 Mister Sparky Electric | — | +0.4 pts | -0.5 pts | +0.1 pts |
| #14 Workout Anytime | -0.2 pts | — | — | — |
Rank stability
Which positions depend most on individual assumptions?
The line shows the best and worst rank reached when one factor was removed from every concept. A narrow range indicates a more stable position.
Neutralizing a factor removes it from every concept. A concept can move down even when its own score improves because competitors may benefit more.
Worked score example
How we calculated City Wide
This example uses the same ledger shown for every concept and must reconcile exactly to the published score.
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.1 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Not applicable to this operating model |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.7 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.81 |
| Published local-market alignment | 71.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Interpretation
How to interpret the result
City Wide, ActionCOACH, FASTSIGNS led because their operating requirements captured more of the local support from target-market demand while remaining less exposed to labor and staffing friction. The same city condition can help one operating model and constrain another, so score differences should be read through each concept's factor pattern rather than as a universal franchise-quality verdict. The ordering is most assumption-sensitive for FASTSIGNS, Jan-Pro International, ZOOM DRAIN; their ranks move more widely when individual factors are neutralized.
Factor impact
Which local conditions changed scores or rankings?
We neutralized one factor at a time, recalculated every score, and then measured both absolute score movement and changes in rank order.
Target-market demand
We tested how much of the city’s theoretical customer and business demand remained usable after operating friction.
We applied a measurable adjustment to 11 of 14 concepts. When we neutralized the factor and recalculated the table, 9 concepts changed position. FASTSIGNS moved from #3 to #11, the largest movement among concepts directly affected by this factor.
Concepts helped most
Concepts challenged most
Property replacement-cycle demand
We compared the age and condition of relevant property systems with the services each concept is actually equipped to provide.
We applied a measurable adjustment to 7 of 14 concepts. When we neutralized the factor and recalculated the table, 8 concepts changed position. ZOOM DRAIN moved from #6 to #10, the largest movement among concepts directly affected by this factor.
Concepts helped most
Labor and staffing friction
We compared each concept’s frontline and specialist staffing requirements with the local labor environment.
We applied a measurable adjustment to 10 of 14 concepts. When we neutralized the factor and recalculated the table, 8 concepts changed position. Mr. Rooter moved from #11 to #7, the largest movement among concepts directly affected by this factor.
Concepts challenged most
Referral ecosystem
We tested whether the local professional and institutional referral ecosystem materially separated the assessed concepts.
We applied a measurable adjustment to 12 of 14 concepts. When we neutralized the factor and recalculated the table, 9 concepts changed position. Mr. Rooter moved from #11 to #8, the largest movement among concepts directly affected by this factor.
Concepts helped most
- Competitive environmentNo material score adjustment
- Transportation, routing, and parkingNo material score adjustment
- Real estate and site feasibilityNo material score adjustment
- Sales and customer acquisitionNo material score adjustment
- Territory qualityNo material score adjustment
- Regulatory and operating frictionNo material score adjustment
Category comparisons
Best franchise categories we assessed in Tulsa, Oklahoma
Category summaries are shown only when at least two concepts qualified. Two-concept comparisons are explicitly labeled as limited.
Best Restoration franchise opportunities we assessed in Tulsa, Oklahoma
2 Restoration concepts qualified for comparison, with scores ranging from 70.6 to 70.6. Rainbow International Restoration ranked highest at 70.6. Referral ecosystem added 0.5 points on average among the affected concepts. Labor and staffing friction reduced the exposed concepts by 0.2 points on average.
Interpret cautiously: A 0.0-point spread is too small to support a strong brand-level conclusion from city alignment alone.
- Concepts compared
- 2
- Score range
- 70.6–70.6
- Category average
- 70.6
Compare all assessed concepts
Explore the complete score calculations
14 concepts shown. Expand a concept to see how each factor was treated and the single next check most capable of changing the result.
City Wide
Rank sensitivity: Stable
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.1 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Not applicable to this operating model |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.7 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.81 |
| Published local-market alignment | 71.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.1 pts
- Tested rank range
- #1–#1
Most important next check
How many qualified facility and property-management accounts must be reachable for City Wide to support its local contract pipeline?
ActionCOACH
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.9 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Not applicable to this operating model |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.6 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.47 |
| Published local-market alignment | 71.5 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +0.9 pts
- Tested rank range
- #2–#4
Most important next check
Which business-owner segments are expected to produce the most repeatable coaching demand for ActionCOACH?
FASTSIGNS
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.0 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.1 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.3 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.19 |
| Published local-market alignment | 71.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.0 pts
- Tested rank range
- #3–#11
Most important next check
Which local customer verticals are expected to generate repeat signage and graphics work for FASTSIGNS?
Jan-Pro International
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +1.0 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Not applicable to this operating model |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.2 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 71.17 |
| Published local-market alignment | 71.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +1.0 pts
- Tested rank range
- #2–#10
Most important next check
What concentration of recurring commercial accounts is required for Jan-Pro International to build an efficient local book of business?
HomeSmiles
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.6 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.2 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.95 |
| Published local-market alignment | 70.9 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand +0.6 pts
- Tested rank range
- #5–#7
Most important next check
Which ZIP codes and appointment density assumptions define HomeSmiles's practical service territory?
ZOOM DRAIN
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.2 |
| Property replacement-cycle demand | +0.5 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.4 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.66 |
| Published local-market alignment | 70.7 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Property replacement-cycle demand +0.5 pts
- Tested rank range
- #6–#10
Most important next check
Which territory boundaries allow ZOOM DRAIN to meet response-time expectations without excessive cross-city travel?
Rainbow International Restoration
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.2 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.4 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.63 |
| Published local-market alignment | 70.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.4 pts
- Tested rank range
- #2–#9
Most important next check
Which territory boundaries allow Rainbow International Restoration to meet response-time expectations without excessive cross-city travel?
PuroClean
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.2 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.5 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.63 |
| Published local-market alignment | 70.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.5 pts
- Tested rank range
- #3–#10
Most important next check
Which territory boundaries allow PuroClean to meet response-time expectations without excessive cross-city travel?
Pillar To Post Home Inspectors
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.1 |
| Property replacement-cycle demand | +0.2 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.1 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.3 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.59 |
| Published local-market alignment | 70.6 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.3 pts
- Tested rank range
- #5–#10
Most important next check
Which transaction corridors and referral markets would define Pillar To Post Home Inspectors's practical inspection territory?
Tiger Adjusters
Rank sensitivity: Highly sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.1 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.1 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.3 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.40 |
| Published local-market alignment | 70.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Referral ecosystem +0.3 pts
- Tested rank range
- #6–#13
Most important next check
Which ZIP codes and appointment density assumptions define Tiger Adjusters's practical service territory?
Mr. Rooter
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.2 |
| Property replacement-cycle demand | +0.5 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.5 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.2 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.36 |
| Published local-market alignment | 70.4 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Property replacement-cycle demand +0.5 pts
- Tested rank range
- #8–#11
Most important next check
Which ZIP codes and appointment density assumptions define Mr. Rooter's practical service territory?
Aire Serv
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | +0.2 |
| Property replacement-cycle demand | +0.5 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.5 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.17 |
| Published local-market alignment | 70.2 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Adequate
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -0.5 pts
- Tested rank range
- #11–#14
Most important next check
Which ZIP codes and appointment density assumptions define Aire Serv's practical service territory?
Mister Sparky Electric
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | Not applicable to this operating model |
| Property replacement-cycle demand | +0.4 |
| Competitive environment | Not included in the score |
| Labor and staffing friction | -0.5 |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | +0.1 |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 70.05 |
| Published local-market alignment | 70.0 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Labor and staffing friction -0.5 pts
- Tested rank range
- #12–#14
Most important next check
Which ZIP codes and appointment density assumptions define Mister Sparky Electric's practical service territory?
Workout Anytime
Rank sensitivity: Moderately sensitive
How we scored this concept
Full score ledger
Every factor is classified so a displayed zero is not confused with missing, conditional, or non-applicable evidence.
| Neutral model baseline | 70.0 |
|---|---|
| Target-market demand | -0.2 |
| Property replacement-cycle demand | Not applicable to this operating model |
| Competitive environment | Not included in the score |
| Labor and staffing friction | Not applicable to this operating model |
| Transportation, routing, and parking | Depends on the specific site, territory, or operating condition |
| Real estate and site feasibility | Not included in the score |
| Sales and customer acquisition | Not included in the score |
| Referral ecosystem | Not applicable to this operating model |
| Territory quality | Depends on the specific site, territory, or operating condition |
| Regulatory and operating friction | Depends on the specific site, territory, or operating condition |
| Full-precision calculated score | 69.81 |
| Published local-market alignment | 69.8 |
Factor calculations use full precision. Contributions and published scores are displayed to one decimal place; ranking order uses the full-precision score.
Evidence confidence
- City Modifier Evidence
- Adequate
- Factor Research Coverage
- Adequate
- Franchise-profile completeness
- Limited
- Source-evidence confidence
- Strong
- Geographic applicability
- Limited
- Overall evidence confidence
- Moderate evidence confidence
- Largest absolute effect
- Target-market demand -0.2 pts
- Tested rank range
- #12–#14
Most important next check
What trade-area boundary and population base would Workout Anytime use to evaluate the proposed location?
No franchise concepts match the selected filters.
Metric registry
The 21 local metrics behind this analysis
The registry exposes the raw value, period, geography, factor mapping, and source for every public metric used in the city research.
View all local metrics
| Metric | Raw value | Period | Geography | How used | Source |
|---|---|---|---|---|---|
| Resident population estimate on July 1, 2025 | 416,209people | July 1, 2025 population estimate; 2020-2024 demographic and income estimates; 2022 economic data | Tulsa, Oklahoma | Evidence for Target-market demand, Territory quality | [4] |
| Population change from the April 2020 estimate base to July 2025 | 0.8percent | July 1, 2025 population estimate; 2020-2024 demographic and income estimates; 2022 economic data | Tulsa, Oklahoma | Evidence for Target-market demand | [4] |
| Estimated households and persons per household | households: 172,909; persons per household: 2.34households and persons | July 1, 2025 population estimate; 2020-2024 demographic and income estimates; 2022 economic data | Tulsa, Oklahoma | Evidence for Target-market demand, Territory quality | [4] |
| Selected city economic activity measures from 2022 | retail sales thousand usd: 9,895,976; retail sales per capita usd: 24,034; health care and social assistance receipts thousand usd: 7,723,986; transportation and warehousing receipts thousand usd: 6,457,338; accommodation and food services sales thousand usd: 1,919,186usd and thousand usd | July 1, 2025 population estimate; 2020-2024 demographic and income estimates; 2022 economic data | Tulsa, Oklahoma | Evidence for Target-market demand, Referral ecosystem, Sales and customer acquisition | [4] |
| Median household income, poverty rate, and median gross rent | median household income usd: 59,838; poverty rate percent: 18.7; median gross rent usd: 1,052usd and percent | July 1, 2025 population estimate; 2020-2024 demographic and income estimates; 2022 economic data | Tulsa, Oklahoma | Evidence for Target-market demand | [4] |
| Mean travel time to work for workers age 16 and older | 18.9minutes | July 1, 2025 population estimate; 2020-2024 demographic and income estimates; 2022 economic data | Tulsa, Oklahoma | Evidence for Transportation, routing, and parking, Target-market demand, Territory quality | [4] |
| Tulsa metropolitan nonfarm employment in June 2026 | total nonfarm thousand jobs: 484; year over year change percent: -0.2thousand jobs and percent | June 2026 preliminary labor-force and payroll employment data extracted August 7, 2026 | Tulsa, Oklahoma metropolitan statistical area | Evidence for Target-market demand, Referral ecosystem, Labor and staffing friction | [7] |
| Selected Tulsa metropolitan industry employment in June 2026 | professional and business services thousand jobs: 63.5; education and health services thousand jobs: 84.1; government thousand jobs: 63.4; trade transportation utilities thousand jobs: 86.8; construction thousand jobs: 30.7; manufacturing thousand jobs: 53.3thousand jobs | June 2026 preliminary labor-force and payroll employment data extracted August 7, 2026 | Tulsa, Oklahoma metropolitan statistical area | Evidence for Target-market demand, Referral ecosystem, Labor and staffing friction, Sales and customer acquisition | [7] |
| Tulsa metropolitan unemployment rate in June 2026 | 4.5percent | June 2026 preliminary labor-force and payroll employment data extracted August 7, 2026 | Tulsa, Oklahoma metropolitan statistical area | Evidence for Labor and staffing friction | [7] |
| Selected Tulsa metropolitan major occupational-group mean hourly wages compared with the United States | all occupations: tulsa usd per hour: 27.52, us usd per hour: 32.66; food preparation and serving: tulsa usd per hour: 14.26, us usd per hour: 17.32; building and grounds cleaning and maintenance: tulsa usd per hour: 16.26, us usd per hour: 19.01; sales and related: tulsa usd per hour: 22.42, us usd per hour: 26; office and administrative support: tulsa usd per hour: 21.73, us usd per hour: 24.12; installation maintenance and repair: tulsa usd per hour: 30.28, us usd per hour: 29.63; production: tulsa usd per hour: 24.19, us usd per hour: 24.08usd per hour | May 2024 | Tulsa, Oklahoma metropolitan statistical area | Evidence for Labor and staffing friction | [8] |
| Owner- and renter-occupied housing units built before 1980 | owner occupied pre 1980 units: 58,700; owner occupied pre 1980 share percent: 70; renter occupied pre 1980 units: 49,200; renter occupied pre 1980 share percent: 62units and percent | Primarily 2016-2020 CHAS/ACS housing data, with 2018-2022 ACS mapping and current 2025-2029 planning context | Tulsa, Oklahoma | Evidence for Property replacement-cycle demand, Labor and staffing friction, Territory quality | [5] [1] |
| Combined pre-1980 share of owner- and renter-occupied units in the cited housing table | pre 1980 units: 107,900; total units in tenure tables: 163,364; share percent: 66.05units and percent | Primarily 2016-2020 CHAS/ACS housing data, with 2018-2022 ACS mapping and current 2025-2029 planning context | Tulsa, Oklahoma | Evidence for Property replacement-cycle demand, Labor and staffing friction, Territory quality | [5] |
| City households by housing-cost-burden band in the current consolidated plan | households 30 to 50 percent income: 26,300; share 30 to 50 percent income percent: 16; households over 50 percent income: 23,615; share over 50 percent income percent: 14.4; combined share at least 30 percent income percent: 30.4households and percent | Primarily 2016-2020 CHAS/ACS housing data, with 2018-2022 ACS mapping and current 2025-2029 planning context | Tulsa, Oklahoma | Evidence for Target-market demand | [5] [6] |
| I-44 and US-75 interchange reconfiguration is an active multi-year construction project | project cost million usd: 252; construction start: 2025-04-07; anticipated completion: summer 2028; bridges in project area: 17; typical vehicles per day: 150,000; typical trucks per day: 21,000; major scope: widen US-75 from 71st Street to 41st Street, replace US-75 interchange at 61st Street, new frontage road between 61st Street and Skelly Drive, extend and connect 51st Street under US-75project metrics | Construction beginning April 7, 2025 with anticipated completion in summer 2028 | I-44 / US-75 interchange and adjacent Tulsa roadway network | Evidence for Transportation, routing, and parking, Territory quality | [9] [10] [11] [2] |
| US-75 bridge replacement and diverging-diamond project at 81st Street is active | project cost million usd approximate: 27; construction start: 2026-06-01; expected completion: end of 2027; peak period lanes maintained each direction: 2; scope: replace northbound and southbound US-75 bridges over 81st Street, widen 81st Street below the highway, convert interchange to a diverging diamondproject metrics | Construction beginning June 2026 with completion expected by the end of 2027 | US-75 at 81st Street, Tulsa | Evidence for Transportation, routing, and parking, Territory quality | [12] |
| Tulsa industrial market vacancy, rent, and submarket variation in Q2 2026 | inventory sqft: 84,827,497; overall vacancy rate percent: 2.1; overall asking rent usd psf nnn: 7.73; flex asking rent usd psf nnn: 9.33; q2 net absorption sqft: 1,626,770; ytd net absorption sqft: 631,912; submarket vacancy rate min percent: 0; submarket vacancy rate max percent: 7.1sqft percent and usd psf | Q2 2026 | Tulsa industrial market; broker-defined submarkets may extend beyond Tulsa city limits | Evidence for Real estate and site feasibility, Territory quality | [16] |
| Tulsa office market vacancy, rent, and submarket variation in Q2 2026 | inventory sqft: 49,943,377; overall vacancy rate percent: 9.9; overall asking rent usd psf full service: 19.65; cbd vacancy rate percent: 9.3; cbd asking rent usd psf full service: 22.23; submarket vacancy rate min percent: 0; submarket vacancy rate max percent: 24.3sqft percent and usd psf | Q2 2026 | Tulsa office market; broker-defined submarkets may extend beyond Tulsa city limits | Evidence for Real estate and site feasibility, Territory quality, Target-market demand | [17] |
| Current Route 66 Overlay sign provisions are limited to qualifying signs and retain underlying zoning | overlay: RT66 Route 66 Overlay; qualifying new signage neon minimum percent of sign face: 25; dynamic display treatment: Dynamic displays are not permitted to utilize the provisions of the Route 66 Overlay; underlying zoning treatment: Underlying base-zoning sign regulations continue to apply unless expressly modified by the overlay; selected overlay incentives: freestanding or projecting sign area increase max percent: 50, wall sign area increase max percent: 25legal rule | Current zoning code accessed August 2026; Route 66 provisions reflect amendments through at least May 22, 2024 | Route 66 Overlay District, Tulsa | Evidence for Regulatory and operating friction, Territory quality | [15] [2] [3] |
| Current Tulsa Planning fee for accelerated building-permit release and 2025 fee restructuring | authorization for accelerated release building permit usd: 700; fee structure effective date: 2025-01-14; prior variable fee types: 68; current flat fee types: 34usd and count | Current fee schedule accessed August 2026 | City of Tulsa planning applications | Evidence for Regulatory and operating friction, Real estate and site feasibility | [13] [14] [2] |
| City of Tulsa vendor registration and competitive-purchase thresholds | vendor registration required: yes; under 2500 process: Purchasing card may be used; 2500 to 24999 process: Informal competitive process; at least four quotes; 25000 and above process: Formal competitive process; vendor notification method: Registered vendors may be notified based on selected NIGP commodity codesprocurement rules | Current vendor-registration process accessed August 2026 | City of Tulsa | Evidence for Referral ecosystem, Sales and customer acquisition, Target-market demand | [18] [19] |
| Tulsa Community College preliminary headcount declines from spring to summer 2026 | spring 2026 unduplicated headcount: 15,311; summer 2026 unduplicated headcount: 7,167; absolute change: -8,144; percent change: -53.19students and percent | Spring 2026 preliminary enrollment after add/drop | Tulsa Community College system, including multiple campuses and off-campus/concurrent enrollment | Evidence for Target-market demand, Labor and staffing friction, Territory quality | [21] [22] [20] [2] |
How to use the ranking
What the model can and cannot establish
- Scores measure local operating alignment, not expected financial performance or franchise-system quality.
- Citywide evidence may not describe the exact site or territory ultimately offered.
- Conditional effects are shown for diligence but do not change the published score until their applicability is established.
Methodology
How the local-alignment ranking is calculated
Measure the city
Collect reusable local metrics with source, period, geography, and confidence fields.
Profile each operating model
Map each franchise to controlled operating attributes and local sensitivities.
Apply scoreable effects
Score only effects that apply without an unresolved site, territory, customer, or project gate.
Preserve conditional effects
Keep location- or territory-dependent issues visible for diligence without automatically changing the score.
Test rank sensitivity
Remove one factor at a time from every concept and rerank using full-precision scores.
Generate public output
Create the ranking, factor-status ledger, visuals, metric registry, and automated quality report from the same data.
Why every concept begins at 70.0
70.0 is a neutral display baseline shared by every concept. Local conditions can move a score by no more than 18.0 points in either direction under the current model. It is not a percentage, probability, or estimate of investment quality.
Precision and materiality
Calculations use full-precision values. Published scores and factor contributions display one decimal place, while ranks use full precision. Effects smaller than 0.1 points are identified as below the publication threshold rather than presented as a meaningful zero.
Score tiers
How factor rows are classified
“Best” means the strongest modeled local operating alignment among the franchise concepts assessed on this page.
Model governance
How this report is calculated and corrected
Calculation controls
- Model designer
- Thomas Jepsen
No concept’s final score is manually raised or lowered after calculation. Before this template is activated, the report is reviewed for source scope, classification, arithmetic, unsupported claims, duplication, and readability.
Model history
- Model 0.9.0-calibration · August 7, 2026Added conditional scoring gates, factor-status transparency, rank-sensitivity testing, metric registry output, and factor-impact visualization data.
Corrections policy
Corrected source, geography, or operating-profile evidence triggers a full compiler rerun so every dependent score and visual is recalculated.
Source registry
Evidence represented in this report
Each source identifies its period, scope, and the local metrics it supports. Internal or supplied research is not presented as independently accessible evidence.
- 1Structural Inefficiencies and Utility Delta Audit: A Private Equity Real Estate AnalysisInternal or supplied research; not publicly accessible.
Used for: Owner- and renter-occupied housing units built before 1980
- 2Forensic Municipal Constraint and Structural Friction ReportInternal or supplied research; not publicly accessible.
Used for: I-44 and US-75 interchange reconfiguration is an active multi-year construction project, Current Route 66 Overlay sign provisions are limited to qualifying signs and retain underlying zoning, Current Tulsa Planning fee for accelerated building-permit release and 2025 fee restructuring, and Tulsa Community College preliminary headcount declines from spring to summer 2026
- 3Franchise data - remake - B startInternal or supplied research; not publicly accessible.
Used for: Current Route 66 Overlay sign provisions are limited to qualifying signs and retain underlying zoning
- 4QuickFacts: Tulsa city, Oklahoma
Used for: Resident population estimate on July 1, 2025, Population change from the April 2020 estimate base to July 2025, Estimated households and persons per household, Selected city economic activity measures from 2022, and Median household income, poverty rate, and median gross rent
- 52025-2029 Consolidated Plan and First Year Annual Action Plan
Used for: Owner- and renter-occupied housing units built before 1980, Combined pre-1980 share of owner- and renter-occupied units in the cited housing table, and City households by housing-cost-burden band in the current consolidated plan
- 6Second Year Annual Action Plan for 2026-2027 Draft
Used for: City households by housing-cost-burden band in the current consolidated plan
- 7Tulsa, OK Economy at a Glance
Used for: Tulsa metropolitan nonfarm employment in June 2026, Selected Tulsa metropolitan industry employment in June 2026, and Tulsa metropolitan unemployment rate in June 2026
- 8Occupational Employment and Wages in Tulsa — May 2024
Used for: Selected Tulsa metropolitan major occupational-group mean hourly wages compared with the United States
- 9Setting the sun on Traffic Henge: Work begins April 7 on I-44/US-75 interchange
Used for: I-44 and US-75 interchange reconfiguration is an active multi-year construction project
- 10Sen. Lankford, City of Tulsa and ODOT break ground on $252 million Tulsa Stonehenge project
Used for: I-44 and US-75 interchange reconfiguration is an active multi-year construction project
- 11Major Projects
Used for: I-44 and US-75 interchange reconfiguration is an active multi-year construction project
- 12US-75 bridge replacement project at 81st St. begins Monday
Used for: US-75 bridge replacement and diverging-diamond project at 81st Street is active
- 13Applications & Fees
Used for: Current Tulsa Planning fee for accelerated building-permit release and 2025 fee restructuring
- 14New Application Fees To Take Effect January 14, 2025
Used for: Current Tulsa Planning fee for accelerated building-permit release and 2025 fee restructuring
- 15Tulsa Zoning Code, Chapter 20 Overlay Districts, Section 20.070 RT66 Route 66 Overlay
Used for: Current Route 66 Overlay sign provisions are limited to qualifying signs and retain underlying zoning
- 16Tulsa Industrial MarketBeat Q2 2026
Used for: Tulsa industrial market vacancy, rent, and submarket variation in Q2 2026
- 17Tulsa Office MarketBeat Q2 2026
Used for: Tulsa office market vacancy, rent, and submarket variation in Q2 2026
- 18Register as a Vendor
Used for: City of Tulsa vendor registration and competitive-purchase thresholds
- 19Vendor FAQs
Used for: City of Tulsa vendor registration and competitive-purchase thresholds
- 20Institutional Research, Reporting & Analytics
Used for: Tulsa Community College preliminary headcount declines from spring to summer 2026
- 21Preliminary Enrollment Report - Spring 2026
Used for: Tulsa Community College preliminary headcount declines from spring to summer 2026
- 22Preliminary Enrollment Report - Summer 2026
Used for: Tulsa Community College preliminary headcount declines from spring to summer 2026
- 23
- 24
- 25
Before contacting a franchisor
Complete the next layer of due diligence
- Confirm the exact protected territory and neighboring units.
- Review the current Franchise Disclosure Document.
- Validate local staffing, licensing, insurance, and service-base assumptions.
- Obtain location, vehicle, buildout, or working-capital estimates.
- Speak with current and former franchisees.
- Build a candidate-specific financial scenario.
Apply the analysis to your situation
Review how these market findings apply to your budget, role, and proposed territory.
The city score does not include your experience, capital structure, time commitment, financing, or exact territory.
